Global Matcha Green Tea Powder Market 2018-2022

The matcha green tea powder market size will grow USD 1.55 billion during 2018-2022. This report offers an analysis of the market based on product (classic matcha green tea powder, ceremonial matcha green tea powder, and culinary matcha green tea powder) and geography (Americas, APAC, and EMEA). This matcha green tea powder market research report further analyzes the market’s competitive landscape and offers information on several companies including AIYA, DōMatcha, Encha, Ippodo Tea, and Marukyu-Koyamaen.

Below are some of the key findings from this matcha green tea powder market research report

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Global matcha green tea powder industry overview

This matcha green tea powder market analysis identifies the growing awareness about the health benefits of matcha green tea powder as the key market driver. The consumption of matcha green tea powder is increasing among health-conscious individuals owing to its benefits like prevention of clogged arteries and improved endothelial cells functioning.  It is considered as an ideal medicinal supplement as it is a concentrated source of flavonoids, antioxidants, and polyphenols, which has also accelerated its demand.

In addition, one of the key matcha green tea powder industry trends gaining traction is the growth in mergers and acquisitions. Several coffee market vendors have merged with or acquired small pure-play and regional vendors in the matcha green tea powder market, to expand their businesses in this market. Many other large vendors are also expected to acquire smaller players and enter the market during the forecast period. As a result, owing to the growing inclination of market vendors to launch innovative products, this matcha green tea powder market forecast predicts that the market will grow at a CAGR of over 9% during the forecast period.

Top matcha green tea powder companies covered in this market research report

The matcha green tea powder market is fairly fragmented with companies focusing on innovating with packaging and flavors to cater the evolving end-user requirements. The market is currently in its innovation phase and is expected to enter a growth phase at the end of the forecast period. By offering a complete analysis of the market’s competitive landscape and information on the products offered by the companies, this matcha green tea powder industry analysis report will help clients identify new growth opportunities and design new growth strategies.

The report offers a complete analysis of various companies including:

• AIYA
• DōMatcha
• Encha
• Ippodo Tea
• Marukyu-Koyamaen

Matcha green tea powder market segmentation based on geographic regions

• Americas
• APAC
• EMEA

With a complete study of the growth opportunities for the companies, the APAC region will account for the highest growth of this market throughout the forecast period.

Matcha green tea powder market segmentation based on products

• Classic matcha green tea powder
• Ceremonial matcha green tea powder
• Culinary matcha green tea powder

The classic matcha green tea powder segment will lead the matcha green tea powder market share through the forecast period, while culinary matcha green tea powder will account for the highest growth in the market. Additionally, this report also provides an accurate prediction of the contribution of the various products segments to the growth of the matcha green tea powder market size.

Key highlights of the global matcha green tea powder market for the forecast years 2018-2022:

• CAGR of the market during the forecast period 2018-2022
• Detailed information on factors that will accelerate the growth of the matcha green tea powder market size during the next five years
• Precise estimation of the global matcha green tea powder market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the matcha green tea powder industry across the Americas, APAC, and EMEA
• A thorough analysis of the market’s competitive landscape and detailed information on several vendors
• Comprehensive details on the factors that will challenge the growth of matcha green tea powder companies

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