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E-cigarette Market by Product and Geography - Forecast and Analysis 2022-2026

  • Published: May 2022
  • Pages: 142
  • SKU: IRTNTR40561
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The e-cigarette market share is expected to increase to USD 15.57 billion from 2021 to 2026, at an accelerating CAGR of 11.2%.

This e-cigarette market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers e-cigarette market segmentations by the following:

  • Product - Modular e-cigarettes, next-generation products, rechargeable e-cigarettes, and disposable e-cigarettes 
  • Geography - North America, Europe, APAC, South America, and Middle East and Africa 

What will the E-cigarette Market Size be During the Forecast Period?

E-cigarette Market Size

Download the Free Report Sample to Unlock the E-cigarette Market Size for the Forecast Period and Other Important Statistics

The e-cigarette market report also offers information on several market vendors, including Altria Group Inc., Axcentria Pharmaceuticals, British American Tobacco Plc, E VAPELAB, ePuffer International Inc., Imperial Brands Plc, Innokin Technology Ltd., Japan Tobacco Co., JUUL Labs Inc., KangerTech, Nicopure Labs, NJOY LLC, Philip Morris International Inc., PhixVapor, Shenzhen Eigate Technology Co. Ltd., Shenzhen IVPS Technology Co. Ltd., Turning Point Brands Inc., Vapor4Life Inc., and White Cloud Electronic Cigarettes among others.

E-cigarette Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a neutral impact on the market growth during and post COVID-19 era. The increasing investments by vendors in global e-cigarette market is notably driving the e-cigarette market growth, although factors such as stiff competition from other nicotine products may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the e-cigarette industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key E-cigarette Market Driver

One of the key factors driving the global e-cigarette market growth is the increasing investments by vendors in the global e-cigarette market. They are also investing in emerging start-ups and e-cigarette distribution channels. For instance;

  • In November 2017, Altria Group invested in AVAIL Vapor, a leading retailer of vaping devices in the US. AVAIL Vapor operates nearly 102 stores in 12 states in the US. Strategic mergers and acquisitions (M&A) help vendors consolidate their market presence.
  • In December 2018, Altria Group invested approximately USD12.8 billion in JUUL Labs, an emerging e-cigarette vendor, and Altria Group acquired nearly 35% stakes in the company.
  • In July 2017, British American Tobacco completed the acquisition of Reynolds American. The acquisition had made the company one of the leading vendors in the E-cigarette market.

Hence, the increasing investments in the global e-cigarette market will promote the growth of the market during the forecast period.

Key E-cigarette Market Trend

Increasing availability of e-cigarettes across various distribution channels is one of the key e-cigarette market trends that is expected to impact the industry positively in the forecast period. For instance;

  • In 2021, Japan Tobacco Inc. launched its next-generation heated tobacco device, namely, Ploom X. In 2020, Aspire launched the Aspire Nautilus GT Kit, the latest box mod kit combining the Nautilus GT tank system and the new 75W Glint Mod.
  • In 2021, Philip Morris International Inc. launched IQOS ILUMA in Japan. This product was the brand's first tobacco-heating system that introduced induction-heating technology, eliminating the use of blades, which in turn required no cleaning.
  • In August 2017, Innokin Technology launched a new battery technology for e-cigarettes. The company claims that the new technology will help recharge the battery about 100 times faster than the existing batteries.

Such factors will further support the market growth in the coming years.

Key E-cigarette Market Challenge

One of the key challenges to the global e-cigarette market growth is the stiff competition from other nicotine products such as cigarettes and smokeless tobacco products. The sale of other tobacco products (OTPs), which include smokeless tobacco, e-cigarettes, cigars, papers, and pipe tobacco, rose by more than 16.1% in 2019.

  • In August 2017, Cipla launched nicotine patches under the brand Nicotex in India. Players operating in the smokeless tobacco products segment are focusing on innovative products.
  • In March 2019, Reynolds American, a subsidiary of British American Tobacco, launched a nicotine lozenge product that dissolves in the mouth.
  • In May 2018, Imperial Brands launched Skruf Super White. The company claims that the product does not contain tobacco but contains plant fiber to which nicotine has been applied.

Such factors can hamper the growth of market growth during the forecast period.

This e-cigarette market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Who are the Major E-cigarette Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Altria Group Inc.
  • Axcentria Pharmaceuticals
  • British American Tobacco Plc
  • E VAPELAB
  • ePuffer International Inc.
  • Imperial Brands Plc
  • Innokin Technology Ltd.
  • Japan Tobacco Co.
  • JUUL Labs Inc.
  • KangerTech
  • Nicopure Labs
  • NJOY LLC
  • Philip Morris International Inc.
  • PhixVapor
  • Shenzhen Eigate Technology Co. Ltd.
  • Shenzhen IVPS Technology Co. Ltd.
  • Turning Point Brands Inc.
  • Vapor4Life Inc.
  • White Cloud Electronic Cigarettes

 

This statistical study of the e-cigarette market encompasses successful business strategies deployed by the key vendors. The e-cigarette market is fragmented and the vendors are deploying growth strategies such as new product launches to compete in the market.

