Global Bilberry and Bilberry Products Market 2018-2022
- Published: Sep 2018
- Pages: 117
- SKU: IRTNTR23239
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The global bilberry and bilberry products market size will reach USD 298 million by 2022. This report provides an analysis of the market by application (bilberry-based nutraceuticals, food and beverages, and cosmetics) and geography (the Americas, APAC, and EMEA). The report also provides an analysis of the market’s competitive landscape and offers information on several companies including General Nutrition Centers, Indena, Nature's Bounty, NOW Foods, and Swanson, among others.
Global Bilberry and Bilberry Products Industry Overview
Technavio’s analysts have identified awareness of the health benefits of bilberry and bilberry products as one of the major factors driving market growth. A large number of individuals consume bilberry products in the form of extracts, tablets, powders, and capsules as it helps them to improve their vision. The consumption of these products prevents various eye diseases such as cataracts, night-blindness, and age-related ocular diseases. Also, bilberry extracts help the eye to adapt to light changes by stimulating the production of rhodopsin pigment.
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Companies covered
The bilberry and bilberry products market is fragmented due to the presence of a number of companies. By offering a complete analysis of the market’s competitive landscape and with information on the products offered by the companies, this bilberry and bilberry products industry analysis report will help clients identify new growth opportunities and design new growth strategies.
The report offers a complete analysis of a number of companies, including:
- General Nutrition Centers
- Indena
- Nature's Bounty
- NOW Foods
- Swanson
“Retail stores, such as supermarkets and large chains of convenience stores, have become important distribution modes for manufacturers and vendors in the market. However, this presents some serious challenges for manufacturers as it pressures them in terms of the prices and margin of the product,” says a senior research analyst at Technavio for the food industry.
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Bilberry and bilberry products market growth based on geographic regions
- Americas
- APAC
- EMEA
With a complete study of the growth opportunities for companies across the Americas, APAC, and EMEA, our industry research analysts have estimated that countries in EMEA accounted for the largest share of the market during 2017.
Bilberry and bilberry products market growth based on application
- Bilberry-based nutraceuticals
- Bilberry-based food and beverages
- Bilberry-based cosmetics
According to our market research experts, the nutraceuticals segment accounted for the highest market share in 2017. This report provides an accurate analysis of the contribution of the various products segments to the growth of the bilberry and bilberry products market size.
Key highlights of the global bilberry and bilberry products market for the forecast years 2018-2022:
- CAGR of the market during the forecast period 2018-2022
- Detailed information on factors that will accelerate the growth of the bilberry and bilberry products market during the next five years
- Precise estimation of the global bilberry and bilberry products market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the bilberry and bilberry products industry across the Americas, APAC, and EMEA
- A thorough analysis of the market’s competitive landscape and detailed information on several vendors
- Comprehensive information about factors that will challenge the growth of bilberry and bilberry products companies
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
PART 05: MARKET SIZING
- Market definition
- Market sizing 2017
- Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 07: MARKET SEGMENTATION BY APPLICATION
- Segmentation by application
- Comparison by application
- Global bilberry-based nutraceuticals market – Market size and forecast 2017-2022
- Global bilberry-based food and beverages market – Market size and forecast 2017-2022
- Global bilberry-based cosmetics market – Market size and forecast 2017-2022
- Market opportunity by application
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPE
- Geographical segmentation
- Regional comparison
- Bilberry and bilberry products market in EMEA – Market size and forecast 2017-2022
- Bilberry and bilberry products market in Americas – Market size and forecast 2017-2022
- Bilberry and bilberry products market in APAC – Market size and forecast 2017-2022
- Key leading countries
- Bilberry and bilberry products market in Finland
- Bilberry and bilberry products market in Sweden
- Bilberry and bilberry products market in the US
- Bilberry and bilberry products market in Poland
- Bilberry and bilberry products market in Norway
- Market opportunity
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 12: MARKET TRENDS
- Growing demand and popularity of multi-herb products
- Rising influence of online retailing
- Increasing prominence of vegan diet
PART 13: VENDOR LANDSCAPE
- Overview
- Landscape disruption
- Competitive landscape
PART 14: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
- General Nutrition Centers
- Indena
- Nature's Bounty
- NOW Foods
- Swanson
PART 15: APPENDIX
- List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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