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Automotive Paddle Shifter System Market by Application and Geography - Forecast and Analysis 2022-2026

  • Published: Jul 2022
  • Pages: 132
  • SKU: IRTNTR73896
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The automotive paddle shifter system market share is expected to increase to 9.01 billion units from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 6.74%.

This automotive paddle shifter system market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers automotive paddle shifter system market segmentation by application (passenger cars and LCVs) and geography (North America, Europe, APAC, South America, and Middle East and Africa). The automotive paddle shifter system market report also offers information on several market vendors, including Bowler Performance Transmissions, EDELBROCK LLC, Geartronics Ltd, GSK InTek Co. Ltd., Hewland Engineering Ltd., Holinger Engineering, Powertrain Control Solutions LLC, Pro Shift Technologies Ltd., Savanini Precision Machinery Co. Ltd., Shiftec Leamington Ltd., and TECHART Automobildesign GmbH among others.

What will the Automotive Paddle Shifter System Market Size be During the Forecast Period?

Automotive Paddle Shifter System Market Size

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Automotive Paddle Shifter System Market: Key Drivers, Trends, and Challenges

The increasing demand for the automotive transmission system in vehicles is notably driving the automotive paddle shifter system market growth, although factors such as the high penetration of manual transmission systems in APAC and Europe may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the automotive paddle shifter system industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Automotive Paddle Shifter System Market Driver

One of the key factors driving growth in the automotive paddle shifter system market is the increasing demand for the automotive transmission system in vehicles. Off late, there has been an increase in the popularity of vehicles with an automatic transmission system as they are easy to drive. These vehicles are especially witnessing increased sales in regions that face extreme traffic congestion, as during stop-and-go traffic, the driver must no longer continuously operate the clutch.  During the forecast period, these systems are expected to have steady growth owing to high demand from driving enthusiasts who prefer a manual transmission in cars with automatic transmission. Automatic transmission vehicles are moving toward enhanced fuel efficiency through optimization of gear ratios. The advent of robust and efficient electronic control modules has encouraged truck manufacturers to adopt automatic transmission in heavy-duty trucks. All these factors open new opportunities for the global automotive paddle shifter system market, which is expected to grow at a fast pace.

Key Automotive Paddle Shifter System Market Trend

The development of shift-by-wire gear shift systems for hybrid electric vehicles is an automotive paddle shifter system market trend that is expected to have a positive impact in the coming years. The increasing penetration of electric vehicles in the global automotive market is causing automakers to develop gear shift systems for hybrid electric vehicles. R&D of advanced technologies for electric vehicles has led to the development of shift-by-wire gear shift systems. This advanced gear shift system is expected to become a trend during the forecast period. Increasing electrification of automotive components has made its way into an automobile's gear shift system too. Electronic gears shift systems are increasingly being adopted as standard fitment in conventional vehicles. With electric vehicles being portrayed as vehicles of the future, the development of advanced electronic gear shift systems with paddle shifters is bound to increase their futuristic value and add to their ease of driving.

Key Automotive Paddle Shifter System Market Challenge

The high penetration of manual transmission systems in APAC and Europe will be a major challenge for the automotive paddle shifter system market during the forecast period. The manual transmission extends a feel of driving wherein the driver can control the amount of power sent to the wheels by the gear shift mechanism. Conventional manual transmission systems restrict the amount of new technology to be used within the vehicles. Europe and India have a substantial proportion of vehicles equipped with manual transmission. Automotive paddle shifter system makers are unwilling to expand the production of technologically advanced automatic transmissions in these markets, fearing over-stocking. The increased complexity of technically advanced paddle shifter systems also poses a major challenge for car buyers. The penetration of technologically advanced systems like paddle shifter systems is expected to be constricted during the forecast period owing to an increased preference for conventional manual transmission systems.

This automotive paddle shifter system market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global automotive paddle shifter system market as a part of the global automotive components and accessories market within the global auto components market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the automotive paddle shifter system market during the forecast period.

Who are the Major Automotive Paddle Shifter System Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Bowler Performance Transmissions
  • EDELBROCK LLC
  • Geartronics Ltd
  • GSK InTek Co. Ltd.
  • Hewland Engineering Ltd.
  • Holinger Engineering
  • Powertrain Control Solutions LLC
  • Pro Shift Technologies Ltd.
  • Savanini Precision Machinery Co. Ltd.
  • Shiftec Leamington Ltd.
  • TECHART Automobildesign GmbH

 

This statistical study of the automotive paddle shifter system market encompasses successful business strategies deployed by the key vendors. The automotive paddle shifter system market is concentrated and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  •  EDELBROCK LLC - EDELBROCK LLC is a privately held company headquartered in the US. It is a regional company, with limited information regarding its financials and limited information regarding its employee strength is available. Its revenue from the global automotive paddle shifter system market contributes to its overall revenues along with its other offerings, but it is not a key revenue stream for the company. 
  • EDELBROCK LLC - The company offers an automotive paddle shifter system through its subsidiary TCI Automotive. 

