Overview of the global corporate e-learning content development market

This market research analysis identifies the increased emphasis on online content development due to blended learning as one of the primary growth factors for the corporate e-learning content development market. The rapid penetration of the Internet in various sectors is influencing the demand for online training in the corporate sector. The blended e-learning system has provided online courses in various subjects and areas of learning, and the progress of the students is tracked and monitored by the trainers and professors. The employees can study any topic or field of study regardless of the complexities. According to this industry research report, the corporate e-learning content development market will grow at a CAGR of around 12% by 2021.

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The increased emphasis on personalized content is identified as one of the key trends behind the growth of the e-learning content development market. Employees are demanding more personalized learning due to increase in functionality and complexity of innovative support systems that provide features such as adaptive learning and learning analytics. The content developer develops a personalized online training content for the employees after identifying the learning preferences of the employee that fills the individual’s performance gaps. The personalized course enables the employees to pick-and-choose various subjects or courses.

Competitive landscape and key vendors

The corporate e-learning content development market is highly fragmented due to the presence of several key international and local vendors. These market players compete based on as price, technology, and the functionality of the products. The market’s high growth potential is encouraging many new vendors to enter the market, which in turn, is resulting in intense competition. E-learning providers in the market are focused on developing innovative products and contents required for blended learning.

The leading vendors in the market are -

• AllenComm
• Allen Interactions
• El Design
• Obsidian Learning
• SweetRush

The other prominent vendors in the market are G-Cube, Designing Digitally, Learnnovators, CommLab India, and PulseLearning.

Segmentation by product and analysis of the corporate e-learning content development market

• Game based learning
• M-learning
• Instructor-led learning

Instructor-led learning is the most frequently used training when training is complex and require the instructor’s presence to answer the questions and demonstrate the concepts. This training is used for a group of learners and helps in delivering group synergies, real-time facilitator feedback to learners, and allows personalization of content.

Geographical segmentation and analysis of the corporate e-learning content development market

• APAC
• Europe
• North America
• ROW

North America houses many large MNCs and these large corporates are increasingly investing in the skill development of their employees using advanced technologies. Rapid digitization and advancement of technology will contribute to the growth of this market in North America.

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Key questions answered in the report include

• What will the market size and the growth rate be in 2021?
• What are the key factors driving the global corporate e-learning content development market?
• What are the key market trends impacting the growth of the global corporate e-learning content development market?
• What are the challenges to market growth?
• Who are the key vendors in the global corporate e-learning content development market?
• What are the market opportunities and threats faced by the vendors in the global corporate e-learning content development market?
• Trending factors influencing the market shares of the APAC, Europe, North America, and ROW.
• What are the key outcomes of the five forces analysis of the global corporate e-learning content development market?

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