Digital Education Content Market by End-user and Geography - Forecast and Analysis 2021-2025

  • Published: Mar 2021
  • Pages: 120
  • SKU: IRTNTR43141

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The digital education content market size has the potential to grow by USD 42.93 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 11.94%. 

This report provides a detailed analysis of the market by end-user (K-12 and higher education) and geography (North America, APAC, Europe, South America, and MEA). 

Digital Education Content Market Share


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Market Competitive Analysis

The report analyzes the market’s competitive landscape and offers information on several market vendors, including: 


  • Adobe Inc.
  • Cengage Learning Holdings II Inc.
  • McGraw-Hill Education Inc.
  • MPS Ltd.
  • New Oriental Education and Technology Group Inc.
  • NIIT Ltd.
  • Pearson Plc
  • Providence Equity Partners LLC
  • TAL Education Group
  • Think & Learn Pvt. Ltd.


The digital education content market is fragmented and the vendors are deploying growth strategies such as technological advances to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

The market players also significantly leverage external market drivers such as rapid penetration of internet-enabled devices to achieve growth opportunities. However, factors such as increased availability of open educational resources will challenge the growth of the market participants. To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the digital education content market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

This digital education content market analysis report also provides detailed information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities. 

Digital Education Content Market: Key Drivers and Trends

  • Rapid penetration of internet-enabled devices is one of the key factors driving the digital education content market growth. 
  • Factors including the rising penetration of mobile devices coupled with increased demand for customized learning are propelling the demand for digital education content. 
  • The rise in mobile cellular subscriptions that allows consumers to access digital content on their smartphones and tablets whenever required is driving the preference for digital education content.
  • Educational institutions are also adopting digital education content products from market vendors to offer tailor-made content integrated with the conventional course curriculum.


  • There has been a growing shift from traditional exam-oriented learning to an interactive, practical, example-based learning approach over the last few years. 
  • With vendors such as Adobe Systems bundling analytical tools along with digital education content, students, parents, and teachers can monitor the learning activity and incorporate necessary steps to improve the learning process.
  • With the help of data analytics, these institutions can tailor individual learning patterns for learners and assess their progress through periodic tests and assignments.
  • The rise in popularity of personalized learning will drive the growth of the global digital education content market during the forecast period.


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Digital Education Content Market: Segmentation by Geography


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47% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for digital education content in North America. Market growth in this region will be slower than the growth of the market in APAC, South America, and MEA.

The rising adoption of internet-enabled devices in education is one of the prime factors that will facilitate the digital education content market growth in North America over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report. 

Digital Education Content Market: Segmentation by End-user


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The involvement of digital education technology in K-12 education is primarily in the form of digital textbooks. Owing to the high cost and limited accessibility associated with traditional printed textbooks, educational institutions are increasingly focusing on the development of digital content libraries and online resources. Therefore, the growth of the market segment is expected to be significant during the forecast period.

Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the digital education content market size.



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Key Highlights of the Digital Education Content Market Report for 2021-2025

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive digital education content market growth during the next five years
  • Precise estimation of the digital education content market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the digital education content industry across North America, APAC, Europe, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of digital education content market vendors

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The digital education content market growth will increase by $34.03 billion during 2019-2024.
The digital education content market is expected to grow at a CAGR of 10.84% during 2019-2024.
Technavio has segmented the digital education content market by end user (K-12 and Higher education) and geographic (North America, APAC, Europe, South America, and MEA).
Adobe Inc., Cengage Learning Holdings II Inc., McGraw-Hill Education Inc., MPS Ltd., New Oriental Education and Technology Group Inc., NIIT Ltd., Pearson Plc, Providence Equity Partners LLC, TAL Education Group, Think & Learn Pvt. Ltd. are a few of the key vendors in the digital education content market.
North America will register the highest growth rate of 46.72% among the other regions. Therefore, the digital education content market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the digital education content market growth are:
  • Rapid penetration of internet-enabled devices
The digital education content market vendors should focus on grabbing business opportunities from the k-12 segment as it accounted for the largest market share in the base year.
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