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The camping equipment market is estimated to grow at a CAGR of 7.06% between 2022 and 2027. The market size is forecasted to increase by USD 6,697.92 million. The growth of the market depends on several factors, including indulgence in recreational activities, the rise in disposable incomes leading to increased spending on leisure activities, and the increasing demand for lightweight camping equipment.
This camping equipment market report extensively covers market segmentation by distribution channel (offline and online), product (camping furniture, camping backpacks, tents, cooking systems and cookware, and camping gear and accessories), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
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Indulgence in recreational activities is driving market growth, although factors such as changing weather patterns may impede market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Indulgence in recreational activities is driving the market growth. The number of campers is increasing with the rising global population. Many schools in the US and Canada have taken initiatives for camping activities as a part of summer programs for students. With the rise in the number of such initiatives, the demand for camping equipment is likely to increase. This, in turn, has increased the number of campers.
The interest in outdoor sports activities is increasing. Active participation drives the growth of the camping sector, which is increasing the demand for camping gear and equipment. Rising health consciousness and the importance of physical exercise have increased participation in such activities. The uptake of adventure tourism is high in Western countries such as the US and Canada. For instance, in 2021, approximately 60% of the population aged 25-44 years in the US participated in outdoor recreational activities and sports. These factors are expected to drive the growth of the global camping equipment market during the forecast period.
The growing emphasis on multichannel marketing strategies to improve sales is a key trend in the market. Key competitors are attracting target customers by investing in marketing and promotional activities. Camping and other outdoor activities are popular in developed countries such as the US and Canada. Therefore, vendors promote their products through advertisements. Key competitors engage in digital marketing to expand their reach. The increased penetration of the Internet, the growing adoption of smartphones and tablets, and the rise in the popularity of social media platforms provide consumers with easy access to information. This helps consumers make informed purchasing decisions.
Key competitors offer several deals, coupons, and discount packages to attract customers and generate revenue. Discount offers, exchange offers, and festival offers are some of the trade deals provided through various distribution channels in different countries. These trade deals attract many consumers, which increases the sales of market competitors. The increasing influence of social media is projected to expand product awareness, which, in turn, will fuel revenue generation for the market during the forecast period.
The changing weather patterns are challenging market growth. Changes in weather patterns, such as extreme heat, cold, and humidity, can lead to unpleasant camping experiences. This might discourage participation in camping activities. For instance, if the weather is hot and humid, the sales of sleeping bags are affected, as people do not prefer to buy sleeping bags in weather conditions. Similarly, during cold weather conditions, sales of camping equipment may decrease as people will prefer to stay indoors.
Heavy rainfall, thunderstorms, and unpleasant weather conditions may discourage campers from pursuing their camping interests. An increase in unfavorable weather conditions may eventually lead to a decline in the sales of camping equipment. Therefore, unfavorable weather conditions will significantly hinder market growth. Such factors can lower the demand for camping equipment, which, in turn, will challenge the growth of the global camping equipment market during the forecast period.
The market report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Camping Equipment Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Exxel Outdoors LLC - The company offers camping equipment such as military sleeping bags, military tents, packs, and ponchos. It also focuses on manufacturing outdoor gear products such as sleeping bags, tents, camping sets, air beds, folding chairs, beanbag chairs, water sports vests, and hunting and fishing apparel.
The research report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the offline segment will be significant during the forecast period. The offline distribution channel plays a large role in the global camping equipment market despite the inclination of the general population towards e-commerce.
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The offline segment was valued at USD 10,987.67 million in 2017 and continued to grow until 2021. At physical stores, customers can examine the products and ask for professional advice before making a purchase due to the high demand for camping equipment across the world. Traditional brick-and-mortar stores design engaging shopping spaces and provide individualized customer service. These channels also function as convenient pick-up points and accommodate last-minute camping necessities and impulsive purchases. These factors are expected to drive the growth of the segment during the forecast period.
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North America is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Factors such as the rise in preference for a healthy lifestyle, growing interest in physical fitness, and increasing awareness about camping adventure activities are driving the growth of the market in North America. Camping helps improve their physical as well as mental health. The increasing consumer for camping as a vacation option and a rise in personal disposable income will increase the demand for camping equipment in the region during the forecast period. The US and Canada are the major destinations for camping in North America, with the presence of prominent competitors and camp locations. The increasing spending on camping equipment and the rising number of camping trips are driving the growth of the market in the region. An increase in the income levels of consumers is driving the camping equipment market. This has also led to a rise in the number of outdoor trips in the US and Canada. These factors will drive the growth of the market in North America during the forecast period.
In 2020, the sales of camping equipment declined in the region due to COVID-19. However, the initiation of COVID-19 vaccination drives led to the lifting of lockdowns and the reopening of sports clubs and outdoor activities, which increased the demand for camping equipment in 2021 and 2022. As a result, the operations of retail outlets resumed, which increased the demand for camping equipment in the region. In addition, the number of people visiting camping sites has increased. The trend of camping is expected to grow, which, in turn, will drive the growth of the camping equipment market in the region at a steady rate during the forecast period.
The camping equipment market report forecasts market growth by revenue at global, regional, and country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027.
Technavio categorizes the camping equipment market as a part of the global leisure products industry within the global household durables market. The parent market, the global leisure products market, covers a variety of categories, including home fitness equipment, musical instruments, camping equipment, recreational vehicles, bicycles, toys, and other consumer-oriented games. Technavio calculates the global household durables market size based on the combined revenues generated by manufacturers of household durables, including consumer electronics, home furnishings, homebuilding products, household appliances, houseware and specialties, and leisure products. Our market research report has extensively covered external factors influencing the parent market growth during the forecast period.
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Camping Equipment Market Scope |
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Report Coverage |
Details |
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Page number |
155 |
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Base year |
2022 |
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Historic period |
2017-2021 |
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Forecast period |
2023-2027 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 7.06% |
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Market growth 2023-2027 |
USD 6,697.92 million |
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Market structure |
Fragmented |
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YoY growth 2022-2023(%) |
6.55 |
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Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
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Performing market contribution |
North America at 33% |
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Key countries |
US, Canada, China, France, and Germany |
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Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
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Key companies profiled |
AMG Group Ltd., Big Agnes Inc., Cascade Designs Inc., Clarus Corp., Darn Tough, Dometic Group AB, Exxel Outdoors LLC, Hilleberg the Tentmaker, Johnson Outdoors Inc., Mont bell Co. Ltd., Mountcraft, Newell Brands Inc., Nordisk Co. AS, Pinnacle Tents, Recreational Equipment Inc., Simex Outdoor International GmbH, VF Corp., Western Mountaineering, Zempire Camping Equipment, NEMO Equipment Inc., and Oase Outdoors ApS |
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Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this market research report to meet your requirements.
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by Product
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
Secondary sources
DATA ANALYSIS
Data Synthesis
Data Validation
REPORT WRITING
Qualitative
Quantitative
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