Satellite-based Earth Observation Market in APAC 2016-2020

  • Published: Jun 2016
  • Pages: 58
  • SKU: IRTNTR9101

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This region-based market research report analyzes the market shares for leading vendors like Airbus Group, DMC International Imaging (DMCii), ImageSat, and MDA, and also segments the market by type (EO data and VAS) and application (agriculture, defense, disaster management, energy, insurance, LBS, living resources, mining and oil and gas, telecommunications and utilities, transport and logistics, weather forecast, and others).

Outlook of the satellite-based earth observation (EO) market in APAC

The market for satellite-based earth observation (EO) in APAC will exhibit a promising growth rate during the forecast period and will post a CAGR of almost 17% by 2020. Recent technological advances in satellite imagery is a critical factor propelling this market’s growth potential during the next four years. Images provided by satellites offer valuable data and information, and can be used by government organizations for sectors such as defense, oil and natural gas, mining, meteorology, and agriculture. Technological innovations in the field of satellite imagery include image-enhancing equipment, high-resolution cameras, and advanced remote-sensing technology. These recent innovations help to enhance the quality of satellite-based EO images, which can then be used in the defense, science, and R&D domains.

The augmented utilization of analytics is another factor that will spur the prospects for growth in this market.  Satellites generate a large volume of information in the form of images, which can be difficult to analyze. Consequently, the need for data analytics has increased as it would help to provide meaning and structure to large volumes of unstructured data. To take advantage of this rising trend of data analytics, have initiated efforts to jump into the analytics space. For instance, Skybox Imaging, which was acquired by Google in 2014, is launching its fleet of low-earth orbit (LEO) satellites to provide a new source for big data analysis. The company provides high-resolution images and videos of any spot on the Earth three times per day.   

Segmentation by type and analysis of the satellite-based EO market in APAC

  • EO data
  • VAS

According to this market research, the value-added services (VAS) segment was the largest market segment during 2015 and will continue its market dominance until 2020 owing to the large-scale acquisition of VAS from the defense and government sectors. Also, factors like the recent increase in the number of value-added contracts between government organizations and service providers will result in this market segment’s impressive CAGR of over 19% by 2020.

Application-based segmentation and analysis of the satellite-based EO market in APAC

  • Agriculture
  • Defense
  • Disaster management
  • Energy
  • Insurance
  • LBS
  • Living resources
  • Mining and oil and gas
  • Telecommunications and utilities
  • Transport and logistics
  • Weather forecast and meteorological applications

This market study identifies the defense sector to be the highest revenue generating segment during the forecast period. Revenues from this vertical will increase due to the rise in demand for data and VAS from emerging economies and also because of the extensive use of EO by the defense sectors in China, South Korea, Japan, Australia, and India.

Competitive landscape and key vendors

This market is moderately competitive owing to the presence of a small number of players. In this market, most EO applications are dominated by government agencies, which prefer to have long-term partnerships with the vendors. Owing to this market’s immense growth potential, many new players will enter the market to take advantage of its numerous growth opportunities.

Leading vendors in this market are -

  • Airbus Group
  • DMC International Imaging (DMCii)
  • ImageSat
  • MDA

Other prominent vendors in this market are DigitalGlobe, Planet Labs, Deimos Imaging (UrtheCast), e-GEOS (an ASI/Telespazio company), hisdeSAT Servicios Estrategicos, PlanetiQ, Skybox Imaging (Google), and Thales Alenia Space.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the satellite-based EO market in APAC?
  • What are the key market trends impacting the growth of the satellite-based EO market in APAC?
  • What are the challenges to market growth?
  • Who are the key vendors in the satellite-based EO market in APAC?
  • What are the market opportunities and threats faced by the vendors in the satellite-based EO market in APAC?
  • Trending factors influencing the market shares of APAC.
  • What are the key outcomes of the five forces analysis of the satellite-based EO market in APAC?

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Satellite-based earth observation (EO) is a process that involves the gathering of vital information affecting the Earth's structure with the help of remote sensing satellites. The images generated by these remote sensing satellites are utilized across sectors like defense and intelligence, agriculture, weather, natural resources, media and entertainment, engineering and construction, transport, and tourism. In APAC, most EO applications are dominated by government agencies, who prefer to have a long-term partnership with the vendors.

The report, satellite-based EO market in APAC, is part of Technavio’s ICT research portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as automatic identification system, cloud computing, data center, enterprise application, IT security, ITO and BPO, and product lifecycle management. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of  the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Five forces analysis

PART 06: Market segmentation: EO data and VAS

PART 07: Market segmentation by application sector

  • Satellite-based EO market in APAC by application sector

PART 08: Geographical segmentation

  • Satellite-based EO market in China
  • Satellite-based EO market in Japan
  • Satellite-based EO market in India
  • Satellite-based EO market in Rest of APAC

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

  • Competitive scenario
  • Airbus Group
  • DMCii
  • ImageSat
  • MDA
  • Other prominent vendors

PART 15: Appendix

  • List of abbreviations

PART 16: Explore Technavio


Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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