Consumer Electronics and Home Appliances Market in India by Product and Style - Forecast and Analysis 2021-2025

  • Published: Apr 2021
  • Pages: 120
  • SKU: IRTNTR70516
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The consumer electronics and home appliances market in India has the potential to grow by USD 2.12 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 1.30%.

This consumer electronics and home appliances market research report of India provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (consumer electronics and home appliances) and style (freestanding and built-in). The consumer electronics and home appliances market report of India also offers information on several market vendors, including AB Electrolux, Haier Smart Home Co. Ltd., Hitachi Ltd., Koninklijke Philips NV, LG Electronics Inc., Robert Bosch GmbH, Samsung Electronics Co. Ltd., Sony Corp., Toshiba Corp., and Whirlpool Corp. among others.

What will the Consumer Electronics and Home Appliances Market Size in India be in 2021?

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Consumer Electronics and Home Appliances Market in India: Key Drivers and Trends

The increasing demand for premium appliances is notably driving the consumer electronics and home appliances market growth in India, although factors such as compliance costs may impede the market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the consumer electronics and home appliances industry in India get your FREE report sample now.

Consumer Electronics and Household Appliances Market in India Key Driver

The increasing demand for premium appliances is one of the primary factors that will fuel the growth of the consumer electronics and home appliances market in India during the next few years. The growing importance of consumer electronics and home appliances is encouraging the demand for unique and premium consumer electronics. Premium appliances are equipped with smart features that match the societal status of upper-class households. With the increasing number of high-net-worth individuals (HNWIs), the demand for luxury consumer electronics and home appliances is growing in the developing economies and fueling the market growth. 

Consumer Electronics and Household Appliances Market in India Key Trend

To provide increased convenience, vendors are integrating smart features that will influence the consumers’ buying decisions. These smart connected products reduce manual labor and can be controlled and operated through smartphones. Smart devices are being integrated with the IoT technology that integrates digital and wireless technology and will enable consumers to connect their household appliances using their smartphones and the Internet and conveniently operate, monitor, them from any location. Such benefits will drive the adoption of smart and advanced features in home appliances, which will be one of the key trends that will gain traction in the consumer electronics and home appliances market in India during the coming years. 

Consumer Electronics and Household Appliances Market in India Key Challenge

The compliance costs will be a major challenge for the consumer electronics and household appliances market in India. The consumer electronics and home appliances market has been witnessing an increase in cost burden due to the evolving nature of compliances prescribed by the Government in recent years. This cost burden is ultimately passed on to consumers, making products unaffordable and having a detrimental impact on their demand.

This consumer electronics and home appliances market analysis report of India also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Parent Market Analysis

Technavio categorizes the consumer electronics and home appliances market in India as a part of the global household appliances market within the global household durables industry. The parent global household appliances market covers revenue generated by manufacturers of electric household appliances and related products. Household appliances include power and hand tools, including garden improvement tools. The global household appliance market is categorized into five segments, namely major household appliances, small household appliances, hand tools, power tools, and garden improvement tools. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.

Who are the Major Consumer Electronics and Home Appliances Market Vendors in India?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • AB Electrolux
  • Haier Smart Home Co. Ltd.
  • Hitachi Ltd.
  • Koninklijke Philips NV
  • LG Electronics Inc.
  • Robert Bosch GmbH
  • Samsung Electronics Co. Ltd.
  • Sony Corp.
  • Toshiba Corp.
  • Whirlpool Corp.