To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The automotive paddle shifter system market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Automotive Paddle Shifter System Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the automotive paddle shifter system market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Automotive Paddle Shifter System Market?

Automotive Paddle Shifter System Market Market segmentation by region

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35% of the market's growth will originate from North America during the forecast period. The US is the key market for automotive paddle shifter systems in North America. Market growth in this region will be faster than the growth of the European, APAC, and South American market in regions.

The increased preference for sports sedans, muscle cars, and high-performance vehicles will facilitate the automotive paddle shifter system market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, owing to COVID-19, the automotive industry was negatively impacted in this region. A huge number of automobile manufacturing factories had to close, resulting in a drop in the production of auto vehicles and other auto ancillary items in 2020. However, In 2021, the success of vaccination drives across the region and the rise in investment inflows into the auto sector led the automotive vehicle and auto ancillary production plants to reopen and helped in the resumption of import of high-end automotive vehicles across this region. 

What are the Revenue-generating Application Segments in the Automotive Paddle Shifter System Market?

Automotive Paddle Shifter System Market Segmentation

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The automotive paddle shifter system market share growth in the passenger cars segment will be significant during the forecast period. The overall high-volume year-on-year sales of passenger cars with automated transmission systems are leading to the growth of the global automotive paddle shifter system market. Paddle shifter systems find increased penetration in passenger cars owing to the high number of vehicle enthusiasts who prefer the experience of a manual transmission to their automatic transmission vehicles. 

This report provides an accurate prediction of the contribution of all the segments to the growth of the automotive paddle shifter system market size and actionable market insights on the post-COVID-19 impact on each segment.

 

Automotive Paddle Shifter System Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 6.74%

Market growth 2022-2026

9.01 bn units

Market structure

Concentrated

YoY growth (%)

6.36

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 35%

Key consumer countries

US, China, Japan, Germany, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Bowler Performance Transmissions, EDELBROCK LLC, Geartronics Ltd, GSK InTek Co. Ltd., Hewland Engineering Ltd., Holinger Engineering, Powertrain Control Solutions LLC, Pro Shift Technologies Ltd., Savanini Precision Machinery Co. Ltd., Shiftec Leamington Ltd., and TECHART Automobildesign GmbH

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

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What are the Key Data Covered in this Automotive Paddle Shifter System Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive automotive paddle shifter system market growth during the next five years
  • Precise estimation of the automotive paddle shifter system market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the automotive paddle shifter system industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of automotive paddle shifter system market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Application
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 (million units)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 (million units)
      • Exhibit 15: Chart on Global Market- Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market- Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Application

