Overview of the global mobile mapping market
According to this market analysis, the global market for mobile mapping will exhibit significant growth during the forecast period, and will grow at a CAGR of over 14% until 2020. The prospects for growth in this market will be impelled by the increased use of mobile mapping solutions and services among the enterprises and individual consumers. Enterprises use these solutions and services to access real-time, location-based information that helps them to make informed decisions. The revenue generated from the utilization of maps in an indoor environment, such as buildings, shopping complexes, and hypermarkets, will increase significantly owing to the augmented adoption of mapping solutions and platforms for location-based navigation and tracking.
In this market research report, analysts have estimated eminent factors, such as the rising adoption of maps across industries, to spur the prospects for market growth until the end of the forecast period. Recently, it has been observed that the demand for maps across industries has increased rapidly as the applications developed using maps are helping enterprises to streamline their business processes like procurement, processing, storage, and supply chain management. Similarly, healthcare service providers like hospitals, clinics, and community centers are also utilizing digital maps to track and monitor ambulances, medical equipment, in-patients, doctors, and employees as it helps them to boost efficiency.
Usage-based segmentation of the mobile mapping market
- Outdoor mobile mapping
- Indoor mobile mapping
The outdoor mobile mapping segment will be the highest revenue generating segment during the forecast period and will surpass USD 4 billion by 2020. Factors such as the augmented utilization of mobile mapping in the automotive industry high adoption of mobile devices worldwide and enhanced network connectivity will lead to the strong growth of this market segment during the predicted period.
Geographical segmentation of the mobile mapping market
In 2015, the Americas dominated this market and accounted for a market share of more than 40%. Eminent factors like the high adoption of mobile mapping solutions, services, and platforms across sectors like transportation and logistics, retail, manufacturing, and media and entertainment in the US and Canada will result in the strong growth of this market in the Americas.
Competitive landscape and key vendors
The level of competition in the global mobile mapping market is rapidly increasing due to the entrance of a vast number of global and regional players. These vendors can produce high-quality maps that are specific to a country or region with the help of the crowdsourcing map development model.
Key players in the market are -
- Apple
- Google
- HERE
- Micello
- NavInfo
- TomTom
Other prominent vendors analyzed in this market research are ArcGIS Online (Esri), Baidu Maps, Bhuvan, Bing Maps (Microsoft), Ericsson, Foursquare, GeoMapServer, Inrix, MapmyIndia, Mappy, MapQuest (AOL), OpenStreetMap, Qualcomm Atheros, Roadtrippers, Trimble Navigation, ViaMichelin, WikiMapia, WoNoBo (Genesys International), Yahoo! Maps, and Zenrin.
Key questions answered in the report include
- What will the mobile mapping market size and the growth rate be in 2020?
- What are the key factors driving the global mobile mapping market?
- What are the key mobile mapping market trends impacting the growth of the market?
- What are the challenges to market growth?
- Who are the key vendors in the global mobile mapping market?
- What are the market opportunities and threats faced by the vendors in the global mobile mapping market?
- Trending factors influencing the market shares of the Americas, APAC, and EMEA.
- What are the key outcomes of the five forces analysis of the global mobile mapping market?
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Table of Content
PART 01: Executive summary
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
PART 05: Market landscape
- Market overview
- Market size and forecast
- Five forces analysis
PART 06: Market segmentation by usage
- Global mobile mapping market by usage
- Global outdoor mobile mapping market
- Global indoor mobile mapping market
PART 07: Global outdoor mobile mapping market segmentation by usage
- Global outdoor mobile mapping market segmentation by usage
- Global outdoor mobile mapping market by automotive navigation
- Global outdoor mobile mapping market by mobile and Internet
- Global outdoor mobile mapping market by public sector agencies and enterprises
PART 08: Geographical segmentation
- Global mobile mapping market by geographical segmentation
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
- Competitive scenario
- Apple
- Google
- HERE
- Micello
- NavInfo
- TomTom
- Other prominent vendors
PART 15: Appendix
- PART 16: Explore Technavio
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases
DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts
REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape