Overview of the global skin packaging market

Technavio’s market research analyst predicts the global skin packaging market to grow steadily at a CAGR of around 6% by 2021. One of the major drivers for this market is the rising demand for increased shelf life of food products. Packed products such as meat, bakery, confectionery, and dairy products are wasted if they are not sold after a month of their packaging and leads to financial losses for the retailers. To overcome this obstacle, vendors adopt active packaging that increases the shelf life and retains the quality of the packaged foods. Skin packaging is used to seal products such as meat tightly. Meat portions are sealed between a base film and a heat-softened top film, which is vacuum drawn onto the meat surface to give a skin-tight pack. Moreover, the advantage of skin packaging to ensure attractive vertical and horizontal display of the packaged products by hanging methods will propel the market growth of global skin packaging market during the forecast period.

One of the latest trends gaining traction in this market is the rapidly growing shift for modified atmospheric packaging (MAP) to vacuum skin packaging. Growing consumption of ready-to-eat food products has led to the rising demand for packaging technologies that can extend the shelf life of products. The oxygen level inside packaging varies with the content and quantity of products. A rise in the oxygen level can result in the oxidation of fats and oils. Also, the capability of vacuum skin packaging to enhance shelf space efficiency of products, thereby providing maximum protection to goods during transit and in the store is supporting the growth of the skin packaging market.

Competitive landscape and key vendors

The global skin packaging market is highly competitive due to the presence of several multinational and local vendors. The vendors compete based on factors such as performance, innovation, product features, quality, cost, and financial stability. Established players have the advantage of superior technology and better financial resources to gain higher market shares.

Leading vendors in the market are –

• Bemis
• Berry Plastics
• Clondalkin
• LINPAC
• G. Mondini
• Sealed Air

Other prominent vendors in the skin packaging market include Creative Forming, Display Pack, Innovative Plastics, Placon, Plastic Ingenuity, Polyone, Prent, Reynolds Flexible Packaging, Rohrer, and The Dow Chemical Company.

Segmentation by type and analysis of the skin packaging market

• Carded skin packaging
• Non-carded skin packaging

During 2016, the carded skin packaging segment dominated the skin packaging market and accounted for a major part of the overall market share. The major reason responsible for the growth of this segment is the barrier properties of packaging films used by the carded skin packaging, that extends the shelf life of the packaged products and minimizes leakages.

Geographical segmentation and analysis of the skin packaging market

• APAC
• Europe
• North America
• ROW

In this market study, analysts have estimated APAC to dominate the skin packaging market during the forecast period. Increase in the consumption of food and beverage (F&B) in countries like China, India, Japan, and Indonesia is one of the major factors responsible for the dominance of this region in the global market.

Key questions answered in the report include

• What will the skin packaging market size and the growth rate be in 2021?
• What are the key factors driving the global skin packaging market?
• What are the key skin packaging market trends impacting the growth of the market?
• What are the challenges to market growth?
• Who are the key vendors in the global skin packaging market?
• What are the market opportunities and threats faced by the vendors in the global skin packaging market?
• Trending factors influencing the market shares of the APAC, Europe, North America, and ROW.
• What are the key outcomes of the five forces analysis of the global skin packaging market?

Technavio also offers customization on reports based on specific client requirement.

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