Overview of the global enterprise cloud services market
Technavio’s market research analyst predicts that the global enterprise cloud services market will grow at a significant CAGR of close to 24% during the forecast period. Much of this growth can be attributed to the recent shift in enterprise business models to cloud-based solutions to increase infrastructure flexibility. A key driver which will drive market growth is the introduction of cloud computing and its increased adoption by companies around the world. Some of the inherent advantages of using cloud computing are easily deployable models and simplified IT management and maintenance. In a cloud-based model, the end users can rely on providers for reliable delivery, management, and support of all services while using third-party applications, which are not covered by the enterprise firewall. Another reason behind companies opting for cloud computing is that security for all levels of IT architecture is built-in, which makes secure access easy, even remotely. The various advantages offered by cloud services will lead to its increased adoption among enterprises.
Enterprises of all sizes are rapidly adopting cloud computing as it is cost efficient and very reliable. Cloud computing is being increasingly adopted as many companies offer flexibility to employees in the form of the BYOD policy. Cloud computing allows employees remote access to work related documents on their mobile phones and laptops. Virtual networks with secure login credentials make it easy to work from any location and share relevant documents quickly. The widespread availability and increased adoption of different cloud-based services by companies will positively influence this enterprise cloud services market size over the next few years.
Segmentation by service type and analysis of the enterprise cloud services market
- Saas (Software as a Service)
- IaaS (Infrastructure as a Service)
- Paas (Platform as a Service)
The software as a service segment dominates the global enterprise cloud services market and is expected to account for more than 62% of the total market share by the end of 2020. Since SaaS offers better scalability and is easy to integrate with existing systems, vendors are able to offer customized applications to their customers. Due to the maturity of technologies that support web services and high penetration of broadband services, users from remote locations are able to access SaaS services.
Geographical segmentation of the enterprise cloud services market
The Americas will dominate the global enterprise cloud services market during the forecast period and will generate revenues of close to USD 40 billion by the end of 2020. Factors such as the growing need to build a cost-effective infrastructure and increasing flexibility of the system to comply with changing business environments will positively influence the enterprise cloud services market share in the Americas.
Competitive landscape and key vendors
The global enterprise cloud services market is highly concentrated owing to the presence of a few key vendors. Based on the enterprise cloud services market forecast, the competition is expected to intensify as many service providers are looking for ways to increase market share through M&As. To gain higher market shares, vendors focus on differentiating themselves by offering high security through VPN connections, broad network access, and helping companies balance service level objectives and cloud compliance requirements.
Key vendors in the market are -
- AWS
- Google
- IBM
- Microsoft
- VMware
Other vendors in the market include Akamai Technologies, CA Technologies, Cisco Systems, Dell, ENKI, HP, iLand, Joyent, Datapipe, Netsuite, NTT Communications, OpSource, Oracle, Rackspace hosting, Red Hat, Salesforce.com, SAP, ServiceNow, Sungard Availability Services, and Verizon Enterprise Solutions.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the global enterprise cloud services market?
- What are the key market trends impacting the growth of the global enterprise cloud services market?
- What are the challenges to market growth?
- Who are the key vendors in the global enterprise cloud services market?
- What are the market opportunities and threats faced by the vendors in the global enterprise cloud services market?
- Trending factors influencing the market shares of the Americas, APAC, and EMEA.
- What are the key outcomes of the five forces analysis of the global enterprise cloud services market?
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