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The cold-pressed juices market share in Europe is expected to increase by USD 54.7 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 5.57%.
This cold-pressed juices market in Europe research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers cold-pressed juices market in Europe segmentations by product (conventional and organic) and geography (UK, Germany, France, and Rest of Europe). The cold-pressed juices market in Europe report also offers information on several market vendors, including B.fresh Foods LLP, Detox Delight GmbH & Co.KG, Hoogesteger , PepsiCo Inc., Plenish Cleanse Ltd., REJUCE, Robinson Beverages LLC, Starbucks Corp., The Hain Celestial Group Inc., and The Juice Warrior among others.
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Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The high nutritional value is notably driving the cold-pressed juices market in Europe growth, although factors such as short shelf life of cold-pressed juices may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the cold-pressed juices industry in Europe. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Cold-pressed Juices Market Driver in Europe
One of the key factors driving the cold-pressed juices market growth in Europe is the high nutritional value of cold-pressed juices. Cold-pressed juices have high nutritional value than other types of juices as the former is not subjected to heat during preparation. Traditional juices are subjected to heat during their preparation, which can lead to the loss of nutrients in the end product. Cold-pressed juices contain nutrients that fight toxins, detox the body, and boost immunity and health. They are richer in vitamins, minerals, and other nutrients than their counterparts. Some of the common health and nutritional benefits of cold-pressed juices include boosting the immune system, promoting healthy weight loss, assisting in detoxicating the body, anti-inflammatory and others. Thus, the high nutritional value of cold-pressed juices over traditional juices will lead to an increase in their sales during the forecast period and, hence, will drive the growth of the market during the forecast period.
Key Cold-pressed Juices Market Trend in Europe
Innovations in juice flavors are the major trend influencing cold-pressed juices market growth in Europe. Rising health and wellness trends among consumers are increasing the demand for products that contain natural ingredients and offer high nutritional value. While visiting juice bars, ordering online, or from specialty gourmet retail channels, consumers are trying out innovative blends and flavors instead of sticking to the traditional juices available, which is encouraging market vendors to launch cold-pressed juices in new flavors. For instance, Cold-Pressed Juicery opened a new juice bar in Amsterdam, the Netherlands, in September 2019. It offers a wide range of cold-pressed smoothie juices such as THE BULLETPROOF PERFORMER, THE BLUE BIKINI BODY, and THE CHOCOLATE PROTEIN. THE BULLETPROOF PERFORMER is made using MCT oil, banana, coconut meat, cold-brew coffee, raw cacao, shredded coconut, vanilla, almond milk, cinnamon, flaxseed, and dates. The availability of cold-pressed juices in new and innovative features not only increases the nutritional value of the juice but also makes it more appealing to consumers. Therefore, innovations in juice flavors will drive the growth of the market during the forecast period.
Key Cold-pressed Juices Market Challenge in Europe
The short shelf life of cold-pressed juices is one of the key challenges hindering the cold-pressed juices market growth in Europe. Unlike conventional juices, cold-pressed juices are prepared in a lower amount of time and generally do not contain any added preservatives, which limits the shelf life of cold-pressed juices. Conventional juices take 6-12 months for juicing, pasteurization, and storage before reaching their expiry. The short shelf life of cold-pressed juices adds additional pressure on suppliers to keep supplying their products to supermarkets, hypermarkets, and other distribution formats. The additional cost incurred for setting up refrigeration systems for storing cold-pressed juices will deter small distribution formats, such as convenience stores and discount retailers, from stocking up cold-pressed juices. Thus, the short shelf life of cold-pressed juices can negatively impact their sales. In addition, owing to the short shelf life, unsold stock of cold-pressed juices may result in decreased profitability or loss for vendors.
This cold-pressed juices market in Europe analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.
Technavio categorizes the cold-pressed juices market in Europe as a part of the global packaged foods and meats market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the cold-pressed juices market in Europe during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the cold-pressed juices market in Europe encompasses successful business strategies deployed by the key vendors. The cold-pressed juices market in Europe is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The cold-pressed juices market in Europe forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Our report provides extensive information on the value chain analysis for the cold-pressed juices market in Europe, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
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36% of the market's growth will originate from the UK during the forecast period. Market growth in this country will be faster than the growth of the market in other countries.
The cold-pressed juices market in the UK is growing due to the rise in the number of product launches, innovations in packaging, the growing number of cold-pressed juice bars, and increasing health consciousness among people. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The cold-pressed juices market in the UK was challenged by the increase in the spread of COVID-19. As of March 25, 2020, the number of confirmed cases in the UK was over 4,296,583 and the number of deaths was more than 126,155. Moreover, the UK is witnessing a second wave of disease This affected the production and sales of food and beverage products, including cold-pressed juices, which limited the growth of the regional market in focus in 2020. However, with the control of the spread of the pandemic and the lifting of lockdown restrictions, the market in focus is expected to recover during the forecast period.
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The cold-pressed juices market share in Europe growth by the conventional will be significant during the forecast period. Conventional cold-pressed juices include those that are manufactured from non-organically cultivated fruits and vegetables. The segment is highly popular among consumers due to its comparatively lower cost than the organic segment.
Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the cold-pressed juices market size in Europe and actionable market insights on post COVID-19 impact on each segment.
Cold-pressed Juices Market Scope in Europe |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2020 |
Forecast period |
2021-2025 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.57% |
Market growth 2021-2025 |
$ 54.7 million |
Market structure |
Fragmented |
YoY growth (%) |
4.84 |
Regional analysis |
UK, Germany, France, and Rest of Europe |
Performing market contribution |
UK at 36% |
Key consumer countries |
UK, Germany, and France |
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
Key companies profiled |
B.fresh Foods LLP, Detox Delight GmbH & Co.KG, Hoogesteger , PepsiCo Inc., Plenish Cleanse Ltd., REJUCE, Robinson Beverages LLC, Starbucks Corp., The Hain Celestial Group Inc., and The Juice Warrior |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Customer landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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