Enjoy complimentary customisation on priority with our Enterprise License!
The baby diaper pails market is estimated to grow at a CAGR of 5.32% between 2022 and 2027. The size of the market is forecast to increase by USD 134.25 million. The growth of the market depends on several factors, including increasing awareness of maintaining baby hygiene in developing countries, innovation and portfolio extension leading to product premiumization, and the competitive pricing of diaper pails.
This report extensively covers market segmentation by type (steel and plastic), distribution channel (offline and online), and geography (North America, Europe, APAC, South America, and Middle East and Africa). It also includes an in-depth analysis of drivers, trends, and challenges. Furthermore, the report includes historic market data from 2017 to 2021.
To learn more about this report, Download Report Sample
Technavio categorizes the global baby diaper pails as a part of the global housewares and specialties market (specialties are small household products) within the global household durables market. The parent market, the global housewares and specialties market, covers a variety of product categories, including cookware, bakeware, tableware, kitchen electrics, and kitchen tools and accessories. Our research report has extensively covered external factors influencing the parent market growth during the forecast period.
The increasing awareness of maintaining baby hygiene in developing countries is notably driving the market growth, although factors such as the ease of availability of substitutes may impede the market growth. Our researchers analyzed the data with 2022 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Key Baby Diaper Pails Market Driver
The increasing awareness of maintaining baby hygiene in developing countries is the key factor driving the global baby diaper pails market growth. Awareness of the importance of child hygiene is gradually increasing in the developing world, due to sellers using social media strategies and other promotional activities. Due to rapid urbanization, parents are more concerned about their baby's hygiene and are willing to pay high prices for good quality baby care products.
A rise in dual-income households with working mothers, who are well-educated and highly aware of the importance of baby hygiene, has resulted in a notable increase in spending on baby care products. Working mothers are ready to pay high prices for organic and eco-friendly products offered by vendors, such as Seventh Generation, that make their products from plant-based materials. Due to rising awareness among consumers, the global baby diaper pails market is expected to witness high growth during the forecast period.
Significant Baby Diaper Pails Market Trend
An increase in online sales of diaper pails is the primary trend in the global baby diaper pails market growth. Selling products online is a great opportunity for manufacturers and a convenient experience for consumers. There has been a significant increase in online sales of baby care products as working mothers often lead busy lifestyles that leave them no time to buy products from offline retail stores. . The increase in internet and smartphone usage has made it more convenient for them to shop online. As a result, parents are switching from buying baby care products from offline retail stores to an online platform that offers free shipping and delivery. In addition, the products are available at competitive and affordable prices, with the possibility of buying them in bulk.
There are online platforms, especially for baby and infant care, which not only sell products but also give mothers information about baby care. These online platforms are driving the online sales of baby diaper pails as well. Due to the increased penetration of diaper pails on online channels, the global market is expected to witness high growth during the forecast period.
Major Baby Diaper Pails Market Challenge
The ease of availability of substitutes is the major challenge impeding market growth. Regular trash cans are the cheapest alternative to baby diaper bins. Common trash cans and bins commonly found in every household can also be used to dispose of diapers without using a diaper bin. These bins can be used to store household waste as well as to dispose of dirty diapers, only they cannot contain odors and prevent odors from spreading throughout the home. Therefore, consumers must regularly empty these trash cans to prevent bacteria from entering and stench from entering the house, which adversely affects the health of young children.
Developing nations in APAC and MEA, where parents are still not fully aware of diaper pails and their benefits, use regular trash cans that are cheaper than diaper pails. Low per capita income and less awareness are the reasons why the share of the global market is low in these regions. Consumers do not prefer to spend $35-$40 on baby diaper pails and hence, opt for low-cost substitutes available in the market, such as regular trash cans and waste bins. The ease of availability of substitutes may restrain the growth of the global baby diaper pails market during the forecast period.
Key Baby Diaper Pails Market Customer Landscape
The report includes the adoption lifecycle of the market, covering from the innovator’s stage to the laggard’s stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.
Global Baby Diaper Pails Market Customer Landscape
Vendors are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
babytrend.com - The company offers baby diaper pails such as diaper champ. Also, through this segment, the company offers a wide range of Booster Car Seats, Infant Car Seats, and Convertible Car Seats.
The report also includes detailed analyses of the competitive landscape of the market and information about 15 market vendors, including:
Qualitative and quantitative analysis of vendors has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize vendors as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize vendors as dominant, leading, strong, tentative, and weak.
The market share growth by the steel segment will be significant during the forecast period. The diaper pail is used to hold dirty diapers until garbage day but the steel diaper pail is used to ensure maximum odor control. These modern devices offer a practical and space-saving solution to keep the baby's room or changing area clean and odor-free until the waste is removed. A diaper pail is basically a trash can specifically designed to hold dirty diapers.
Get a glance at the market contribution of various segments Request a PDF Sample
The steel segment was valued at USD 267.13 million in 2017 and continue to grow by 2021. In this segment, the diaper pail is used to ensure maximum odor control. It comes with rubber seals strategically designed to lock in odors and a sliding lid to minimize air disruption. The increase in dual-income households and working mothers in developing countries is increasing the demand for a range of baby care products, which is another factor driving the growth of the diaper pails market. Increased awareness of the importance of baby hygiene among customers in developing countries is growing due to increased advertising spending by vendors. Thus, the demand for steel baby diaper pails is expected to increase, which, in turn, will boost the growth of the global baby diaper pails market during the forecast period.
For more insights on the market share of various regions Request PDF Sample now!
North America is estimated to contribute 32% to the growth of the global market during the forecast period. Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. In 2022, North America is dominating the global baby diaper pails market with a large market share, and the US is the most significant country. Being the largest revenue contributor to the global market, the US is also the leading country in North America. Babies R Us is the largest retailer of baby diaper pails in the US; the baby store offers baby diaper pails in various designs, colors, and sizes. Innovation and portfolio extension, coupled with the increased awareness of the benefits of mom-and-baby hygiene products, have been identified as the growth drivers for the market.
In 2020, the COVID-19 outbreak negatively impacted the regional baby diaper pails market. However, the regional market has started to recover since 2021 with the initiation of large-scale vaccination drives and the resumption of manufacturing operations. Owing to the lifting of lockdown restrictions, supply chain activities were restored, which increased the demand for baby diaper pails. Also, due to the pandemic, consumers are more aware of health and hygiene, which has positively impacted the demand for baby diaper pails. Thus, the growing health concerns among consumers are expected to increase the demand for household hygiene products, including baby diaper pails, during the forecast period.
The report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2017 to 2027. The market has been segmented by Type (Steel and Plastic), Distribution Channel (Offline and Online), and Geography (North America, Europe, APAC, South America, and Middle East and Africa).
Baby Diaper Pails Market Scope |
|
Report Coverage |
Details |
Page number |
157 |
Base year |
2022 |
Historic period |
2017-2021 |
Forecast period |
2023-2027 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.32% |
Market growth 2023-2027 |
USD 134.25 million |
Market structure |
Fragmented |
YoY growth 2022-2023(%) |
5.01 |
Regional analysis |
North America, Europe, APAC, South America, and Middle East and Africa |
Performing market contribution |
North America at 32% |
Key countries |
US, China, Japan, Germany, and UK |
Competitive landscape |
Leading Vendors, Market Positioning of Vendors, Competitive Strategies, and Industry Risks |
Key companies profiled |
Baby Trend Inc., BabyAuric Inc., Bumkins Finer Baby Products, Busch Systems International Inc., Carters Inc., Creative Baby Inc., Dorel Industries Inc., Janibell, Kimberly Clark Corp., Mayborn Group Ltd., Munchkin Inc., Pearhead Inc., PurePail, Regal Lager Inc., Robert Thoma GmbH, StarPlus Baby Care Products Pte. Ltd., The Holding Angelcare Inc., The Procter and Gamble Co., Unicharm Corp., and Wellson Products LLC |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
We can help! Our analysts can customize this report to meet your requirements. Get in touch
1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Type
7 Market Segmentation by Distribution Channel
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Trends
11 Vendor Landscape
12 Vendor Analysis
13 Appendix
Get lifetime access to our
Technavio Insights
Cookie Policy
The Site uses cookies to record users' preferences in relation to the functionality of accessibility. We, our Affiliates, and our Vendors may store and access cookies on a device, and process personal data including unique identifiers sent by a device, to personalise content, tailor, and report on advertising and to analyse our traffic. By clicking “I’m fine with this”, you are allowing the use of these cookies. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice.