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Since all mouth freshener manufacturers introduce almost similar products, they highly focus on the product’s packaging and design to differentiate their products from the competitors’. The flip-top design used in Ferrero’s Tic Tac candies and the slide open feature in Orbit and Wrigley’s gums are some of the creative packaging features companies have come up with to attract customers. Moreover, companies are also focusing on using packaging materials that can be recycled. For instance, Tic Tac has started using polypropylene as its packaging material. The company has claimed that the new packaging has helped the brand reduce its plastic usage by 296 tons in a year and also decrease greenhouse gas emissions by over 40%. Such advancements and innovation in packaging to drive customer demand is one of the factors that will aid the mouth freshener industry grow at a CAGR of almost 7% by 2022. For a complete list of drivers influencing the market’s growth, purchase Technavio’s full report.
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The global mouth fresheners market is moderately fragmented with many international and regional companies who offer products such as flavored candies, mouth sprays, breath strips, and gums. Though the market will be less fragmented by the end of the forecast period, the competitive environment will intensify further since the market is currently in the growth phase. By offering an analysis of the market’s competitive landscape and with information on the areas the mouth freshener manufacturers are focusing on, this mouth fresheners industry analysis report will help clients design effective strategies to make the most from the market’s growth potential.
The report offers an analysis of a number of mouth freshener companies, including:
Technavio’s market research report covers the following regions:
During 2017, the maximum demand for mouth fresheners originated from countries in the Americas. Our analysts have predicted that though EMEA will contribute to the most of the market’s incremental growth, the Americas will continue to account for the largest mouth fresheners market share throughout the predicted period.
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This market research report analyzes the market outlook and provides a list of key trends, drivers, and challenges that are anticipated to impact the global mouth freshener market and its stakeholders over the forecast years.
Our market research analysts have also considered how the performance of other related markets in the vertical will impact the size of this market till 2022. Some of the markets most likely to influence the growth of the mouth freshener market over the coming years are the health and wellness market and the functional chewing gum market.
Technavio also provides customized reports based on the specific requirement of our clients.
PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
PART 05: MARKET SIZING
PART 06: FIVE FORCES ANALYSIS
PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
PART 08: CUSTOMER LANDSCAPE
PART 09: REGIONAL LANDSCAPE
PART 10: DECISION FRAMEWORK
PART 11: DRIVERS AND CHALLENGES
PART 12: MARKET TRENDS
PART 13: VENDOR LANDSCAPE
PART 14: VENDOR ANALYSIS
PART 15: APPENDIX
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