Global Low- and No-Calorie Soda Market 2018-2022
- Published: Jul 2018
- Pages: 111
- SKU: IRTNTR22534
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The low- and no-calorie soda market size will grow USD 1.84 billion during 2018-2022. This report offers an analysis of the market based on product (artificial sweetener (LANCSTUAS) and natural sweetener (LANCSTUNS)) and distribution channel (on-trade and off-trade). This low- and no-calorie soda market research report further presents in-depth insights into the growth prospects of the market across the Americas, APAC, and EMEA. Additionally, the report analyzes the market’s competitive landscape and offers information on several companies including Dr Pepper Snapple Group, HassiaGruppe, Kirin Holdings Company, PepsiCo, THE COCA-COLA COMPANY, and Zevia.
Below are some of the key findings from this low and no calorie soda market research report
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Global low and no calorie soda industry overview
Our low and no calorie soda market analysis reveals that the lack of negative impact of sugar tax on low and no-calorie carbonated beverages is the most crucial factor driving market growth. The World Health Organization (WHO) is encouraging governments to control childhood obesity by introducing sugar taxes on sugar-sweetened soft drinks. This rise in sugar tax negatively impacts regular carbonated drinks. However, manufacturers sales of low- and no-calorie variants of soda are not affected, due to low or no sugar content. This has motivated carbonated drinks manufacturers to focus on the use of low- or no-calorie-soda, driving the growth of this market.
The expansion of low- and no-calorie carbonated range to developing countries is a major recent trend in the low- and no-calorie carbonated soda market. Many major global carbonated drink manufacturers are announcing product portfolio expansion, product relaunch with no-sugar, and no-calories variants, as part of their plan to increase the demand for these products and improve their market share. Our low and no calorie soda market forecast predicts that driven by these factors, the low and no calorie soda market will grow at a CAGR of almost 2% during the forecast period.
Top low- and no-calorie soda companies covered in this market research report
The low and no calorie soda market is moderately concentrated with few companies who offer low and no-calorie sweeteners or sugar substitutes. The market is expected to become further concentrated during the forecast period. By offering a complete analysis of the market’s competitive landscape and information on the products offered by the companies, this low and no calorie soda industry analysis report will help clients identify new growth opportunities and design new growth strategies.
The report offers a complete analysis of various companies including:
- Dr Pepper Snapple Group
- HassiaGruppe
- Kirin Holdings Company
- PepsiCo
- THE COCA-COLA COMPANY
- Zevia
Low and no calorie soda market segmentation based on geographic regions
- Americas
- APAC
- EMEA
With a complete study of the growth opportunities for the companies, the Americas will lead the low and no calorie soda market share and the APAC region will account for the highest growth of this market throughout the forecast period.
Low and no calorie soda market segmentation based on products
- Artificial sweetener (LANCSTUAS)
- Natural sweetener (LANCSTUNS)
The LANCSTUAS segment will lead the low and no calorie soda market share while LANCSTUNS will account for the highest growth in the market. Additionally, this report also provides an accurate prediction of the contribution of the various products segments to the growth of the low and no calorie soda market size.
Key highlights of the global low and no calorie soda market for the forecast years 2018-2022:
- CAGR of the market during the forecast period 2018-2022
- Detailed information on factors that will accelerate the growth of the low- and no-calorie soda market during the next five years
- Precise estimation of the global low- and no-calorie soda market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the low and no calorie soda industry across the Americas, APAC, and EMEA
- A thorough analysis of the market’s competitive landscape and detailed information on several vendors
- Comprehensive details on the factors that will challenge the growth of low and no calorie soda companies
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
PART 05: MARKET SIZING
- Market definition
- Carbonated soft drinks
- Global low- and no-calorie soda market
- Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 07: MARKET SEGMENTATION BY PRODUCT
- Segmentation by product
- Comparison by product
- Global low- and no-calorie soda that uses artificial sweetener (LANCSTUAS) market
- Global low- and no-calorie soda that uses natural sweetener (LANCSTUNS) market
- Market opportunity by product
PART 08: CUSTOMER LANDSCAPE
PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
- Segmentation by distribution channel
- Comparison by distribution channel
- On-trade – Market size and forecast 2017-2022
- Off-trade – Market size and forecast 2017-2022
- Market opportunity by distribution channel
PART 10: REGIONAL LANDSCAPE
- Geographical segmentation
- Regional comparison
- Americas – Market size and forecast 2017-2022
- EMEA – Market size and forecast 2017-2022
- APAC – Market size and forecast 2017-2022
- Key leading countries
- US
- Germany and UK
- Canada
- Market opportunity
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 13: MARKET TRENDS
- Expansion of low- and no-calorie carbonated range in developing countries
- Marketing initiatives and the emergence of new flavors
- Research on new types of natural sweeteners that can be used in low- and no-calorie carbonated beverages
PART 14: VENDOR LANDSCAPE
- Overview
- Landscape disruption
PART 15: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Dr Pepper Snapple Group
- HassiaGruppe
- Kirin Holdings Company
- PepsiCo
- THE COCA-COLA COMPANY
- Zevia
PART 16: APPENDIX
- List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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