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The dried fruits market size is projected to increase by USD 1.64 billion between 2022 and 2027, and the growth momentum of the market is estimated to accelerate at a CAGR of 4.64%. Market growth is fueled by several key factors, including the continuous rise in air passenger traffic, advancements in smart airport technologies, and the expanding presence of airports globally. The increasing demand for air travel drives the need for more efficient and advanced airport infrastructures, leading to the development of smart airports. These airports leverage technologies like AI, IoT, and automation to enhance operational efficiency, passenger experience, and safety measures. Simultaneously, the growing number of airports worldwide reflects the globalization of travel and trade, prompting investments in airport infrastructure and services to accommodate the increasing demand. These trends collectively shape the trajectory of the aviation industry, emphasizing the importance of innovation and adaptability in meeting evolving market demands.
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The Market is driven by consumers increasingly opting for nutritious snacks due to health consciousness and the convenience of ready-to-cook food in today's stressful work culture. These dried fruits offer vital nutrients like unsaturated fats, proteins, fibers, and essential vitamins, including anti-oxidants and Vitamin C, promoting healthy snacking habits. However, challenges such as maintaining clean label products and addressing concerns related to dehydration processes and preservation while ensuring channel proliferation and freshness of dried fruits remain crucial in this market's growth. Our researchers analyzed the data with 2022 as the base year, along with the key trends, and challenges. A holistic analysis of drivers, trends, and challenges will help stakeholders in the value chain refine their marketing strategies to gain a competitive advantage.
The growing prominence of e-commerce is driving the market. E-commerce platforms provide customers access to different brands of dried fruits. The increasing smartphone penetration has propelled the proliferation of e-commerce platforms worldwide. These platforms offer various advantages, such as personalized shopping assistance and suggestions.
Moreover, they also enable customers to compare various products and choose the ones meeting their requirements. In addition, online platforms provide companies with an opportunity to expand their reach to different geographies. Therefore, various companies of dried fruits sell their products online to reach potential consumers. These factors are expected to fuel the market during the forecast period.
The increasing preference for healthy snacking is a key trend in the market. Due to the rising health consciousness, consumers are adopting healthy snacking habits to improve their metabolism. Healthy snacking complements weight-loss plans and provides essential vitamins and nutrients to the body. Healthy snacks such as dried fruits have low calorie content and high nutritional content when compared to processed snacks.
Moreover, companies in the global dried fruits market are launching healthy snacks to cater to the increasing demand from customers. For instance, in May 2021, Sun-Maid launched fruity raisin snacks, which include flavors such as tropical punch and peach. Therefore, the increasing focus on healthy snacking and weight management is expected to fuel the demand for dried fruits, which, in turn, is expected to support the global dried fruits market during the forecast period.
The negative impacts of climatic change on horticulture may impede the market. Farmers depend on adequate and timely rainfall to maximize output. However, farm produce is impacted by harsh weather conditions such as monsoons and heat waves. An unexpected rise or decline in temperature can hamper fruit production and, in turn, agricultural yield. Natural disasters such as floods, hurricanes, and droughts also have a negative impact on agricultural products globally.
Moreover, the increasing pollution levels and deforestation cause irreversible changes such as global warming, which can inhibit the production of fruits such as grapes and berries. This, in turn, may lead to a shortage of fruits. As a result, companies have to increase the price of dried fruits to improve their revenues. Therefore, fluctuation in prices of dry fruits due to the negative impact of climate change is expected to pose a challenge the market during the forecast period.
The market research report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Market Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
The market report also includes detailed analyses of the competitive landscape of the market and information about 20 market companies, including:
Qualitative and quantitative market research and growth analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. In market growth analysis, data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Based on distribution channel, the market is segmented into supermarkets and hypermarkets, convenience stores, and online. Supermarkets and hypermarkets dominate the market owing to the growth of the organized retail sector globally. The number of hypermarkets and supermarkets is rising, especially in developing countries, which is expected to drive this segment during the forecast period. In addition, these distribution channels offer high product volumes, which gives them a higher buying power. As a result, they are able to offer products at competitive prices through discounts. Such factors are expected to fuel the growth of the supermarkets and hypermarkets segment during the forecast period.
