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Below are some of the key findings from the airline a-la-carte services market research report
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The increasing penetration of in-flight retailing through online portals is one of the key factors driving the airline a-la-carte services market growth. Earlier, airlines operated in-flight retailing for a range of merchandise such as cosmetics, wine, airplane replicas, and local souvenirs. To increase revenue, airlines are increasing their independence from travel agencies and seeking alternative options. They are adopting the e-commerce channel to maximize their sales and improve ROI. Online booking for ancillary options has helped passengers select additional services like onboard amenities, extended meals, reserved seats, extra leg room, and baggage handling. Introduction of in-flight portals has also increased retail influential time. This has encouraged global retail players and airports to venture into digital in-flight retail services. Such factors are expected to propel the airline a-la-carte services market size in the coming years.
Market experts identified the growing adoption of BYOD is one of the major emerging airline a-la-carte services market trend. Consumer patterns regarding in-flight Wi-Fi suggest that passengers prefer broadband connectivity over in-flight meals. The passengers’ demand to get connected onboard has led to budget airlines adopting a BYOD approach. The adoption of BYOD has enabled airlines to provide differentiable travel experiences to passengers through customized entertainment options based on their preferences. Additionally, the cabin crew is also equipped with mobile devices with in-flight connectivity for various passenger services, onboard sales, crew communication, and crew reporting activities. BYOD has therefore aided in delivering on-demand customer services in terms of content browsing and onboard retail. This trend is quickly gaining prominence, as a preferred option, particularly for LCCs. The airline a-la-carte services market forecast report predicts that fueled by these factors, the market will grow at a CAGR of over 17% during the forecast period.
The airline a-la-carte services market is moderately fragmented and in the growth phase. To stay competitive and gain higher airline a-la-carte services market share, the market vendors are offering a diverse range of services at various purchase prices. By offering a complete analysis of the market’s competitive landscape and with information on the products offered by the companies, this airline a-la-carte services industry analysis report will aid clients to identify and design new growth strategies.
The report offers a complete analysis of various companies including:
According to global airline a-la-carte services market analysis, EMEA will lead the airline a-la-carte services market share until 2022. However, the APAC region will register the highest airline a-la-carte services market growth throughout the forecast period.
The full-service carrier segment will dominate the airline a-la-carte services market share during the forecast period. However, low-cost-carriers will account for the highest airline a-la-carte services market growth. Additionally, the report also provides an accurate prediction of the contribution of the various airline types to the growth of the airline a-la-carte services market size.
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
PART 05: MARKET SIZING
PART 06: FIVE FORCES ANALYSIS
PART 07: MARKET SEGMENTATION BY AIRLINE TYPE
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPE
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGES
PART 12: MARKET TRENDS
PART 13: VENDOR LANDSCAPE
PART 14: VENDOR ANALYSIS
PART 15: APPENDIX
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