Global Mouth Fresheners Market 2018-2022
- Published: Jul 2018
- Pages: 115
- SKU: IRTNTR23342
Enjoy complimentary customisation on priority with our Enterprise License!
Single:
One user only.
Quick & easy download optionEnterprise:
Unlimited user access (Within your organization)
Complimentary Customization Included
The global mouth fresheners market size is estimated to exceed USD 869 million by 2022. By providing an in-depth analysis of the market based on the sale of mouth fresheners through distribution channels (retail outlets and online stores) and by region (the Americas, EMEA, and APAC), this research report will help companies get a clear understanding of the upcoming growth opportunities. Additionally, the report also provides an analysis of the competitive landscape and offers information on the key market players.
Advancements in packaging material and design is a key factor driving market growth
Since all mouth freshener manufacturers introduce almost similar products, they highly focus on the product’s packaging and design to differentiate their products from the competitors’. The flip-top design used in Ferrero’s Tic Tac candies and the slide open feature in Orbit and Wrigley’s gums are some of the creative packaging features companies have come up with to attract customers. Moreover, companies are also focusing on using packaging materials that can be recycled. For instance, Tic Tac has started using polypropylene as its packaging material. The company has claimed that the new packaging has helped the brand reduce its plastic usage by 296 tons in a year and also decrease greenhouse gas emissions by over 40%. Such advancements and innovation in packaging to drive customer demand is one of the factors that will aid the mouth freshener industry grow at a CAGR of almost 7% by 2022. For a complete list of drivers influencing the market’s growth, purchase Technavio’s full report.
Want to know what goes into a Technavio report? Get a FREE sample to see selected illustrations and analysis straight from this report.
Johnson & Johnson and Mars are among leading vendors in the mouth fresheners market
The global mouth fresheners market is moderately fragmented with many international and regional companies who offer products such as flavored candies, mouth sprays, breath strips, and gums. Though the market will be less fragmented by the end of the forecast period, the competitive environment will intensify further since the market is currently in the growth phase. By offering an analysis of the market’s competitive landscape and with information on the areas the mouth freshener manufacturers are focusing on, this mouth fresheners industry analysis report will help clients design effective strategies to make the most from the market’s growth potential.
The report offers an analysis of a number of mouth freshener companies, including:
- The Hershey Company
- Johnson & Johnson
- Koninklijke Philips
- Mars
- Mondelēz International
- Perfetti Van Melle
The Americas will be the primary driver of growth during the forecast period
Technavio’s market research report covers the following regions:
- Americas
- APAC
- EMEA
During 2017, the maximum demand for mouth fresheners originated from countries in the Americas. Our analysts have predicted that though EMEA will contribute to the most of the market’s incremental growth, the Americas will continue to account for the largest mouth fresheners market share throughout the predicted period.
Key highlights of the global health and wellness market for the forecast years 2018-2022:
- CAGR of the market during the forecast period 2018-2022
- Detailed information on factors that will accelerate the growth of the mouth freshener market during the next five years
- Precise estimation of the mouth freshener market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- Growth of the mouth freshener industry across various geographies such as the Americas, APAC, and EMEA
- A thorough analysis of the market’s competitive landscape and detailed information on several vendors
- Comprehensive information about factors that will challenge the growth of mouth freshener companies
Get more value with Technavio’s subscription platform! Gain easy access to all of Technavio’s reports, along with on-demand services. Start your 14-day FREE trial!
This market research report analyzes the market outlook and provides a list of key trends, drivers, and challenges that are anticipated to impact the global mouth freshener market and its stakeholders over the forecast years.
Our market research analysts have also considered how the performance of other related markets in the vertical will impact the size of this market till 2022. Some of the markets most likely to influence the growth of the mouth freshener market over the coming years are the health and wellness market and the functional chewing gum market.
Technavio also provides customized reports based on the specific requirement of our clients.
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
- Flavored candies
- Gums
- Others
PART 05: MARKET SIZING
- Market definition
- Market sizing 2017
- Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
- Segmentation by distribution channel
- Comparison by distribution channel
- Retail outlets
- Online stores
- Market opportunity by distribution channel
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPE
- Geographical segmentation
- Regional comparison
- Americas – Market size and forecast 2017-2022
- EMEA – Market size and forecast 2017-2022
- APAC – Market size and forecast 2017-2022
- Market opportunity by region
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 12: MARKET TRENDS
- Growing awareness of oral care
- Increase in online purchase of mouth fresheners
- Emerging markets in APAC
PART 13: VENDOR LANDSCAPE
- Overview
- Landscape disruption
PART 14: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
- The Hershey Company
- Johnson & Johnson
- Koninklijke Philips
- Mars
- Mondelēz International
- Perfetti Van Melle
PART 15: APPENDIX
- List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
Why should you prefer Technavio's market insights report?
Certified ISO 9001 : 2015

We are ISO 9001:2015 recognized that ensures quality services and product delivery to our clients.

We are GDPR and CCPA compliant! Your transaction & personal information is protected from unauthorized use.

Single:
One user only.
Quick & easy download optionEnterprise:
Unlimited user access (Within your organization)
Complimentary Customization Included
2500 USD
Get the report (PDF) sent to your email within minutes.
Subscribe & Save
Get lifetime access to our
Technavio Insights
Customized Report as per your Business Needs
- Our analysts will work directly with you and understand your needs
- Get data on specified regions or segments, competitor and Vendors
- Data will be formatted and presented as per your requirements
- We offer $1000 worth of FREE customization at the time of purchase
Let us help you make report more suited to your requirements.
- Get a competitive breakdown as per your niche industry
- Customize the data with various metrics that meet your business prerequisite
- Understand Revenue Sources, Customers and many more
- Details on Market Share
- These customizations are done in a short amount of time by our analysts and industry experts
