Global Ballistic Targeting System Software Market 2016-2020

  • Published: Jun 2016
  • Pages: 59
  • SKU: IRTNTR8982

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In this market study, analysts have segmented the global ballistic targeting system software market by product (BTS software mobile application and BTS software for PCs and laptops) and by geography (the Americas, APAC, and EMEA). The key leading vendors analyzed in this market research report are Dexadine, JBM Ballistics, Lex Talus, Shooter, Sierra, and Strelok.

Outlook of the global ballistic targeting system software market

The ballistic targeting software (BTS) is extensively utilized by professional shooters, hunters, and military services, and is used for the training of all types of shooters, including hunters, snipers, and target shooters. Though the market for BTS software is small, it is anticipated to grow steadily over the forecast period. Factors such as the ability of BTS to augment the firearm performance will result in its augmented adoption during the predicted period. With the help of BTS software, a user can compare the bullet trajectory and other parameters and make an informed shot. The ability of this software to predict the accuracy and trajectory of the shot, even in the case of a moving target, will lead to the steady growth of this market. Technavio’s market research analyst has estimated this market to grow at a CAGR of over 4% by 2020.

The integration of Bluetooth and wireless technology will be the key driver for this market. Precision shooting depends on several factors like wind direction, wind speed, and muzzle velocity. It also involves the use of several devices like the weather tracker and the rangefinder. In the BTS software, these factors have to be entered manually. However, with the integration of the Bluetooth technology, weather data from weather trackers and range information from rangefinder can be shared to a remote personal digital assistant (PDA) with GPS capability.

Product-based segmentation and analysis of the BTS software market

  • BTS software mobile application
  • BTS software for PCs and laptops

The BTS software mobile application is mostly used for ballistic calculation and involves the manual entry of bullet features like bullet weight, bullet length, and bullet diameter. Once the details are entered into the application, it calculates and generates output in the form of milliradian (MRAD) or MOA.

Geographical segmentation and analysis of the BTS software market

  • Americas
  • APAC
  • EMEA

In 2015, the Americas dominated this market and accounted for a market share of more than 65%. The presence of a significant number of hunters and shooters in the region will lead to the increased adoption of this software and technology.

Competitive landscape and key vendors

The global BTS software market is competitive due to the presence of numerous suppliers. The presence of a large number of vendors in the market will compel software providers to render innovative solutions with advanced capabilities and features, such as improved angle assessment for better accuracy.

Key vendors in the market are -

  • Dexadine
  • JBM Ballistics
  • Lex Talus
  • Shooter
  • Sierra
  • Strelok

Other prominent vendors analyzed in this market study are Applied Ballistics, iSnipe, Knights Armament Bullet Flight, Range-Time Software, Nikon SpotOn Ballistic Match Technology, Nosler Ballistics, and Patagonia Ballistics.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2020?
  • What are the key factors driving the global BTS software market?
  • What are the key market trends impacting the growth of the global BTS software market?
  • What are the challenges to market growth?
  • Who are the key vendors in the global BTS software market?
  • What are the market opportunities and threats faced by the vendors in the global BTS software market?
  • Trending factors influencing the market shares of the Americas, APAC, and EMEA.
  • What are the key outcomes of the five forces analysis of the global BTS software market?

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Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Geographical information
  • Vendor selection
  • Currency exchange rates

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Definitions of the words used in report

PART 05: Assumptions

PART 06: Introduction

  • Key market highlights

PART 07: Market landscape

  • Market overview
  • Work flow of ballistic targeting system software
  • Market size and forecast
  • Product Life cycle

PART 08: Market segmentation by product

  • Ballistic targeting system software mobile application
  • Ballistic targeting system software for PCs and laptops
  • Analysis

PART 09: Advantages and disadvantages of ballistic targeting system software

  • Advantages of ballistic targeting system software
  • Disadvantages of ballistic targeting system software

PART 10: Geographical segmentation

  • Global ballistic targeting system software market by geography 2015

PART 11: Market drivers

  • Advantages of ballistic targeting system software in boosting firearm performance
  • Use of ballistic targeting system software in traditional hunting
  • Use of tablet and smartphone applications

PART 12: Impact of drivers

PART 13: Market challenges

  • Easy availability of open-source software
  • Decrease in number of hunters
  • Stringent government regulations regarding hunting
  • Limited cohesion with technological advances
  • Introduction of advanced guns

PART 14: Impact of drivers and challenges

PART 15: Market trends

  • Integration of Bluetooth and wireless technologies
  • Rise in number of hunting information providers

PART 16: Impact of trends

PART 17: Five forces model

PART 18: Vendor landscape

  • Competitive scenario

PART 19: Vendor matrix

  • Comparative chart for vendors

PART 20: Key vendor analysis

  • Vendor offerings
  • Vendor profiles

PART 21: Other prominent vendors

PART 22: Appendix

  • List of abbreviations

PART 23: Explore Technavio

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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