Overview of the global advanced visualization systems market

Technavio’s market study identifies the evolving customer demands to be one of the primary growth factors for the advanced visualization systems market. Clinical applications use several visualization methods such as 2D magnetic resonance imaging (MRI), computed tomography (CT), and Positron emission tomography (PET). Consumers are increasingly demanding for high-quality imaging in complicated clinical applications such as oncology, orthopedic, and neurology lead companies to upgrade systems with 3D, 4D, or 5D modalities. Consequently, vendors are developing imaging modalities of the functional and anatomical facilities to enable improved diagnosis.  The market analysts estimate that the market will grow steadily at a CAGR of more than 7% by 2021.

Ultra-portable and wearable systems are more easily to handle as compared to large CT and MRI scanners. The pocket-sized ultrasound system can be effectively used in mobile ambulances for point-of-care treatment and cardiology. New entrants in the advanced visualization systems must develop innovative technologies to enter the market. The vendors must focus extensively on the development of ultra-portable and wearable devices with integrated wireless technology. This innovated product is integrated with the latest technological advancements that include ultrasound with advanced mobile and wearables. The growing focus on the development of ultra-portable and wearable systems is identified to be one of the key trends contributing towards the growth of the advanced visualization systems market.

Competitive landscape and key vendors

The advanced visualization systems market is highly fragmented due to the presence of several international, regional, and small vendors with the international players accounting for the major market shares. Vendors in the 3D visualization market compete based on competitive pricing, product differentiation, capital support for product or technology upgrading, online and on-site servicing, partnership with training clinics and governments, and attending medical expositions and trade fairs. Technology advancements will increase the competition level among the players.

The leading vendors in the market are -

• GE Healthcare
• Olympus
• Philips Healthcare
• Siemens Heathineers
• Toshiba Medical Systems

The other prominent vendors in the market are Accuray, Accutome, ALPINION MEDICAL SYSTEMS, Analogic Corporation, ASAHIROENTGEN, BenQ Medical Technology, Shenzhen Bestman Instrument, BMV Technology, Brain Biosciences, Brainlab, Bruker, Capintec, Cephasonics, CHISON, Clear Guide Medical, CMR Naviscan Corporation, ContextVision, CurveBeam, CYMO, DDD-Diagnostic, Delphinus Medical Technologies, Ecare, Elekta, EOS imaging, Esaote, Evena Medical, Fuel 3D Technologies, Gendex, GlobelMed, Guangzhou Yueshen Medical Equipment, Healcerion, Hologic, Imaging Sciences International, INSIGHTEC, Intelerad Medical Systems, INTRASENSE, J. Morita, Konica Minolta, Koning, Lumendi, MedGyn, Median Technologies, Mediso, Mindray, Mobisante, MRI Interventions, NanoVibronix, NeuroLogica, NeuSoft, OrthoScan, Pie Medical Imaging, PLANMECA OY, Samsung Medison, Shimadzu, Dentsply Sirona, Shanghai United Imaging Healthcare, SonoStar, Sofie Biosciences, SOREDEX, St. Jude Medical, SurgicEye, Terumo Medical Corporation, TOMTEC IMAGING SYSTEMS, Trivitron Healthcare, Wuhan Tianyi Electronic, Xoran Technologies, and Ziehm Imaging.

Segmentation by product type and analysis of the advanced visualization systems market

• Computed tomography (CT)
• Magnetic resonance imaging (MRI)
• X-ray and fluoroscopy
• Ultrasound
• Positron emission tomography (PET)
• Single Photon Emission Computed Tomography (SPECT)
• Endoscopy

Technological advancements in imaging modalities, growing demand for robotic platform for integrated CT-guided procedures, and increasing demand for advanced patient care will encourage the growth of the CT /image-guided visualization systems. Additionally, there is increased emphasis on early diagnosis and prevention of medical condition.

Segmentation by application and analysis of the advanced visualization systems market

• Cardiology
• Oncology
• Orthopedic and neurology
• Gastroenterology and urology

To combat the growing incidences of cardiovascular diseases, vendors are developing technologies that can be integrated into the systems and surgical platforms. Additionally, the advanced visualization systems vendors are also upgrading the data visualization software to facilitate easy transfer of /images between hospitals and several hospitals are integrating advanced visualization systems with hybrid operating rooms.

Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global advanced visualization systems market?
• What are the key market trends impacting the growth of the global advanced visualization systems market?
• What are the challenges to market growth?
• Who are the key vendors in the global advanced visualization systems market?
• What are the market opportunities and threats faced by the vendors in the global advanced visualization systems market?
• Trending factors influencing the market shares of the Americas, APAC, and EMEA.
• What are the key outcomes of the five forces analysis of the global advanced visualization systems market?

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