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Baby Monitors Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2021-2025

  • Published: Jun 2021
  • Pages: 127
  • SKU: IRTNTR43988
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The baby monitors market share is expected to increase by USD 226.59 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 2.23%.

This baby monitors market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers baby monitors market segmentations by product (audio and video baby monitors, advanced baby monitors, and audio baby monitors), distribution channel (offline and online), and geography (North America, Europe, APAC, South America, and MEA). The baby monitors market report also offers information on several market vendors, including Angelcare Monitor Inc., Arlo Technologies Inc., Dorel Industries Inc., Foscam Inc., Hisense International Co. Ltd. , iBaby Labs Inc., iBabyGuard International Pte Ltd., Jablotron Alarms AS, Koninklijke Philips NV, and Lenovo Group Ltd. among others.

What will the Baby Monitors Market Size be During the Forecast Period?

Baby Monitors Market Size

Download the Free Report Sample to Unlock the Baby Monitors Market Size for the Forecast Period and Other Important Statistics

 

Baby Monitors Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a negative impact on the market growth during and post COVID-19 era. The rising demand from developing countries is notably driving the baby monitors market growth, although factors such as availability of alternative products and services like security cameras may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the baby monitors industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Baby Monitors Market Driver

One of the key factors driving the baby monitors market is rising demand from developing countries. The awareness of available products and brands in developing countries (such as India and China) is growing significantly. The penetration of baby monitors in countries like Brazil and India is less than 50% due to a lack of awareness of these products. Baby monitors in countries of APAC and MEA are still considered non-essential products. But this rising awareness for baby monitors ensues from the drastically rising Internet penetration in these countries. Through better and easy access to various online platforms, consumers in developing economies can gather information on advanced baby care products. This awareness has led to a huge change in customer purchasing behavior in these countries. This broadening Internet penetration has empowered consumers to offer better reach for international brands and enhanced awareness in countries such as China, India, and Thailand. These countries have huge potentials for baby care products like baby monitors. This is due to their huge population, growing awareness, increasing working parents, and improving education level. Hence, the growing awareness, rising education, and awareness will propel the demand for baby care products such as baby monitors in these countries.

Key Baby Monitors Market Trend

Another key factor driving the baby monitors market growth is the technology innovation and portfolio extension leading to product premiumization. Baby monitors are used for monitoring movement and other activities. Vendors are focusing on technology innovation and portfolio expansion per customer requirement to widen their market share. This also leads to product premiumization. Smart connected baby monitors can be connected to smartphones or tablets using wireless technology, such as Wi-Fi, to send alerts, interact, and monitor babies from remote locations. Other product innovations include multi-functional baby monitors. For instance, Motorola MBP845CONNECT baby monitor is a Wi-Fi-enabled smart baby monitor that allows communication. It displays room temperature, while its sound level indicators display noise in a room. These devices can be installed and connected with up to four cameras at once. These baby monitors can also be operated using smartphones or tablets. Thus, the inclusion of advanced and innovative features leads to the premiumization of products and boosts sales.

Key Baby Monitors Market Challenge

Availability of alternative products and services like security cameras is one of the key challenges hindering the baby monitors market growth. Baby monitors are technologically-advanced products, with the market still undergoing innovation. These products are priced high and are limited for use to monitor infants and babies. The average cost of baby monitors costs is around $50. In another instance, wireless CCTV cameras cost around $30 and can be used for other purposes at both indoor and outdoor locations. Hence, instead of buying baby monitors, owners can have proper CCTV camera setups that can monitor the interiors and exteriors of residential establishments. Therefore, limited use and the high price of baby monitors when compared with their substitute products like CCTV cameras, smart phones, mobile app hinder the market growth. Although the overall setup of CCTV cameras can be expensive, they offer a high return on investment (ROI) with a high lifespan. Parents can also appoint caretakers for their children who can monitor, take care, feed, play, and interact with them. To overcome this, vendors must invest more in promotions to spread awareness of the benefits of installing baby monitors over other alternative products and services.

This baby monitors market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global baby monitors market market as a part of the global consumer electronics market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the baby monitors market during the forecast period.

