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Lane departure warning system (LDWS) is a warning system designed to assist drivers and help reduce the number of unintended lane departures. Such systems keep the driver stay focussed on the road and avoid accidents that may result from driver’s lack of attention or drowsiness. An important factor promoting growth in this market can be attributed to increasing safety awareness among end-users. With the growing awareness about road and passenger safety, most safety features are no longer limited to premium vehicles. Customers accord more importance to safety features rather than the cost of the vehicle. Recently, manufacturers have introduced driver assistance systems such as LDWS for the enhanced safety of the passenger. Moreover, increasing focus on the integration of passive safety systems with active safety systems will aid in the growth of this market. Additionally, driver safety system manufacturers are collaborating with OEMs to develop low-cost driver assistance system for compact vehicles. This is likely to bring about a significant reduction in the price of safety systems, thereby resulting in their widespread implementation of driver assistance systems in low-cost vehicles during the forecast period. Therefore, a consistent increase in demand for compact and mid-sized vehicles equipped with advanced safety features in markets will spur the growth prospects of this market in the coming years. Technavio’s market research analysts have predicted the global LDWS market to grow at an impressive CAGR of more than 28% until the end of 2020.
In this industry research report, the analysts have estimated factors integration of LDWS with other new-age automotive technologies to aid in this market’s growth over the forecast period. To make the most out of LDWS technology, auto manufacturers are focussing on collaborating with automotive safety experts and automotive camera manufacturers to integrate radar and cameras in vehicles leading to the integration of video sensing, radar sensing, and data fusion technologies into a single module. Moreover, as driver assistance and LDWS are becoming increasing common and a standard for automobiles, a fusion of image and radar sensors will help reduce costs in the coming years. For instance, Delphi combines radar sensing, vision sensing, and data into its single module called the Radar and Camera System (RACam). Therefore, the integration of various sensors for enhancing passenger and vehicles safety will impel the growth prospects of this market until the end of 2020.
During 2015, the OEM segment dominated the market and accounted for more than 73% of the market share. With the increasing popularity and implementation of advanced driver assistance systems, OEMs are focussing on affordable solutions that can be deployed in mass volumes and also act as a differentiating factor. Factors such as the growing awareness of customer safety and stringent safety regulations mandated by regulatory bodies will lead to the OEMs focusing on mass adoption of advanced driver assistance system, thereby fuelling this market segment’s growth over the predicted period.
During 2015, Europe dominated the LDWS market and accounted for more than 41% of the market share, in terms of revenue. The EU has most stringent laws governing vehicle safety which has led to the widespread adoption of LDWS in the region. Moreover, tan augmented demand for automobiles equipped with driver assistance systems, such as LDWS, PAS, and BSD is expected to drive the LDWS market in Europe.
This market is highly consolidated owing to the presence of a few major vendors in the market. The competitive nature of this market is envisaged to intensify owing to stringent government regulations and consumer demand for automotive safety and advanced features.
The key market vendors are -
Other prominent vendors analyzed in this market study are Magna International, Autoliv, Mobileye, ZF TRW, and WABCO.
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A lane departure warning system is a mechanism designed to warn the driver when the vehicle begins to move out of its lane. These systems are designed to minimize accidents by addressing the main causes of collisions, which are driver error, distractions, and drowsiness. Such systems can be further divided into two major types, systems that warn the driver and systems that warn the driver and, if no action is taken, automatically takes steps to ensure that the vehicle stays in its lane.
The global lane departure warning system market report is part of Technavio’s automotive research portfolio. This portfolio provides a comprehensive market analysis along with the market share, market sizing, and market segmentations covering areas such as auto accessories, automotive components, automotive electronics, automotive manufacturing, automotive services, powertrain, and wheels and tires. These market research reports provide a perspective on the various market opportunities and market threats along with the key trends that would influence the market growth during the forecast period. It presents insights into the changing competitive landscape and a detailed profiling and market analysis of the vendors. Also covered in the research are the key regions or countries that would have an impact on the market during the assessment years.
Table of Contents
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by end-user
PART 07: Geographical segmentation
PART 08: Market drivers
PART 09: Impact of drivers
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
PART 13: Vendor landscape
PART 14: Key vendor analysis
PART 15: Appendix
PART 16: Explore Technavio
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