Female Sex Toys Market by Distribution Channel and Geography - Forecast and Analysis 2021-2025

  • Published: Jun 2021
  • Pages: 120
  • SKU: IRTNTR45427
Technavio

The 2022-2026 version of this report is just being published. Buy it now and get up to $1000 worth of free customization!

Get me the latest version! (includes COVID-19 impact)
Safe and Secure SSL Encrypted
  • 2500.00
  • USD

The female sex toys market share is expected to increase by USD 15.71 billion from 2021 to 2025, and the market’s growth momentum will accelerate at a CAGR of 13%.

This female sex toys market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by distribution channel (retail outlets and specialty stores and online stores) and geography (APAC, Europe, North America, South America, and MEA). The female sex toys market report also offers information on several market vendors, including BMS Enterprises, Dame Products LLC, FUN FACTORY GmbH, J Sainsbury Plc, JIMMYJANE, LELOi AB, Minna Life Inc., Mr. Wills House of Thrills, Tantus Inc., and TENGA Co. Ltd. among others.

What will the Female Sex Toys Market Size be in 2021?

Download the Free Report Sample to Unlock the Female Sex Toys Market Size for 2021 and Other Important Statistics

 

Female Sex Toys Market: Key Drivers and Trends

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The new product launches is notably driving the female sex toys market growth, although factors such as the presence of stringent regulations may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the female sex toys industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Female Sex Toys Market Key Driver

One of the key factors driving growth in the global female sex toys market is the increasing number of product launches. Vendors that operate in the market are trying to attract customers by introducing new variants of female sex toys.  Vendors are also trying to increase the sales of female sex toys by expanding their product portfolio to gain market share by increasing sales. The availability of new variants of female sex toys will encourage customers to purchase them and help vendors increase sales, which, in turn, will drive the growth of the global female sex toys market.

Female Sex Toys Market Key Trend

The growing preference for customized female sex toys is another major factor supporting the female sex toys market share growth. Vendors that operate in the global female sex toys market have started offering customized and custom-made products to end-users due to their expectations related to the performance and durability of female sex toys and their need for various functions. The availability of customized female sex toys will increase the sales of such models and enable vendors to gain a competitive advantage, which will drive the growth of the global female sex toys market during the forecast period.

Female Sex Toys Market Key Challenge

The presence of stringent regulations will be a major challenge for the female sex toys market. Female sex toys play a major role in enhancing the sexual health of the users. However, in several countries, certain regulations prevent the use of female sex toys. For instance, pornographic materials, including female sex toys, are prohibited by the Maldives Customs Service. Furthermore, sex toys are prohibited in various countries in the Middle East, such as the UAE and Saudi Arabia. The presence of such stringent regulations on the use and sales of female sex toys in several countries can affect the potential sales opportunities for the vendors and hinder the growth of the global female sex toys market during the forecast period.

This female sex toys market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Dynamics

The global female sex toys market is a part of the global personal products market. The global personal products market was valued at $626.02 billion in 2020. Technavio categorizes the global female sex toys market as a part of the global personal products market within the global household and personal products market. The parent global personal products market covers products and companies engaged in research and development (R&D) and production of personal and beauty care products, including cosmetics and perfumes. The scope of the global personal products market also includes personalized gifts, sleep masks, sex toys, hair wigs and extensions, and polarized sunglasses markets.
 

Who are the Major Female Sex Toys Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • BMS Enterprises
  • Dame Products LLC
  • FUN FACTORY GmbH
  • J Sainsbury Plc
  • JIMMYJANE
  • LELOi AB
  • Minna Life Inc.
  • Mr. Wills House of Thrills
  • Tantus Inc.
  • TENGA Co. Ltd.

 

This statistical study of the female sex toys market encompasses successful business strategies deployed by the key vendors. The female sex toys market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • J Sainsbury Plc- In May 2021, the company partnered with the Black British Network to drive change and address racial injustice and inequality within society
  • TENGA Co. Ltd.- • In April 2021, the company was awarded the Best of the Best Award by Red Do
  •  Dame Products LLC - In March 2020, the company was recognized as one of The most innovative wellness companies of 2020 by Fast Company.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.

Female Sex Toys Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the female sex toys market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain includes the following core components:

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • Marketing and sales
  • Support activities
  • Innovation

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Female Sex Toys Market?

For more insights on the market share of various regions Request for a FREE sample now!

43% of the market’s growth will originate from APAC during the forecast period. China and Japan are the key markets for female sex toys in APAC. Market growth in this region will be faster than the growth of the market in other regions.

This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

What are the Revenue-generating Distribution Channel Segments in the Female Sex Toys Market?