Who are the Major Baby Monitors Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Angelcare Monitor Inc.
  • Arlo Technologies Inc.
  • Dorel Industries Inc.
  • Foscam Inc.
  • Hisense International Co. Ltd. 
  • iBaby Labs Inc.
  • iBabyGuard International Pte Ltd.
  • Jablotron Alarms AS
  • Koninklijke Philips NV
  • Lenovo Group Ltd.

 

This statistical study of the baby monitors market encompasses successful business strategies deployed by the key vendors. The baby monitors market is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.

Product Insights and News

  • Angelcare Monitor Inc.- The company offers Movement Monitor, Video Monitor and Sound Monitor for baby monitors

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The baby monitors market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Baby Monitors Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the baby monitors market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

 

Which are the Key Regions for Baby Monitors Market?

Baby Monitors Market Market segmentation by region

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36% of the market's growth will originate from North America during the forecast period. US is the key market for baby monitors in North America. Market growth in this region will be faster than the growth of the market in Europe and MEA regions.

The growth in online retail will facilitate the baby monitors market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The COVID-19 outbreak negatively impacted the regional baby monitors market in 2020. The outbreak resulted in nationwide lockdowns, followed by the shutdown of major operations of offline distributors such as malls, retailers, wholesalers, and franchise chain shops. This decreased the sales of baby monitors in 2020. However, the lifting of lockdowns and the adoption of online selling platforms are likely to drive the regional baby monitors market during the forecast period.

What are the Revenue-generating Product Segments in the Baby Monitors Market?

Baby Monitors Market Segmentation

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The baby monitors market share growth by the audio and video baby monitors will be significant during the forecast period. Audio and video baby monitors enjoy high preference among parents as they relay both audio and video data to the receiver or parent unit. This helps parents to closely watch their babies even while working. This growing demand for audio and video baby monitors has also motivated vendors to offer advanced products.

This report provides an accurate prediction of the contribution of all the segments to the growth of the baby monitors market size and actionable market insights on post COVID-19 impact on each segment.

 

Baby Monitors Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 2.23%

Market growth 2021-2025

USD 226.59 million

Market structure

Fragmented

YoY growth (%)

1.81

Regional analysis

North America, Europe, APAC, South America, and MEA

Performing market contribution

North America at 36%

Key consumer countries

US, China, UK, Germany, and Japan

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Angelcare Monitor Inc., Arlo Technologies Inc., Dorel Industries Inc., Foscam Inc., Hisense International Co. Ltd. , iBaby Labs Inc., iBabyGuard International Pte Ltd., Jablotron Alarms AS, Koninklijke Philips NV, and Lenovo Group Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Baby Monitors Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive baby monitors market growth during the next five years
  • Precise estimation of the baby monitors market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the baby monitors industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of baby monitors market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
    • Exhibit 02: Market characteristics
  • 2.2 Value chain analysis
    • Exhibit 03: Value chain analysis: Consumer Electronics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 15: Product - Market share 2020-2025 (%)
    • 5.2 Comparison by Product
      • Exhibit 16: Comparison by Product
    • 5.3 Audio and video baby monitors - Market size and forecast 2020-2025
      • Exhibit 17: Audio and video baby monitors - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Audio and video baby monitors - Year-over-year growth 2020-2025 (%)
    • 5.4 Advanced baby monitors - Market size and forecast 2020-2025
      • Exhibit 19: Advanced baby monitors - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Advanced baby monitors - Year-over-year growth 2020-2025 (%)
    • 5.5 Audio baby monitors - Market size and forecast 2020-2025
      • Exhibit 21: Audio baby monitors - Market size and forecast 2020-2025 ($ million)
      • Exhibit 22: Audio baby monitors - Year-over-year growth 2020-2025 (%)
    • 5.6 Market opportunity by Product
      • Exhibit 23: Market opportunity by Product

