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Bath Mats Market in US by Application and Type - Forecast and Analysis 2021-2025

  • Published: Nov 2021
  • Pages: 120
  • SKU: IRTNTR46465
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The bath mats market share in US is expected to increase by USD 40.66 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 2.05%.

This bath mats market research report of US provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers bath mats market segmentation in US by application (household and commercial) and type (rubber, PVC, grips, and others). The bath mats market report of US also offers information on several market vendors, including Apache Mills, Bed Bath and Beyond Inc., Crane and Canopy Inc., Frette North America Inc., Kittrich Corp., Peacock Alley, Standard Textile Co. Inc., Wayfair Inc., Welspun Group, and Williams-Sonoma Inc. among others.

What will the Bath Mats Market Size in US be During the Forecast Period?

Bath Mats Market Size

Download the Free Report Sample to Unlock the Bath Mats Market Size in US for the Forecast Period and Other Important Statistics

 

Bath Mats Market in US: Key Drivers and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The growing demand for organic bath mats is notably driving the bath mats market growth in US, although factors such as the long product replacement cycle for bath mats may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the bath mats industry in US. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Bath Mats Market Drivers in US

The growing demand for organic bath mats from customers across the US is expected to propel the growth of the market during the forecast period. Customers prefer organic bath mats as these products do not contain any synthetic chemicals and are perceived as not having any adverse side effects when used regularly. Vendors that offer organic bath mats provide complete information about the product to customers on the packaging, including the type of cotton used, as well as the sources of the raw materials. Customers in the US prefer organic home furnishing products that are strictly monitored by regulatory bodies. Such products are marked with the OEKO-TEX and GOTS logos to assure customers about the organic nature of the product.

The demand for private-label brands is also expected to increase during the forecast period, which, in turn, will aid the growth of the bath mats market in the US. Private-label bath mats are becoming a key focus area for retailers in the US. Various retailers are selling different types of bath mats under their private-label brands to increase their profitability, which is contributing to the growth of the bath mats market in US. Private-label products are offered at a lower price than branded products. Hence, price-sensitive customers in the US are more likely to purchase such bath mats. Supermarket chains in the US have started allocating more shelf space to their private-label offerings, as well as undertaking various in-house marketing and promotional activities.

This bath mats market analysis report of US also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Who are the Major Bath Mats Market Vendors in US?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Apache Mills
  • Bed Bath and Beyond Inc.
  • Crane and Canopy Inc.
  • Frette North America Inc.
  • Kittrich Corp.
  • Peacock Alley
  • Standard Textile Co. Inc.
  • Wayfair Inc.
  • Welspun Group 
  • Williams-Sonoma Inc.

 

This statistical study of the bath mats market in US encompasses successful business strategies deployed by the key vendors. The bath mats market in US is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The bath mats market forecast report of US offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

What are the Revenue-generating Application Segments in the Bath Mats Market in US?

Bath Mats Market Market segmentation by region

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The bath mats market share growth in US by the household segment will be significant during the forecast period. Bath mats for household applications include mats that are used to prevent people from slipping on bathroom floors. Big families prefer to procure several bath mats and keep one ready for use in the restroom while the used ones are washed and kept for drying. For such purposes, customers prefer buying bath mats that are economical or affordable rather than luxurious or premium products. The availability of such product offerings from bath mat vendors in the US is expected to drive the growth of the household bath mats market in the country during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the bath mats market size in US and actionable market insights on post COVID-19 impact on each segment.