To gain further insights on the market contribution of various segments Request for a FREE sample

The female sex toys market share growth by the retail outlets and specialty stores segment will be significant during the forecast period. This segment includes adult toy stores, supermarkets and hypermarkets, and other retailers. End-users, when purchasing female sex toys from adult toy stores, can take advice from professional sales personnel before making the purchase. This will increase their awareness about the safe use of female sex toys. Retailers of female sex toys are also focusing on expanding their sales by participating in sex toy expos.

This report provides an accurate prediction of the contribution of all the segments to the growth of the female sex toys market size and actionable market insights on post COVID-19 impact on each segment.

 

Female Sex Toys Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 13%

Market growth 2021-2025

$ 15.71 billion

Market structure

Fragmented

YoY growth (%)

13.57

Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 43%

Key consumer countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Companies profiled

BMS Enterprises, Dame Products LLC, FUN FACTORY GmbH, J Sainsbury Plc, JIMMYJANE, LELOi AB, Minna Life Inc., Mr. Wills House of Thrills, Tantus Inc., and TENGA Co. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Request for a FREE sample

What are the Key Factors Covered in this Female Sex Toys Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive female sex toys market growth during the next five years
  • Precise estimation of the female sex toys market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the female sex toys industry across APAC, Europe, North America, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of female sex toys market vendors

We can help! Our analysts can customize this report to meet your requirements. Get in touch

Read More Read Less

1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                                Exhibit 01:  Parent market

                                Exhibit 02:  Market Characteristics

                2.2 Value chain analysis           

                                Exhibit 03:  Value chain analysis: Personal products

                                2.2.1 Inputs 

                                2.2.2    Inbound logistics

                                2.2.3    Operations

                                2.2.4    Outbound logistics

                                2.2.5    Marketing and sales

                                2.2.6      Support activities

                                2.2.7      Innovation

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 04:  Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 05:  Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 - 2025 

                                3.4.1      Estimating growth rates for emerging and high-growth markets

                                3.4.2      Estimating growth rates for mature markets

                                Exhibit 06:  Global - Market size and forecast 2020 - 2025 ($ billion)

                                Exhibit 07:  Global market: Year-over-year growth 2020 - 2025 (%)

                3.5      Impact of COVID-19 on Consumer Staple            

                                3.5.1      Short-term impact

                                3.5.2      Long-term impact

                                3.5.3      Recovery phase

                                3.5.4      Brewers, Distillers, and Vintners

                                3.5.5      Packaged foods and meats

                                3.5.6      Household and personal products

                                3.5.7      Agricultural products

                                3.5.8      Tobacco

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 08: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                                Exhibit 09:  Bargaining power of buyers

                4.3 Bargaining power of suppliers       

                                Exhibit 10:  Bargaining power of suppliers

                4.4 Threat of new entrants    

                                Exhibit 11:  Threat of new entrants

                4.5 Threat of substitutes         

                                Exhibit 12:  Threat of substitutes

                4.6 Threat of rivalry   

                                Exhibit 13:  Threat of rivalry

                4.7 Market condition

                                Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Distribution channel                     

                5.1      Market segments          

                                Exhibit 15:  Distribution channel - Market share 2020-2025 (%)

                5.2      Comparison by Distribution channel      

                                Exhibit 16:  Comparison by Distribution channel

                5.3      Retail outlets and specialty stores - Market size and forecast 2020-2025

Exhibit 17:  Retail outlets and specialty stores - Market size and forecast 2020-2025 ($ million)

                                Exhibit 18:  Retail outlets and specialty stores - Year-over-year growth 2020-2025 (%)

                5.4      Online stores - Market size and forecast 2020-2025         

                                Exhibit 19:  Online stores - Market size and forecast 2020-2025 ($ million)

                                Exhibit 20:  Online stores - Year-over-year growth 2020-2025 (%)

                5.5       Market opportunity by Distribution channel     

                                Exhibit 21:   Market opportunity by Distribution channel

6. Customer landscape                         

                6.1      Customer landscape    

                                Exhibit 22:  Customer landscape

7. Geographic Landscape                     

                7.1      Geographic segmentation         

                                Exhibit 23:  Market share by geography 2020-2025 (%)

                7.2      Geographic comparison              

                                Exhibit 24:  Geographic comparison

                7.3      APAC - Market size and forecast 2020-2025        

                                Exhibit 25:  APAC - Market size and forecast 2020-2025 ($ million)

                                Exhibit 26:  APAC - Year-over-year growth 2020-2025 (%)

                7.4    Europe - Market size and forecast 2020-2025       

                                Exhibit 27:  Europe - Market size and forecast 2020-2025 ($ million)

                                Exhibit 28:  Europe - Year-over-year growth 2020-2025 (%)

                7.5    North America - Market size and forecast 2020-2025        

                                Exhibit 29:  North America - Market size and forecast 2020-2025 ($ million)

                                Exhibit 30:  North America - Year-over-year growth 2020-2025 (%)

                7.6    South America - Market size and forecast 2020-2025        

                                Exhibit 31:  South America - Market size and forecast 2020-2025 ($ million)