 

The consumer electronics and home appliances market in India is fragmented and the vendors are deploying various organic and inorganic growth strategies to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

Product Insights and News

  • AB Electrolux - In March 2021, the company launched a new label in which new classification ensures a more transparent differentiation between devices of different efficiency classes.
  • Haier Smart Home Co. Ltd. - In March 2021, the company introduced its All-New Range of Front Load Washing Machines with Industry's Biggest Ever Super Drum.
  • Hitachi Ltd. - In March 2021, the company introduced its wide range of products such as elevators, including the world’s fastest elevator and escalators at Global Lift and Escalator Expo 2021 Virtual (GLE Expo 2021 Virtual) held online by Virgo Communications and Exhibitions Pvt Ltd.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the consumer electronics and home appliances market forecast report of India for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Consumer Electronics and Home Appliances Market in India Value Chain Analysis

Our report provides extensive information on the value chain analysis for the market, which vendors can leverage to gain competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the industry includes the following core components:

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • Marketing and sales
  • Service
  • Support activities
  • Innovations

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

What are the Revenue-generating Product Segments in the Consumer Electronics and Home Appliances Market in India?

Consumer-Electronics-And-Home-Appliances-Market-In-India-Market-Share-by-Product-2020-2025

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The consumer electronics and home appliances market share growth in India by the consumer electronics segment will be significant during the forecast period. Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the consumer electronics and home appliances market size in India.

 

Consumer Electronics And Home Appliances Market In India Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 1%

Market growth 2021-2025

$ 2.12 billion

Market structure

Fragmented

YoY growth (%)

1.09

Regional analysis

APAC, Europe, North America, MEA, and South America

Performing market contribution

India at 100%

Key consumer countries

China, US, Germany, and Japan

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

AB Electrolux, Haier Smart Home Co. Ltd., Hitachi Ltd., Koninklijke Philips NV, LG Electronics Inc., Robert Bosch GmbH, Samsung Electronics Co. Ltd., Sony Corp., Toshiba Corp., and Whirlpool Corp.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period,

Customization purview

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What are the Key Factors Covered in this Consumer Electronics and Home Appliances Market Report of India? 

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive consumer electronics and home appliances market growth in India during the next five years
  • Precise estimation of the consumer electronics and home appliances market size in India and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of consumer electronics and home appliances market vendors in India 

We can help! Our analysts can customize this report to meet your requirements. Get in touch

 

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1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                                Exhibit 01:  Parent market

                                Exhibit 02:  Market Characteristics

                2.2 Value chain analysis           

                                Exhibit 03:  Value Chain Analysis: Household Appliances

                                2.3.1 Inputs 

                                2.3.2 Inbound logistics

                                2.3.3 Operations

                                2.3.4 Outbound logistics

                                2.3.5 Marketing and sales 

                                2.3.6 Service 

                                2.3.7 Support activities 

                                2.3.8 Innovations 

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 04: Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 05:  Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 - 2025 

                                Exhibit 06:  India - Market size and forecast 2020 - 2025 ($ million)

                                Exhibit 07:  India market: Year-over-year growth 2020 - 2025 (%)

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 08: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                                Exhibit 09:  Bargaining power of buyers

                4.3 Bargaining power of suppliers       

                                Exhibit 10:  Bargaining power of suppliers

                4.4 Threat of new entrants    

                                Exhibit 11:  Threat of new entrants

                4.5 Threat of substitutes         

                                Exhibit 12:  Threat of substitutes

                4.6 Threat of rivalry   

                                Exhibit 13:  Threat of rivalry

                4.7 Market condition

                                Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Product               

                The segments covered in this chapter are: 

  • Consumer electronics         
  • Home appliances​  

The two segments have been ranked based on their market share in 2020. The human hair wigs and extension segment constituted the largest segment in 2020, while the smallest segment was synthetic hair wigs and extension.

                5.1 Market segments

                                Exhibit 15: Product - Market share 2020-2025 (%)

                5.2 Comparison by Product    

                                Exhibit 16: ​Comparison by Product​

                5.3 ​Consumer Electronics - Market size and forecast 2020-2025            

                                Exhibit 17: Consumer Electronics - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 18: Consumer Electronics​ - Year-over-year growth 2020-2025 (%)

                5.4 Home appliances - Market size and forecast 2020-2025      

                                Exhibit 19: ​Home Appliances  - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 20: ​Home Appliances - Year-over-year growth 2020-2025 (%)

                5.5 Market opportunity by Product    

                                Exhibit 21: ​Market opportunity by Product

6. ​Market Segmentation by Style                     

                The segments covered in this chapter are: 

  • Freestanding          
  • Built in       

The two segments have been ranked based on their market share in 2020. The human hair wigs and extension segment constituted the largest segment in 2020, while the smallest segment was synthetic hair wigs and extension.

