E-cigarette Market by Product and Geography - Forecast and Analysis 2021-2025

  • Published: Mar 2021
  • Pages: 120
  • SKU: IRTNTR40561

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The e-cigarette market has the potential to grow by USD 14.39 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 11.07%.

This e-cigarette market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by product (modular e-cigarette, next-generation products, rechargeable e-cigarette, and disposable e-cigarette) and geography (North America, Europe, APAC, South America, and MEA). The e-cigarette market report also offers information on several market vendors, including Altria Group Inc., British American Tobacco Plc, Imperial Brands Plc, Japan Tobacco Inc., JUUL Labs Inc., Nicopure Labs LLC, NJOY LLC, Philip Morris International Inc., Shenzhen IVPS Technology Co. Ltd., and Turning Point Brands Inc. among others.

What will the E-cigarette Market Size be in 2021?

E-cigarette-Market-Market-Size-2020-2025

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E-cigarette Market: Key Drivers and Trends

Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The increasing investments by vendors in the global e-cigarette market is notably driving the e-cigarette market growth, although factors such as stiff competition from other nicotine products may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the e-cigarette industry get your FREE report sample now.

  • The increasing investments by vendors in the global e-cigarette market is one of the key factors driving the growth of the market.
  • Vendors are investing in emerging start-ups and e-cigarette distribution channels. 
  • In December 2018, Altria Group invested approximately $12.8 billion in JUUL Labs, an emerging e-cigarette vendor, and Altria Group acquired nearly 35% stakes in the company. 
  • The acquisition had made the company one of the leading vendors in the e-cigarette market.
  • The increasing investments in the global e-cigarette market will promote the growth of the market during the forecast period. 
  • The increasing availability of e-cigarette across various distribution channels is one of the key trends driving the growth of the market during the forecast period.
  • E-cigarettes are available through distribution channels such as supermarkets, hypermarkets, online platforms, and specialized retailers.
  • Walmart, Sainsbury's, ASDA, and Tesco are some supermarkets and hypermarkets that offer e-cigarettes. Supermarket chains across regions have started offering e-cigarettes. 

This e-cigarette market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major E-cigarette Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Altria Group Inc.
  • British American Tobacco Plc
  • Imperial Brands Plc
  • Japan Tobacco Inc.
  • JUUL Labs Inc.
  • Nicopure Labs LLC
  • NJOY LLC
  • Philip Morris International Inc.
  • Shenzhen IVPS Technology Co. Ltd.
  • Turning Point Brands Inc.

 

The e-cigarette market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the e-cigarette market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Which are the Key Regions for E-cigarette Market?

E-cigarette-Market-Market-Share-by-Region-2020-2025

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37% of the market’s growth will originate from North America during the forecast period. The US is one of the key markets for e-cigarette in North America. Market growth in this region will be slower than the growth of the market in other regions.

The increasing promotional activities by vendors in the global e-cigarette market will facilitate the e-cigarette market growth in North America over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

What are the Revenue-generating Product Segments in the E-cigarette Market?

E-cigarette-Market-Market-Share-by-Product-2020-2025

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Modular e-cigarettes are becoming popular among consumers as they can be customized in terms of the amount of vapor, variable voltage, battery strength, and e-liquid juice choice. The segment is witnessing the launch of new products. However, the modular e-cigarettes market segment is expected to record a slow growth rate during the forecast period.

Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the e-cigarette market size.

 

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What are the Key Factors Covered in this E-cigarette Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive e-cigarette market growth during the next five years
  • Precise estimation of the e-cigarette market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the e-cigarette  industry across North America, Europe, APAC, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of e-cigarette market vendors

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

INFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases

DATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts

REPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The e-cigarette market growth will increase by $29.53 billion during 2019-2024.
The e-cigarette market is expected to grow at a CAGR of 17.42% during 2019-2024.
Technavio has segmented the e-cigarette market by product (Modular e-cigarette, Next-generation products, Rechargeable e-cigarette, and Disposable e-cigarette) and geographic (North America, Europe, APAC, South America, and MEA).
Altria Group Inc., British American Tobacco Plc, Imperial Brands Plc, Japan Tobacco Inc., JUUL Labs Inc., Nicopure Labs LLC, NJOY LLC, Philip Morris International Inc., Shenzhen IVPS Technology Co. Ltd., Turning Point Brands Inc. are a few of the key vendors in the e-cigarette market.
North America will register the highest growth rate of 39.86% among the other regions. Therefore, the e-cigarette market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
  • US
  • UK
  • France
  • Germany
  • China
  • Russian Federation
The key factors driving the e-cigarette market growth are:
  • Increasing investments by vendors in global e-cigarette market
  • Increasing promotional activities by vendors in global e-cigarette market
The e-cigarette market vendors should focus on grabbing business opportunities from the modular e-cigarette segment as it accounted for the largest market share in the base year.

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