                                Exhibit 32:  South America - Year-over-year growth 2020-2025 (%)

                7.7    MEA - Market size and forecast 2020-2025            

                                Exhibit 33:  MEA - Market size and forecast 2020-2025 ($ million)

                                Exhibit 34:  MEA - Year-over-year growth 2020-2025 (%)

                7.8    Key leading countries     

                                Exhibit 35:  Key leading countries

                7.9     Market opportunity by geography           

                                Exhibit 36:  Market opportunity by geography ($ million)

8. Drivers, Challenges, and Trends                   

                8.1      Market drivers

                                8.1.1      New product launches

                                8.1.2      Increasing number of sexual wellness initiatives and crowdfunding campaigns

                                8.1.3      Growing demand for remote-controlled female sex toys

                8.2      Market challenges        

                                8.2.1     Presence of stringent regulations

                                8.2.2      Lack of advertising opportunities for sex toys

                                8.2.3      Availability of counterfeit products

                                Exhibit 37:  Impact of drivers and challenges

                8.3      Market trends

                                8.3.1     Growing preference for customized female sex toys

                                8.3.2      Need to improve sexual health and specific health conditions

                                8.3.3      Increase in online sales of female sex toys

9. Vendor Landscape                             

                9.1 Overview

                                Exhibit 38:  Vendor landscape

                9.2      Landscape disruption   

                                Exhibit 39:  Landscape disruption

                                Exhibit 40:  Industry risks

10. Vendor Analysis                

                10.1      Vendors covered        

                                Exhibit 41:  Vendors covered

                10.2      Market positioning of vendors              

                                Exhibit 42:  Market positioning of vendors

                10.3     BMS Enterprises           

                                Overview

                                Product and service

                                Key offerings

                10.4      Dame Products LLC     

                                Overview

                                Product and service

                                Key news

                                Key offerings

                10.5      FUN FACTORY GmbH 

                                Overview

                                Product and service

                                Key offerings

                10.6      J Sainsbury Plc              

                                Overview

                                Product and service

                                Key news

                                Key offerings

                10.7      JIMMYJANE  

                                Overview

                                Product and service

                                Key offerings

                10.8      LELOi AB         

                                Overview

                                Product and service

                                Key offerings

                10.9      Minna Life Inc.             

                                Overview

                                Product and service

                                Key offerings

                10.10      Mr. Wills House of Thrills

                                Overview

                                Product and service

                                Key offerings

                10.11      Tantus Inc.  

                                Overview

                                Product and service

                                Key offerings

                10.12      TENGA Co. Ltd.          

                                Overview

                                Business segments

                                Key news

                                Key offerings

11. Appendix                            

                11.1 Scope of the report         

                                11.1.1 Market Definition

                                11.1.2 ​​​​Objectives

                                11.1.3 ​​​​Notes and caveats

                11.2 Currency conversion rates for US$            

                                Exhibit 76: ​Currency conversion rates for US$​

                11.3 Research Methodology 

                                Exhibit 77: ​Research Methodology

                                Exhibit 78: ​​Validation techniques employed for market sizing​

                                Exhibit 79: ​​Information sources

                11.4 List of abbreviations        

                                Exhibit 80: List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
Technavio

TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
Technavio

TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
Interested in this report?
Get your FREE sample now!
The female sex toys market growth will increase by $8874.70 million during 2019-2024.
The female sex toys market is expected to grow at a CAGR of 12.80% during 2019-2024.
Technavio has segmented the female sex toys market by distribution channel (Retail outlets and specialty stores and Online stores) and geographic (APAC, Europe, North America, South America, and MEA).
BMS Enterprises, Dame Products LLC, FUN FACTORY GmbH, J Sainsbury Plc, JIMMYJANE, LELOi AB, Minna Life Inc., Mr. Wills House of Thrills, Tantus Inc., TENGA Co. Ltd. are a few of the key vendors in the female sex toys market.
APAC will register the highest growth rate of 42.49% among the other regions. Therefore, the female sex toys market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
The key factors driving the female sex toys market growth are:
  • New product launches
The female sex toys market vendors should focus on grabbing business opportunities from the retail outlets and specialty stores segment as it accounted for the largest market share in the base year.
Safe and Secure SSL Encrypted
Technavio

Single User:

2500 USD

Technavio Get the report (PDF) sent to your email within minutes.

Subscribe & Save

Get lifetime access to our
Technavio Insights

Want to customize this report?

This report can be personalized according to your needs. Our analysts and industry experts will work directly with you to understand your requirements and provide you with customized data in a short amount of time.

We offer $1000 worth of FREE customization at the time of purchase
Technavio
Enquire Before Buying
  1. Home
  2. Consumer Staples
  3. Published Report
17,000 reports available | Plans starting from just 5,000 USD | Get FREE trial>>