    6 Market Segmentation by Distribution channel

    • 6.1 Market segments
      • Exhibit 24: Distribution channel - Market share 2020-2025 (%)
    • 6.2 Comparison by Distribution channel
      • Exhibit 25: Comparison by Distribution channel
    • 6.3 Offline - Market size and forecast 2020-2025
      • Exhibit 26: Offline - Market size and forecast 2020-2025 ($ million)
      • Exhibit 27: Offline - Year-over-year growth 2020-2025 (%)
    • 6.4 Online - Market size and forecast 2020-2025
      • Exhibit 28: Online - Market size and forecast 2020-2025 ($ million)
      • Exhibit 29: Online - Year-over-year growth 2020-2025 (%)
    • 6.5 Market opportunity by Distribution channel
      • Exhibit 30: Market opportunity by Distribution channel

    7 Customer landscape

    • 7.1 Overview
      • Exhibit 31: Customer landscape

    8 Geographic Landscape

    • 8.1 Geographic segmentation
      • Exhibit 32: Market share by geography 2020-2025 (%)
    • 8.2 Geographic comparison
      • Exhibit 33: Geographic comparison
    • 8.3 North America - Market size and forecast 2020-2025
      • Exhibit 34: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 35: North America - Year-over-year growth 2020-2025 (%)
    • 8.4 Europe - Market size and forecast 2020-2025
      • Exhibit 36: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 37: Europe - Year-over-year growth 2020-2025 (%)
    • 8.5 APAC - Market size and forecast 2020-2025
      • Exhibit 38: APAC - Market size and forecast 2020-2025 ($ million)
      • Exhibit 39: APAC - Year-over-year growth 2020-2025 (%)
    • 8.6 South America - Market size and forecast 2020-2025
      • Exhibit 40: South America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 41: South America - Year-over-year growth 2020-2025 (%)
    • 8.7 MEA - Market size and forecast 2020-2025
      • Exhibit 42: MEA - Market size and forecast 2020-2025 ($ million)
      • Exhibit 43: MEA - Year-over-year growth 2020-2025 (%)
    • 8.8 Key leading countries
      • Exhibit 44: Key leading countries
    • 8.9 Market opportunity by geography
      • Exhibit 45: Market opportunity by geography ($ million)

    9 Drivers, Challenges, and Trends

    • 9.1 Market drivers
      • 9.2 Market challenges
        • Exhibit 46: Impact of drivers and challenges
      • 9.3 Market trends

        10 Vendor Landscape

        • 10.1 Overview
          • Exhibit 47: Vendor landscape
        • 10.2 Landscape disruption

          11 Vendor Analysis

          • 11.1 Vendors covered
            • Exhibit 50: Vendors covered
          • 11.2 Market positioning of vendors
            • Exhibit 51: Market positioning of vendors
          • 11.3 Angelcare Monitor Inc.
            • Exhibit 52: Angelcare Monitor Inc. - Overview
            • Exhibit 53: Angelcare Monitor Inc. - Product and service
            • Exhibit 54: Angelcare Monitor Inc. - Key offerings
          • 11.4 Arlo Technologies Inc.
            • Exhibit 55: Arlo Technologies Inc. - Overview
            • Exhibit 56: Arlo Technologies Inc. - Business segments
            • Exhibit 57: Arlo Technologies Inc. – Key news
            • Exhibit 58: Arlo Technologies Inc. - Key offerings
          • 11.5 Dorel Industries Inc.
            • Exhibit 59: Dorel Industries Inc. - Overview
            • Exhibit 60: Dorel Industries Inc. - Business segments
            • Exhibit 61: Dorel Industries Inc. - Key offerings
            • Exhibit 62: Dorel Industries Inc. - Segment focus
          • 11.6 Foscam Inc.
            • Exhibit 63: Foscam Inc. - Overview
            • Exhibit 64: Foscam Inc. - Product and service
            • Exhibit 65: Foscam Inc. - Key offerings
          • 11.7 Hisense International Co. Ltd.
            • Exhibit 66: Hisense International Co. Ltd.  - Overview
            • Exhibit 67: Hisense International Co. Ltd.  - Product and service
            • Exhibit 68: Hisense International Co. Ltd.  - Key offerings
          • 11.8 iBaby Labs Inc.
            • Exhibit 69: iBaby Labs Inc. - Overview
            • Exhibit 70: iBaby Labs Inc. - Product and service
            • Exhibit 71: iBaby Labs Inc. - Key offerings
          • 11.9 iBabyGuard International Pte Ltd.
            • Exhibit 72: iBabyGuard International Pte Ltd. - Overview
            • Exhibit 73: iBabyGuard International Pte Ltd. - Product and service
            • Exhibit 74: iBabyGuard International Pte Ltd. - Key offerings
          • 11.10 Jablotron Alarms AS
            • Exhibit 75: Jablotron Alarms AS - Overview
            • Exhibit 76: Jablotron Alarms AS - Product and service
            • Exhibit 77: Jablotron Alarms AS - Key offerings
          • 11.11 Koninklijke Philips NV
            • Exhibit 78: Koninklijke Philips NV - Overview
            • Exhibit 79: Koninklijke Philips NV - Business segments
            • Exhibit 80: Koninklijke Philips NV – Key news
            • Exhibit 81: Koninklijke Philips NV - Key offerings
            • Exhibit 82: Koninklijke Philips NV - Segment focus
          • 11.12 Lenovo Group Ltd.
            • Exhibit 83: Lenovo Group Ltd. - Overview
            • Exhibit 84: Lenovo Group Ltd. - Business segments
            • Exhibit 85: Lenovo Group Ltd. – Key news
            • Exhibit 86: Lenovo Group Ltd. - Key offerings
            • Exhibit 87: Lenovo Group Ltd. - Segment focus

