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Global Streaming Media Device Market 2016-2020

  • Published: Oct 2016
  • Pages: 60
  • SKU: IRTNTR10585
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This market research report identifies players like Amazon.com, Apple, Google, Microsoft, Roku, and Sony to be the key vendors in the global streaming media device market. This research report also presents a detailed segmentation of the market by type (game consoles, media streamers, and smart TVs) and by geography (the Americas, APAC, and EMEA)

Overview of the global streaming media device market

Technavio’s market research analyst predicts the global streaming media device market to grow at a CAGR of more than 17% between 2016 and 2020.  The growing integration of digital video content with streaming media devices will act as a major driving force for the growth of the global streaming media device market. Streaming media devices enable users to play movies and TV shows on TV. They allow users to improve and manage the media streaming for live or on-demand content. The integration of the digital video content with streaming media devices offers consumers the flexibility to watch the content of their choice at a convenient time. Streaming media devices also provide user-friendly navigation options such as a list of content, corresponding prices, and related content and topics.

Rising implementation of cloud services, which allows users to access a diverse range of pay-per-use computing sources, is the latest trend gaining traction in the market. Several firms in the digital video content market are adopting cloud computing services to improve portability, and enabling subscribed users to access digital content stored in remote servers, irrespective of the devices they use. The growing consumer inclination toward access-based approach, which allows subscribing to video libraries stored in the cloud has propelled streaming device manufacturers to invest in cloud computing services for higher revenues.

Competitive landscape and key vendors

Currently, intense vendor competition exists in the global streaming media device market. According to the streaming media device industry analysis, the market is dominated by a few leading players who compete in terms of product differentiation, portfolio, and pricing. Technological innovations among the leading vendors play a major role in driving the growth of the market. Also, the competition is expected to increase during the forecast period with the increase in product extensions.

Leading vendors in the market are -

  • Amazon.com
  • Apple
  • Google
  • Microsoft
  • Roku
  • Sony

Other prominent vendors in the streaming media device market include ASUSTeK Computer, ARRIS Group, D-Link, HiMedia Technology, Hisense, Huawei Technologies, Keedox, LG Electronics, Matricom, NETGEAR, NVIDIA, Philips, Razer Forge, Samsung Electronics, Sling Media, TiVo, and VIZIO.

Segmentation by type and analysis of the streaming media device market

  • Game consoles
  • Media streamers
  • Smart TVs

Based on the streaming media device market forecast, the smart TVs segment occupies the largest market share in the streaming media device market and will continue to dominate the market during the forecast period. APAC is the largest revenue generating region for the smart TVs market owing to the huge demand coming from China. Factors such as high adoption of technologically advanced consumer electronics products and the emergence of local vendors that supply cheaper smart TVs than global vendors will result in further growth of this segment in the coming years. This will have a positive impact on the streaming media device market share.

Geographical segmentation and analysis of the streaming media device market

  • Americas
  • APAC
  • EMEA

APAC is expected to be the fastest-growing region in the streaming media device market throughout the predicted period. The market in the region is in its nascent stage, and the growing inclination of consumers toward new technologically advanced products will boost growth in the region. South Korea, China, Australia, India, New Zealand, and Taiwan are the major revenue contributing nations in the region. Also, the increasing awareness and high adoption of VOD services will drive the demand for streaming media devices in APAC. This will positively influence the streaming media device market growth.

 Key questions answered in the report include

  • What will the market size, market forecast and the growth rate be in 2020?
  • What are the key factors driving the global streaming media device market?
  • What are the key market trends impacting the growth of the global streaming media device market?
  • What are the challenges to market growth?
  • Who are the key vendors in the global streaming media device market?
  • What are the market opportunities and threats faced by the vendors in the global streaming media device market?
  • Trending factors influencing the market shares of the Americas, APAC, and EMEA.
  • What are the key outcomes of the five forces analysis of the global streaming media device market?

 

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Segmentations considered in the report
  • Customer segment
  • Base year
  • Vendor selection criteria
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by type

  • Global streaming media device market by type
  • Global streaming media device market for media streamers
  • Global streaming media device market for smart TVs
  • Global streaming media device market for gaming consoles

PART 07: Geographical segmentation

  • Global streaming media device market by region
  • Streaming media device market in Americas
  • Streaming media device market in APAC
  • Streaming media device market in EMEA

PART 08: Market attractiveness

  • Market attractiveness by type
  • Market attractiveness by geography

PART 09: Buying criteria

PART 10: Market drivers

  • High control over content through streaming media devices
  • Increase in demand for live video streaming
  • Easy connectivity with electronic devices

PART 11: Impact of drivers

PART 12: Market challenges

  • High cost of smart TVs
  • Illegal downloading and piracy
  • Low switching rates

PART 13: Impact of drivers and challenges

PART 14: Market trends

  • Rising adoption of cloud services
  • Growing popularity of VR and 360-degree videos streamed through streaming media devices
  • Increasing production of in-house web series

PART 15: Vendor landscape

  • Competitive scenario
  • Key vendors

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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