 

Bath Mats Market Scope in US

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 2.05%

Market growth 2021-2025

$ 40.66 million

Market structure

Fragmented

YoY growth (%)

0.49

Regional analysis

US

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Apache Mills, Bed Bath and Beyond Inc., Crane and Canopy Inc., Frette North America Inc., Kittrich Corp., Peacock Alley, Standard Textile Co. Inc., Wayfair Inc., Welspun Group, and Williams-Sonoma Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Bath Mats Market Report of US?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive bath mats market growth in US during the next five years
  • Precise estimation of the bath mats market size in US and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of bath mats market vendors in US

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Executive Summary

    Market Landscape

    • Market ecosystem
    • Value chain analysis

    Market Sizing

    • Market definition
    • Market segment analysis
    • Market size 2020
    • Market outlook: Forecast for 2020 - 2025

    Five Forces Analysis

    • Five forces summary
    • Bargaining power of buyers
    • Bargaining power of suppliers
    • Threat of new entrants
    • Threat of substitutes
    • Threat of rivalry
    • Market condition

    Market Segmentation by Application

    • Market segments
    • Comparison by Application
    • Household - Market size and forecast 2020-2025
    • Commercial - Market size and forecast 2020-2025
    • Market opportunity by Application

    Market Segmentation by Type

    • Market segments
    • Comparison by Type
    • Rubber - Market size and forecast 2020-2025
    • PVC - Market size and forecast 2020-2025
    • Grips - Market size and forecast 2020-2025
    • Others - Market size and forecast 2020-2025
    • Market opportunity by Type

    Customer landscape

    • Market drivers
    • Market challenges
    • Market trends

    Vendor Landscape

    • Vendor landscape
    • Landscape disruption
    • Competitive landscape

    Vendor Analysis

    • Vendors covered
    • Market positioning of vendors
    • Apache Mills
    • Bed Bath and Beyond Inc.
    • Crane and Canopy Inc.
    • Frette North America Inc.
    • Kittrich Corp.
    • Peacock Alley
    • Standard Textile Co. Inc.
    • Wayfair Inc.
    • Welspun Group 
    • Williams-Sonoma Inc.

    Appendix

    • Scope of the report
    • Currency conversion rates for US$
    • Research methodology
    • List of abbreviations

    Research Framework

    Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

    TechnavioINFORMATION SOURCES

    Primary sources

    • Manufacturers and suppliers
    • Channel partners
    • Industry experts
    • Strategic decision makers

    Secondary sources

    • Industry journals and periodicals
    • Government data
    • Financial reports of key industry players
    • Historical data
    • Press releases
    Technavio

    TechnavioDATA ANALYSIS

    Data Synthesis

    • Collation of data
    • Estimation of key figures
    • Analysis of derived insights

    Data Validation

    • Triangulation with data models
    • Reference against proprietary databases
    • Corroboration with industry experts
    Technavio

    TechnavioREPORT WRITING

    Qualitative

    • Market drivers
    • Market challenges
    • Market trends
    • Five forces analysis

    Quantitative

    • Market size and forecast
    • Market segmentation
    • Geographical insights
    • Competitive landscape
    Interested in this report?
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    Bath Mats market growth will increase by $40.66 million during 2020-2025.
    The bath mats market is expected to grow at a CAGR of 2.05% during 2020-2025.
    Technavio has segmented the bath mats market by application (Household and Commercial) and geographic (US).
    Apache Mills, Bed Bath and Beyond Inc., Crane and Canopy Inc., Frette North America Inc., Kittrich Corp., Peacock Alley, Standard Textile Co. Inc., Wayfair Inc., Welspun Group , Williams-Sonoma Inc. are a few of the key vendors in the bath mats market.
    US will register the highest growth rate of 100.00% among the other regions. Therefore, the bath mats market in US is expected to garner significant business opportunities for the vendors during the forecast period.
    The key factors driving the bath mats market growth are:
    • Growing demand for organic bath mats
    The bath mats market vendors should focus on grabbing business opportunities from the household segment as it accounted for the largest market share in the base year.
    • What are the key global market and the regional market share?
    • What are the revenue-generating key market segments?
    • What are the key factors driving and challenging this market’s growth?
    • Who are the key market vendors and their growth strategies?
    • What are the latest trends influencing the growth of this market?
    • What are the variables influencing the market growth in the primary regions?
    • What are the factors influencing the growth of the parent market?
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    • Data on revenue-generating market segments
    • Details on the market shares of various regions
    • Five-force market analysis

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