    • 5.1 Market segments
      • Exhibit 24: Chart on Application - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Application - Market share 2021-2026 (%)
    • 5.2 Comparison by Application
      • Exhibit 26: Chart on Comparison by Application
      • Exhibit 27: Data Table on Comparison by Application
    • 5.3 Passenger cars - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Passenger cars - Market size and forecast 2021-2026 (million units)
      • Exhibit 29: Data Table on Passenger cars - Market size and forecast 2021-2026 (million units)
      • Exhibit 30: Chart on Passenger cars - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Passenger cars - Year-over-year growth 2021-2026 (%)
    • 5.4 LCVs - Market size and forecast 2021-2026
      • Exhibit 32: Chart on LCVs - Market size and forecast 2021-2026 (million units)
      • Exhibit 33: Data Table on LCVs - Market size and forecast 2021-2026 (million units)
      • Exhibit 34: Chart on LCVs - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on LCVs - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by Application
      • Exhibit 36: Market opportunity by Application (million units)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 42: Chart on North America - Market size and forecast 2021-2026 (million units)
      • Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 (million units)
      • Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 46: Chart on Europe - Market size and forecast 2021-2026 (million units)
      • Exhibit 47: Data Table on Europe - Market size and forecast 2021-2026 (million units)
      • Exhibit 48: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 APAC - Market size and forecast 2021-2026
      • Exhibit 50: Chart on APAC - Market size and forecast 2021-2026 (million units)
      • Exhibit 51: Data Table on APAC - Market size and forecast 2021-2026 (million units)
      • Exhibit 52: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 (million units)
      • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 (million units)
      • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 (million units)
      • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 (million units)
      • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 62: Chart on US - Market size and forecast 2021-2026 (million units)
      • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 (million units)
      • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 China - Market size and forecast 2021-2026
      • Exhibit 66: Chart on China - Market size and forecast 2021-2026 (million units)
      • Exhibit 67: Data Table on China - Market size and forecast 2021-2026 (million units)
      • Exhibit 68: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.10 Germany - Market size and forecast 2021-2026
      • Exhibit 70: Chart on Germany - Market size and forecast 2021-2026 (million units)
      • Exhibit 71: Data Table on Germany - Market size and forecast 2021-2026 (million units)
      • Exhibit 72: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.11 Japan - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Japan - Market size and forecast 2021-2026 (million units)
      • Exhibit 75: Data Table on Japan - Market size and forecast 2021-2026 (million units)
      • Exhibit 76: Chart on Japan - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Japan - Year-over-year growth 2021-2026 (%)
    • 7.12 France - Market size and forecast 2021-2026
      • Exhibit 78: Chart on France - Market size and forecast 2021-2026 (million units)
      • Exhibit 79: Data Table on France - Market size and forecast 2021-2026 (million units)
      • Exhibit 80: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography (million units)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 EDELBROCK LLC
              • Exhibit 89: EDELBROCK LLC - Overview
              • Exhibit 90: EDELBROCK LLC - Product / Service
              • Exhibit 91: EDELBROCK LLC - Key offerings
            • 10.4 Geartronics Ltd
              • Exhibit 92: Geartronics Ltd - Overview
              • Exhibit 93: Geartronics Ltd - Product / Service
              • Exhibit 94: Geartronics Ltd - Key offerings
            • 10.5 GSK InTek Co. Ltd.
              • Exhibit 95: GSK InTek Co. Ltd. - Overview
              • Exhibit 96: GSK InTek Co. Ltd. - Product / Service
              • Exhibit 97: GSK InTek Co. Ltd. - Key offerings
            • 10.6 Hewland Engineering Ltd.
              • Exhibit 98: Hewland Engineering Ltd. - Overview
              • Exhibit 99: Hewland Engineering Ltd. - Product / Service
              • Exhibit 100: Hewland Engineering Ltd. - Key offerings
            • 10.7 Holinger Engineering
              • Exhibit 101: Holinger Engineering - Overview
              • Exhibit 102: Holinger Engineering - Product / Service
              • Exhibit 103: Holinger Engineering - Key offerings
            • 10.8 Powertrain Control Solutions LLC
              • Exhibit 104: Powertrain Control Solutions LLC - Overview
              • Exhibit 105: Powertrain Control Solutions LLC - Product / Service
              • Exhibit 106: Powertrain Control Solutions LLC - Key offerings
            • 10.9 Pro Shift Technologies Ltd.
              • Exhibit 107: Pro Shift Technologies Ltd. - Overview
              • Exhibit 108: Pro Shift Technologies Ltd. - Product / Service
              • Exhibit 109: Pro Shift Technologies Ltd. - Key offerings
            • 10.10 Savanini Precision Machinery Co. Ltd.
              • Exhibit 110: Savanini Precision Machinery Co. Ltd. - Overview
              • Exhibit 111: Savanini Precision Machinery Co. Ltd. - Product / Service
              • Exhibit 112: Savanini Precision Machinery Co. Ltd. - Key offerings
            • 10.11 Shiftec Leamington Ltd.
              • Exhibit 113: Shiftec Leamington Ltd. - Overview
              • Exhibit 114: Shiftec Leamington Ltd. - Product / Service
              • Exhibit 115: Shiftec Leamington Ltd. - Key offerings
            • 10.12 TECHART Automobildesign GmbH
              • Exhibit 116: TECHART Automobildesign GmbH - Overview
              • Exhibit 117: TECHART Automobildesign GmbH - Product / Service
              • Exhibit 118: TECHART Automobildesign GmbH - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 119: Inclusions checklist
                • Exhibit 120: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 121: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 122: Research methodology
                • Exhibit 123: Validation techniques employed for market sizing
                • Exhibit 124: Information sources
              • 11.5 List of abbreviations
                • Exhibit 125: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Automotive Paddle Shifter System market growth will increase by $9017.2 million units during 2022-2026.
              The automotive paddle shifter system market is expected to grow at a CAGR of 6.74% during 2022-2026.
              Technavio has segmented the automotive paddle shifter system market by application (Passenger cars and LCVs) and geographic (North America, Europe, APAC, South America, and Middle East and Africa).
              Bowler Performance Transmissions, EDELBROCK LLC, Geartronics Ltd, GSK InTek Co. Ltd., Hewland Engineering Ltd., Holinger Engineering, Powertrain Control Solutions LLC, Pro Shift Technologies Ltd., Savanini Precision Machinery Co. Ltd., Shiftec Leamington Ltd., TECHART Automobildesign GmbH are a few of the key vendors in the automotive paddle shifter system market.
              North America will register the highest growth rate of 35.43% among the other regions. Therefore, the automotive paddle shifter system market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the automotive paddle shifter system market growth are:
              • Increasing demand for the automotive transmission system in vehicles
              • Development of shift-by-wire gear shift systems for hybrid electric vehicles
              The automotive paddle shifter system market vendors should focus on grabbing business opportunities from the passenger cars segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
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              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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