The market is witnessing robust growth, fueled by various factors that cater to modern dietary preferences and lifestyles. Consumers today are increasingly focused on maintaining a healthy diet, leading to a surge in demand for nutritious snacks like dried fruits. These fruits offer a plethora of nutritional benefits such as essential vitamins, anti-oxidants, fiber, and potassium, making them an ideal choice for health-conscious individuals aiming for protein-rich diets. Amidst the busy and stressful work culture, ready-to-cook food and processed foods have gained popularity, with dried fruits being a favored ingredient due to their long shelf life and convenience. They are rich in vital nutrients like folate, magnesium, and Vitamin C, contributing to overall health consciousness and supporting healthy snacking habits.
The market share growth by the raisins segment will be significant during the forecast period. Raisins are dried grapes with high nutritional content. The drying process concentrates the nutrients and sugars in grapes.
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The raisins segment was valued at USD 1.99 billion in 2017 and continued to grow until 2021. Raisins have high levels of antioxidants, which help in preventing cell damage caused by natural factors, such as aging and lifestyle changes. Phytonutrients are potent antioxidants present in raisins, which can reduce the risk of chronic conditions such as osteoporosis, cancer, and diabetes. Raisins also have a high amount of soluble fibers, which improve digestion and reduce gut issues. Therefore, owing to their various health benefits, the raisins segment of the global dried fruits market is expected to grow during the forecast period.
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APAC is estimated to contribute 33% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
Europe is another region with a significant market share. Consumers in the region prefer healthy, convenient, and nutritious food products, which is driving the regional market. The UK, France, and Germany are the key contributors to the market in the region. The rising household expenditure on food and beverages in the region is also expected to propel the regional market during the forecast period. According to Eurostat, in 2021, household expenditure in the region increased by 4.2% compared with 2020. Therefore, the rising household expenditure and the growth of the food industry are expected to drive the market in Europe during the forecast period.
The market research report provides comprehensive data (region wise segment analysis), with forecasts and estimates in "USD Billion" for the period 2023 to 2027, as well as historical data from 2017 to 2021 for the following segments.
The Market is witnessing significant growth driven by various factors such as nutritional benefits, diet charts, and the rising demand for nutritious snacks among health-conscious consumers. Dried fruits offer a convenient way to incorporate unsaturated fats, proteins, and fiber-rich elements into protein-rich diets, aiding in maintaining a healthy lifestyle and combating issues like obesity and lifestyle-related disorders. Key players like National Raisin Company, Kiantama Oy, and Red River Foods Incorporated are contributing to this market's expansion, offering a range of dried fruit products with extended shelf life and ensuring waste minimization through efficient processes. The market caters to diverse segments like bakery and confectionery, dairy and frozen desserts, and breakfast cereals, accommodating dietary preferences such as gluten-free and vegan options.
Moreover, millennials and athletes are particularly driving the demand for fiber-rich cakes, cereal bars, and breakfast bars, seeking natural sources of protein, carbohydrates, and essential nutrients like fiber, potassium, folate, magnesium, and Vitamin C. The market landscape depends on Preserved fruits, Dehydrated fruit and Channel proliferation. This market also emphasizes sustainable packaging options, ethically sourced dried fruits, and clean label products to meet consumer preferences for health-conscious and environmentally friendly choices. With the rise of online eateries aggregators and a growing awareness of the benefits of dehydrated fruits, the Dried Fruits Market is poised for continued growth, offering a wide range of ready-to-cook and ready-to-use food options, along with the goodness of fresh fruits preserved through modern dehydration processes while addressing concerns about adulteration during processing.
Market Scope |
|
Report Coverage |
Details |
Page number |
154 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.64% |
Market growth 2023-2027 |
USD 1.64 billion |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
4.06 |
Regional analysis |
Europe, North America, APAC, Middle East and Africa, and South America |
Performing market contribution |
APAC at 33% |
Key countries |
US, China, India, UK, and Germany |
Competitive landscape |
Leading companies, Market Positioning of companies, Competitive Strategies, and Industry Risks |
Key companies profiled |
Absolute Organic, Agthia Group PJSC, Angas Park, Bergin Fruit and Nut Co. Inc., Ceres Enterprises Ltd., Dohler GmbH, Geobres S.A., KBB NUTS PVT. LTD., Kiril Mischeff Ltd., LIOGAM Forys Kot Przeslak sp. j., Lion Raisins, National Raisin Co., Ocean Spray Cranberries Inc., Paradise Fruits Solutions GmbH and Co. KG, Royal Nut Co., Sun Maid Growers of California, Sunbeam Foods, Sunsweet Growers Inc., Traina Dried Fruit Inc., and Woodland Foods Ltd. |
Market dynamics |
Parent market analysis, Market forecasting, market trends, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Product
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
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