          12 Appendix

          • 12.1 Scope of the report
            • 12.2 Currency conversion rates for US$
              • Exhibit 88: Currency conversion rates for US$
            • 12.3 Research methodology
              • Exhibit 89: Research Methodology
              • Exhibit 90: Validation techniques employed for market sizing
              • Exhibit 91: Information sources
            • 12.4 List of abbreviations
              • Exhibit 92: List of abbreviations

            Research Framework

            Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

            TechnavioINFORMATION SOURCES

            Primary sources

            • Manufacturers and suppliers
            • Channel partners
            • Industry experts
            • Strategic decision makers

            Secondary sources

            • Industry journals and periodicals
            • Government data
            • Financial reports of key industry players
            • Historical data
            • Press releases
            Technavio

            TechnavioDATA ANALYSIS

            Data Synthesis

            • Collation of data
            • Estimation of key figures
            • Analysis of derived insights

            Data Validation

            • Triangulation with data models
            • Reference against proprietary databases
            • Corroboration with industry experts
            Technavio

            TechnavioREPORT WRITING

            Qualitative

            • Market drivers
            • Market challenges
            • Market trends
            • Five forces analysis

            Quantitative

            • Market size and forecast
            • Market segmentation
            • Geographical insights
            • Competitive landscape
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            Baby Monitors Market market growth will increase by $226.59 mn during 2021-2025.
            The baby monitors market market is expected to grow at a CAGR of 2.23% during 2021-2025.
            Technavio has segmented the baby monitors market market by product (Audio and video baby monitors, Advanced baby monitors, and Audio baby monitors) ,distribution channel (Offline and Online) , and geographic (North America, Europe, APAC, South America, and MEA).
            Angelcare Monitor Inc., Arlo Technologies Inc., Dorel Industries Inc., Foscam Inc., Hisense International Co. Ltd. , iBaby Labs Inc., iBabyGuard International Pte Ltd., Jablotron Alarms AS, Koninklijke Philips NV, Lenovo Group Ltd. are a few of the key vendors in the baby monitors market market.
            North America will register the highest growth rate of 36% among the other regions. Therefore, the baby monitors market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
            The key factors driving the baby monitors market market growth are:
            • Rising demand from developing countries
            • Introduction of multi-function al baby monitor
            The baby monitors market market vendors should focus on grabbing business opportunities from the audio and video baby monitors segment as it accounted for the largest market share in the base year.
            • What are the key global market and the regional market share?
            • What are the revenue-generating key market segments?
            • What are the key factors driving and challenging this market’s growth?
            • Who are the key market vendors and their growth strategies?
            • What are the latest trends influencing the growth of this market?
            • What are the variables influencing the market growth in the primary regions?
            • What are the factors influencing the growth of the parent market?
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            • Covid-19 impact and recovery analysis
            • Data on revenue-generating market segments
            • Details on the market shares of various regions
            • Five-force market analysis

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