                6.1 Market segments               

                                Exhibit 22: Style - Market share 2020-2025 (%) 

                6.2 Comparison by Style          

                                Exhibit 23: Comparison by Style

                6.3 Freestanding - Market size and forecast 2020-2025              

                                Exhibit 24: Freestanding - Market size and forecast 2020-2025 ($ billion)

                                Exhibit 25: Freestanding - Year-over-year growth 2020-2025 (%)

                6.4 Built-in - Market size and forecast 2020-2025         

                                Exhibit 26: Built-in - Market size and forecast 2020-2025 ($ billion)

                                Exhibit 27: Built-in - Year-over-year growth 2020-2025 (%)

                                Exhibit 28: Market opportunity by Style

7. Customer landscape                         

                                Technavio’s customer landscape matrix comparing Drivers or price sensitivity, Adoption lifecycle, importance in customer price basket, Adoption rate and Key purchase criteria

                                Exhibit 29: ​Customer landscape​

8. Drivers, Challenges, and Trends                   

                8.1 ​Market drivers     

                                8.1.1     ​Growth in government initiatives for electronic products

                                8.1.2     Rising changes in the design of home architecture

                                8.1.3    Increasing demand for premium appliances

                8.2 Market challenges              

                                8.2.1    Compliance Cost

8.2.2    Data security issues associated with smart consumer electronics and home appliances

                                8.2.3    Regulations and standards set for safety issues

                                Exhibit 30: Impact of drivers and challenges

                8.3 Market trends      

                                8.3.1 Adoption of smart and advanced features in home appliances

                                8.3.2 Adoption of energy-efficient consumer electronics and home appliances

                                8.3.3  Growing investment in R&D activities

9. Vendor Landscape                             

                9.1 Vendor landscape               

                                Exhibit 31: Vendor landscape

                9.2 Landscape disruption        

The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025. 

