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Technavio’s research analyst expects the global bread and rolls market to expand at a moderate rate, posting a CAGR of close to 3% during the forecast period. One of the major factors leading to the growth of the market is the increasing demand for gluten-free products. Gluten can cause inflammation in the small intestine that causes celiac disease, which affects people by causing a digestive problem, severe irritation in the skin, and Aphthous ulcer. Because of such awareness, consumers not only prefer products that are organic but also gluten-free. Companies like King Arthur Flour manufactures gluten-free banana bread with coconut and flax, gluten-free sorghum sandwich bread, etc. to increase their consumer base.
Europe is the largest market in the global bread and rolls market and will retain its leadership during the forecast period. The influx of private labels, especially in Western Europe, and discount offered by grocery retailers are some of the key factors driving the growth of the market in the region. Some of the products that are in high demand in Europe are preservative and additives free, gluten-free bread and rolls products.
Growing demand for artisanal bread and rolls will elevate the bread and rolls market during the forecast period, and this segment is projected to exceed $98 billion by 2020. Consumer demand for artisanal bread and rolls will heighten because artisan bread offers fresh produce at competitive prices and different varieties. Artisan bread mostly includes ethnic varieties to old world crusty loves and ethnic cuisines across the globe, and they are usually sold within two days of manufacturing.
Specialty retailers are the most significant retail outlets for selling bread and rolls, because this format of retail shopping offers a personal touch, sensation, and avail an opportunity to express an individual opinion. In 2015, this segment held the maximum market share, accounting for more 33% of the overall market.
The performance of the vendors in the global bread and rolls market will be impacted by the rapid changing consumer demands and preferences. Consumer tastes, regional, national, and local economic conditions, and demographic trends are also few other factors that will affect vendors' businesses.
Thus, vendors are extensively emphasizing on factors such as price, quality, innovation, service, reputation, distribution, and promotion to remain at the top and increase their market shares.
The leading vendors in the market are -
Other prominent vendors in the market include Biscottes Auga Picard, Bakersland Grope, Britannia, Brace's Bakery, Campbell Soup, Canada Bread, Fuji Baking Group, George Weston, Hostess Brands, HUL, Lieken, Maple Leaf Foods, Pasco Shikishima, Premier Foods, Takaki Bakery, and Warburtons.
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PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by type
PART 07: Geographical segmentation
PART 08: Key leading countries
PART 09: Production and distribution value chain analysis of bread and rolls
PART 10: Market Segmentation by Distribution Channel
PART 11: Market drivers
PART 12: Impact of drivers
PART 13: Market challenges
PART 14: Impact of drivers and challenges
PART 15: Market trends
PART 16: Vendor landscape
PART 17: Key vendor analysis
PART 18: Appendix
PART 19: Explore Technavio
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