Product Insights and News

  • Altria Group Inc. - The company offers an e-cigarette that is made of stainless steel hollowed sleve which makes it tough and rugged and protects the glass from breaking when dropped. 
  • Altria Group Inc. - Through the smokeable tobacco products segment, the company offers combustible cigarettes, machine-made large cigars, and pipe tobacco.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The e-cigarette market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Parent Market Analysis

Technavio categorizes the global e-cigarette market as a part of the global tobacco market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the e-cigarette market during the forecast period.

E-cigarette Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the e-cigarette market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for E-cigarette Market?

E-cigarette Market Market segmentation by region

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37% of the market's growth will originate from North America during the forecast period. The US is the key market for e-cigarettes in North America. However, market growth in this region will be slower than the market growth in other regions.

The significant increase in the use of e-cigarettes among consumers in countries such as the US will facilitate the e-cigarette market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The countries in North America, especially the US and Canada, were among the most affected countries by the COVID-19 pandemic in 2020. Due to the COVID-19 pandemic, industrial production and transportation activities were suspended for a few weeks in the first half of 2020, which adversely affected e-cigarette manufacturing. However, from Q4 2020 onward, industrial production and transportation activities for e-cigarettes were resumed owing to the increased vaccination drives in the region. Thus, the regional e-cigarette market is expected to grow positively during the forecast period.

What are the Revenue-generating Product Segments in the E-cigarette Market?

E-cigarette Market Segmentation

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The e-cigarette market share growth by the modular e-cigarettes segment will be significant during the forecast period. The cost-effectiveness of these e-cigarettes is one of the major factors that will contribute to the growth of the segment in the forecast years.

This report provides an accurate prediction of the contribution of all the segments to the growth of the e-cigarette market size and actionable market insights on post COVID-19 impact on each segment.

You may be interested in the regional reports:

India E-cigarette market - The market share will grow at a CAGR of 63.38 percent over the period 2013-2018.

US E-cigarettes market - The market share will grow at a CAGR of around 33% during the forecast period. 

E-cigarette Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 11.2%

Market growth 2022-2026

$ 15.57 billion

Market structure

Fragmented

YoY growth (%)

10.67

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key consumer countries

US, China, UK, France, and Germany

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Altria Group Inc., Axcentria Pharmaceuticals, British American Tobacco Plc, E VAPELAB, ePuffer International Inc., Imperial Brands Plc, Innokin Technology Ltd., Japan Tobacco Co., JUUL Labs Inc., KangerTech, Nicopure Labs, NJOY LLC, Philip Morris International Inc., PhixVapor, Shenzhen Eigate Technology Co. Ltd., Shenzhen IVPS Technology Co. Ltd., Turning Point Brands Inc., Vapor4Life Inc., and White Cloud Electronic Cigarettes

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this E-cigarette Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive e-cigarette market growth during the next five years
  • Precise estimation of the e-cigarette market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the e-cigarette industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of e-cigarette market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Product
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Bargaining power of buyers – Impact of key factors in 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Product

