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Technavio’s market study identifies the availability of smart notification features that aids in kids’ safety to be one of the primary growth factors for the kids’ smartwatch market. Smartwatches are connected to smartphones that provide notifications for calls, messages, and alarms. These watches provide an emergency button that can be pressed by kids to alert their contact people. For instance, Doki technologies has equipped their smartwatches with an emergency button and an app that tracks the location of the kid. This app, AlertArea notifies the parent when the child enters or exits any area. Our market analysts estimate that the market will grow steadily at a CAGR of close to 16% by 2021.
Kids smartwatch manufacturers are integrating design and technological features in the display to enhance user experience. These quality display advances are supported by the rapid development in smart technology and advances in the display industry. Due to the wide array of display technologies available, the technology and application of the display component is evolving steadily. Kids’ smartwatch manufacturers are integrating their products with high-quality, high-resolution displays, and effective touch features. The increasing technological advances in smartwatch displays is identified to be one of the key trends contributing towards the growth of the kids’ smartwatch market.
The kids’ smartwatch market is highly fragmented owing to the presence of several international, regional, and local players. Kids smartwatch manufactures compete intensely in terms of price, product portfolio, product differentiation, quality, brand, and variety. These players adopt innovative marketing strategies to increase their market share in the smart watches market for kids. Increased investments in R&D and launching new products will further influence their market growth in the smart watches market for kids.
The leading vendors in the market are
The other prominent vendors in the market are Huawei Technologies, KGPS, Omate, Pebble, Precise Innovation, Tencent, TINITELL, and Xiaomi Global Community.
Integrated smartwatches are highly preferred by the consumers as these watches are connected to a smartphone through Bluetooth or Wi-Fi. Using these connectivity options, the users can access the internet, receive or send notifications, listen to music, and receive weather updates. However, the standalone smartwatch is gaining popularity as these watches function without integration to the smartphones.
The wide product range availability of kids' smartwatches that are compatible with the iOS platform will contribute to the growth of the iOS compatibility segment in the kids’ smartwatch market. Manufacturers are designing smartwatches that are increasingly compatible with iOS to enable full access to the features of the smartwatch.
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: INTRODUCTION
PART 05: MARKET LANDSCAPE
PART 06: MARKET SEGMENTATION BY PRODUCT
PART 07: MARKET SEGMENTATION BY COMPATIBILITY
PART 08: MARKET SEGMENTATION BY CONNECTIVITY
PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
PART 10: REGIONAL LANDSCAPE
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
PART 13: MARKET TRENDS
PART 15: KEY COMPETITOR ANALYSIS
PART 16: APPENDIX
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