                                Exhibit 32: ​Landscape disruption​

                                Exhibit 33: Industry risks

                9.3 Competitive Scenario        

10. Vendor Analysis               

                10.1 Vendors covered              

                                Exhibit 34: Vendors covered

                10.2 Market positioning of vendors    

                                Exhibit 45: ​Market positioning of vendors​

                10.3 AB Electrolux      

                                Exhibit 36: AB Electrolux  - Overview

                                Exhibit 37: AB Electrolux - Business segments

                                Exhibit 38:    Haier Smart Home Co. Ltd.- Key news

                                Exhibit 39: AB Electrolux  - Key offerings

                                Exhibit 40: AB Electrolux - Segment focus

                10.4 Haier Smart Home Co. Ltd.           

                                Exhibit 41:  Haier Smart Home Co. Ltd.- Overview

                                Exhibit 42:  Haier Smart Home Co. Ltd.- Business Segments

                                Exhibit 43:   Haier Smart Home Co. Ltd.- Key news

                                Exhibit 44:   Haier Smart Home Co. Ltd. - Key offerings

                                Exhibit 45:   Haier Smart Home Co. Ltd.-Segment focus

                10.5 Hitachi Ltd.          

                                Exhibit 46: Hitachi Ltd.-Overview

                                Exhibit 47:   Hitachi Ltd.- Business Segments

                                Exhibit 48:    Hitachi Ltd.- Key news

                                Exhibit 49:    Hitachi Ltd.- Key offerings

                                Exhibit 50:    Hitachi Ltd.-Segment focus

                10.6  Koninklijke Philips NV    

                                Exhibit 51:   Koninklijke Philips NV - Overview

                                Exhibit 52:   Koninklijke Philips NV - Business Segments

                                Exhibit 53:    Koninklijke Philips NV  - Key offerings

                                Exhibit 54:    Koninklijke Philips NV -Segment focus

                10.7    LG Electronics Inc.         

                                Exhibit 55: LG Electronics Inc. -Overview

                                Exhibit 56:  LG Electronics Inc. - Business Segments

                                Exhibit 57:  LG Electronics Inc. - Key news

                                Exhibit 58:  LG Electronics Inc. .- Key offerings

                                Exhibit 59:  LG Electronics Inc. -Segment focus

                10.8    Robert Bosch GmbH     

                                Exhibit 60:  Robert Bosch GmbH  - Overview

                                Exhibit 61:  Robert Bosch GmbH - Business Segments

                                Exhibit 62:  Robert Bosch GmbH  - Key offerings

                                Exhibit 63:  Robert Bosch GmbH  -Segment focus

                10.9     Samsung Electronics Co. Ltd.   

                                Exhibit 64:  Samsung Electronics Co. Ltd.  -Overview

                                Exhibit 65:   Samsung Electronics Co. Ltd. - Business Segments

                                Exhibit 66:   Samsung Electronics Co. Ltd. - Key news

                                Exhibit 67:   Samsung Electronics Co. Ltd. - Key offerings

                                Exhibit 68:   Samsung Electronics Co. Ltd.  -Segment focus

                10.10    Sony Corp      

                                Exhibit 69:   Sony Corp -Overview

                                Exhibit 70:   Sony Corp- Business Segments

                                Exhibit 71:   Sony Corp- Key news

                                Exhibit 72:   Sony Corp - Key offerings

                                Exhibit 73:   Sony Corp -Segment focus

                10.11    Toshiba Corp.               

                                Exhibit 74:    Toshiba Corp.  - Overview

                                Exhibit 75:    Toshiba Corp.  - Business Segments

                                Exhibit 76:   Toshiba Corp.   - Key offerings

                                Exhibit 77:   Toshiba Corp.  -Segment focus

                10.12     Whirlpool Corp.          

                                Exhibit 78:  Whirlpool Corp.    - Overview

                                Exhibit 79:   Whirlpool Corp.  - Business Segments

                                Exhibit 80:   Whirlpool Corp.    - Key offerings

                                Exhibit 81:   Whirlpool Corp.  -Segment focus

11. Appendix                            

                11.1 Scope of the report         

                                11.1.1 ​​​​Market definition

                                11.1.2 ​​​​Objectives

                                11.1.3 ​​​​Notes and caveats

                11.2 Currency conversion rates for US$            

                                Exhibit 82 : ​Currency conversion rates for US$​

                11.3 Research Methodology 

                                Exhibit 83: ​Research Methodology

                                Exhibit 84: ​​Validation techniques employed for market sizing​

                                Exhibit 85: ​​Information sources

                11.4 List of abbreviations        

                                Exhibit 86: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
Technavio

TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
Technavio

TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The consumer electronics and home appliances market growth will increase by $2.12 billion during 2020-2025.
The consumer electronics and home appliances market is expected to grow at a CAGR of 1.30% during 2020-2025.
Technavio has segmented the consumer electronics and home appliances market by product (Consumer electronics and Home appliances) ,other1 (Freestanding and Built-in) , and geographic (APAC, Europe, North America, MEA, and South America).
AB Electrolux, Haier Smart Home Co. Ltd., Hitachi Ltd., Koninklijke Philips NV, LG Electronics Inc., Robert Bosch GmbH, Samsung Electronics Co. Ltd., Sony Corp., Toshiba Corp., Whirlpool Corp. are a few of the key vendors in the consumer electronics and home appliances market.
APAC will register the highest growth rate of 48.24% among the other regions. Therefore, the consumer electronics and home appliances market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the consumer electronics and home appliances market growth are:
  • Growth in government initiatives for electronic products
  • Adoption of smart and advanced features in home appliances
The consumer electronics and home appliances market vendors should focus on grabbing business opportunities from the consumer electronics segment as it accounted for the largest market share in the base year.
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