    • 5.1 Market segments
      • Exhibit 24: Chart on Product - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Product - Market share 2021-2026 (%)
    • 5.2 Comparison by Product
      • Exhibit 26: Chart on Comparison by Product
      • Exhibit 27: Data Table on Comparison by Product
    • 5.3 Modular e-cigarette - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Modular e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Modular e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Modular e-cigarette - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Modular e-cigarette - Year-over-year growth 2021-2026 (%)
    • 5.4 Next-generation products - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Next-generation products - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Next-generation products - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Next-generation products - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Next-generation products - Year-over-year growth 2021-2026 (%)
    • 5.5 Rechargeable e-cigarette - Market size and forecast 2021-2026
      • Exhibit 36: Chart on Rechargeable e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 37: Data Table on Rechargeable e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 38: Chart on Rechargeable e-cigarette - Year-over-year growth 2021-2026 (%)
      • Exhibit 39: Data Table on Rechargeable e-cigarette - Year-over-year growth 2021-2026 (%)
    • 5.6 Disposable e-cigarette - Market size and forecast 2021-2026
      • Exhibit 40: Chart on Disposable e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 41: Data Table on Disposable e-cigarette - Market size and forecast 2021-2026 ($ million)
      • Exhibit 42: Chart on Disposable e-cigarette - Year-over-year growth 2021-2026 (%)
      • Exhibit 43: Data Table on Disposable e-cigarette - Year-over-year growth 2021-2026 (%)
    • 5.7 Market opportunity by Product
      • Exhibit 44: Market opportunity by Product ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 45: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 46: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 47: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 48: Chart on Geographic comparison
      • Exhibit 49: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 50: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 54: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 APAC - Market size and forecast 2021-2026
      • Exhibit 58: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 62: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 66: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 UK - Market size and forecast 2021-2026
      • Exhibit 74: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.10 France - Market size and forecast 2021-2026
      • Exhibit 78: Chart on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 7.11 Germany - Market size and forecast 2021-2026
      • Exhibit 82: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 83: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 84: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 85: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.12 China - Market size and forecast 2021-2026
      • Exhibit 86: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 87: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 88: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 89: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 90: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 91: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 92: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 93: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 94: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 95: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 96: Matrix on vendor position and classification
            • 10.3 Altria Group Inc.
              • Exhibit 97: Altria Group Inc. - Overview
              • Exhibit 98: Altria Group Inc. - Business segments
              • Exhibit 99: Altria Group Inc. - Key offerings
              • Exhibit 100: Altria Group Inc. - Segment focus
            • 10.4 British American Tobacco Plc
              • Exhibit 101: British American Tobacco Plc - Overview
              • Exhibit 102: British American Tobacco Plc - Business segments
              • Exhibit 103: British American Tobacco Plc - Key news
              • Exhibit 104: British American Tobacco Plc - Key offerings
              • Exhibit 105: British American Tobacco Plc - Segment focus
            • 10.5 Imperial Brands Plc
              • Exhibit 106: Imperial Brands Plc - Overview
              • Exhibit 107: Imperial Brands Plc - Business segments
              • Exhibit 108: Imperial Brands Plc - Key offerings
              • Exhibit 109: Imperial Brands Plc - Segment focus
            • 10.6 Japan Tobacco Co.
              • Exhibit 110: Japan Tobacco Co. - Overview
              • Exhibit 111: Japan Tobacco Co. - Business segments
              • Exhibit 112: Japan Tobacco Co. - Key news
              • Exhibit 113: Japan Tobacco Co. - Key offerings
              • Exhibit 114: Japan Tobacco Co. - Segment focus
            • 10.7 JUUL Labs Inc.
              • Exhibit 115: JUUL Labs Inc. - Overview
              • Exhibit 116: JUUL Labs Inc. - Product / Service
              • Exhibit 117: JUUL Labs Inc. - Key offerings
            • 10.8 Nicopure Labs
              • Exhibit 118: Nicopure Labs - Overview
              • Exhibit 119: Nicopure Labs - Product / Service
              • Exhibit 120: Nicopure Labs - Key offerings
            • 10.9 NJOY LLC
              • Exhibit 121: NJOY LLC - Overview
              • Exhibit 122: NJOY LLC - Product / Service
              • Exhibit 123: NJOY LLC - Key offerings
            • 10.10 Philip Morris International Inc.
              • Exhibit 124: Philip Morris International Inc. - Overview
              • Exhibit 125: Philip Morris International Inc. - Business segments
              • Exhibit 126: Philip Morris International Inc. - Key offerings
              • Exhibit 127: Philip Morris International Inc. - Segment focus
            • 10.11 Shenzhen Eigate Technology Co. Ltd.
              • Exhibit 128: Shenzhen Eigate Technology Co. Ltd. - Overview
              • Exhibit 129: Shenzhen Eigate Technology Co. Ltd. - Product / Service
              • Exhibit 130: Shenzhen Eigate Technology Co. Ltd. - Key offerings
            • 10.12 Shenzhen IVPS Technology Co. Ltd.
              • Exhibit 131: Shenzhen IVPS Technology Co. Ltd. - Overview
              • Exhibit 132: Shenzhen IVPS Technology Co. Ltd. - Product / Service
              • Exhibit 133: Shenzhen IVPS Technology Co. Ltd. - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 134: Inclusions checklist
                • Exhibit 135: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 136: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 137: Research methodology
                • Exhibit 138: Validation techniques employed for market sizing
                • Exhibit 139: Information sources
              • 11.5 List of abbreviations
                • Exhibit 140: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
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              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              E-cigarette Market market growth will increase by $15.57 billion during 2022-2026.
              The e-cigarette market market is expected to grow at a CAGR of 11.2% during 2022-2026.
              Technavio has segmented the e-cigarette market market by product (Modular e-cigarette, Next-generation products, Rechargeable e-cigarette, and Disposable e-cigarette) and geography (North America, Europe, APAC, South America, and Middle East and Africa).
              Altria Group Inc., Axcentria Pharmaceuticals, British American Tobacco Plc, E VAPELAB, ePuffer International Inc., Imperial Brands Plc, Innokin Technology Ltd., Japan Tobacco Co., JUUL Labs Inc., KangerTech, Nicopure Labs, NJOY LLC, Philip Morris International Inc., PhixVapor, Shenzhen Eigate Technology Co. Ltd., Shenzhen IVPS Technology Co. Ltd., Turning Point Brands Inc., Vapor4Life Inc., White Cloud Electronic Cigarettes are a few of the key vendors in the e-cigarette market market.
              North America will register the highest growth rate of 37% among the other regions. Therefore, the e-cigarette market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the e-cigarette market market growth are:
              • Increasing investments by vendors in global E-cigarette market
              • Increasing promotional activities by vendors in global E-cigarette market
              The e-cigarette market market vendors should focus on grabbing business opportunities from the modular e-cigarette segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
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              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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