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The camping equipment market is estimated to grow at a CAGR of 7.06% between 2022 and 2027. The market size is forecasted to increase by USD 6,697.92 million. The growth of the market depends on several factors, including indulgence in recreational activities, the rise in disposable incomes leading to increased spending on leisure activities, and the increasing demand for lightweight camping equipment.
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This camping equipment market report extensively covers market segmentation by Distribution Channel (offline and online), Product (camping furniture, camping backpacks, tents, cooking systems and cookware, and camping gear and accessories), and Geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 - 2021.
The market share growth by the offline segment will be significant during the forecast period. The offline distribution channel plays a large role in the global camping equipment market despite the inclination of the general population towards e-commerce.
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The offline segment was valued at USD 10,987.67 million in 2017 and continued to grow until 2021. At physical stores, customers can examine the products and ask for professional advice before making a purchase due to the high demand for camping equipment across the world. Traditional brick-and-mortar stores design engaging shopping spaces and provide individualized customer service. These channels also function as convenient pick-up points and accommodate last-minute camping necessities and impulsive purchases. These factors are expected to drive the growth of the segment during the forecast period.
A significant market trend involves the growing focus on employing multichannel marketing strategies to enhance sales. Key competitors strategically invest in marketing and promotional activities to attract target customers, particularly in developed countries like the US and Canada where camping and outdoor activities are popular. Digital marketing plays a pivotal role in expanding their reach, capitalizing on the increased internet penetration, growing smartphone and tablet adoption, and the rising popularity of social media platforms. This enhanced accessibility empowers consumers to make informed purchasing decisions.
Key competitors further entice customers by offering various deals, coupons, and discount packages through different distribution channels across various countries. These trade deals, including discount offers, exchange offers, and festival offers, successfully attract a broad consumer base, boosting the sales of market competitors. The growing impact of social media is anticipated to amplify product awareness, consequently driving revenue growth in the market throughout the forecast period.
Changing weather patterns pose a challenge to market growth. Extreme conditions like heat, cold, and humidity can adversely affect camping experiences, potentially discouraging participation. For example, hot and humid weather may impact the sales of sleeping bags, as people tend to avoid purchasing them in such conditions. Similarly, during cold weather, the sales of camping equipment may decline as individuals prefer indoor activities.
Unfavorable weather, including heavy rainfall and thunderstorms, may further dissuade campers from pursuing outdoor activities, leading to a potential decrease in camping equipment sales. Consequently, adverse weather conditions are expected to significantly impede market growth by lowering the demand for camping equipment throughout the forecast period.
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North America is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
The market in North America is experiencing growth driven by factors such as a rising preference for a healthy lifestyle, increasing interest in physical fitness, and growing awareness of camping adventure activities. Camping is recognized for its positive impact on both physical and mental well-being. The expanding consumer inclination towards camping as a vacation choice, coupled with a rise in personal disposable income, is expected to boost the demand for camping equipment in the region throughout the forecast period. The US and Canada stand out as major camping destinations in North America, hosting prominent competitors and numerous camp locations. The market's growth in the region is further propelled by increased spending on camping equipment and a growing number of camping trips. The rising income levels of consumers contribute significantly to the expansion of the camping equipment market, fostering an increase in outdoor trips in the US and Canada. These factors collectively drive the growth of the market in North America during the forecast period.
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Exxel Outdoors LLC - The company offers camping equipment such as military sleeping bags, military tents, packs, and ponchos. It also focuses on manufacturing outdoor gear products such as sleeping bags, tents, camping sets, air beds, folding chairs, beanbag chairs, water sports vests, and hunting and fishing apparel.
The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
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Camping Equipment Market Scope |
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Report Coverage |
Details |
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Page number |
155 |
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Base year |
2022 |
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Historic period |
2017 - 2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 7.06% |
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Market growth 2023-2027 |
USD 6697.92 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
6.55 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 33% |
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Key countries |
US, Canada, China, France, and Germany |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
AMG Group Ltd., Big Agnes Inc., Cascade Designs Inc., Clarus Corp., Darn Tough, Dometic Group AB, Exxel Outdoors LLC, Hilleberg the Tentmaker, Johnson Outdoors Inc., Mont bell Co. Ltd., Mountcraft, Newell Brands Inc., Nordisk Co. AS, Pinnacle Tents, Recreational Equipment Inc., Simex Outdoor International GmbH, VF Corp., Western Mountaineering, Zempire Camping Equipment, NEMO Equipment Inc., and Oase Outdoors ApS |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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