Global Photo Merchandising Market 2018-2022
- Published: May 2018
- Pages: 80
- SKU: IRTNTR22146
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Manufacturers in the photo merchandising industry offer various products including wall décor, photocards, calendars, and photo gifts. Technavio’s market research analysts have predicted that the photo merchandising market will witness considerable growth during the period 2018-2022 and will register a CAGR of more than 8% by 2022. This photo merchandising market research report provides a detailed analysis of the market’s growth prospects by products type (wall décor, photo cards, calendars, and photo gifts), by distribution channel (offline and online), and by geography (the Americas, APAC, and EMEA).
Global Photo Merchandising Industry Overview
According to our photo merchandising market research report, the growing gifting culture that is resulting in an increased demand for personalized photo products to be one of the major factors driving the growth of the photo merchandising market. The recent years witnessed a growth in gifting culture across the globe and this led to the rise in the sale of photo merchandise products especially during family holidays such as New Year, Christmas, Halloween, Easter, and Hanukkah. Moreover, commercial festivals such as Father’s Day and Mother’s Day also offer sales opportunities for retailers. With the growing demand, retailers are also providing the option to customize gifts through personalization, configuration, or on-demand printing. Moreover, with the rising economic growth of countries, there is a growing preference of individuals towards purchasing personalized gifts, which will further drive market growth.
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Companies covered
The photo merchandising market is fragmented due to the presence of numerous companies that offer different and customized products. With companies constantly competing to improve their market shares, the competitive environment among the players is quite intense. By offering a complete analysis of the competitive landscape of the competitors in this merchandising market and providing information on the products offered by merchandising companies, this photo merchandising industry analysis report will aid clients to identify new growth opportunities and design new growth strategies.
The report offers a complete analysis of a number of companies including –
- American Greetings
- CafePress
- Cimpress
- Hallmark Licensing
- Shutterfly
Photo merchandising market growth based on geographic regions
- Americas
- APAC
- EMEA
Our industry research analysts have estimated that countries in the Americas were the major revenue contributor to the market during 2017. Though the region’s contribution to the market’s growth will decrease during the next few years, it will continue to account for the major growth of the market throughout the predicted period.
Photo merchandising market growth based on products
- Wall décor
- Photocards
- Calendars
- Photo gifts
With the growing gifting culture, there is a rise in demand for personalized wall décor products. According to our photo merchandising industry analysis report, the wall décor segment will account for the largest share of the photo merchandising market size during the next few years.
Key highlights of the global photo merchandising market for the forecast years 2018-2022:
- CAGR of the market during the forecast period 2018-2022
- Detailed information on factors that will accelerate the growth of the photo merchandising market during the next five years.
- Precise estimation of the global photo merchandising market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- Growth of the photo merchandising industry across various geographies such as the Americas, APAC, and EMEA
- A thorough analysis of the market’s competitive landscape and detailed information on several vendors
- Comprehensive information about factors that will challenge the growth of photo merchandising companies.
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This market research report analyzes the market outlook and provides a list of key trends, drivers, and challenges that are anticipated to impact the global photo merchandising market and its stakeholders over the forecast years.
The global photo merchandising market analysts at Technavio have also considered how the performance of other related markets in the vertical will impact the size of this market till 2022. Some of the markets most likely to influence the growth of the photo merchandising market over the coming years are the photo printing and merchandise market and the gifts novelty and souvenirs market.
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
PART 03: RESEARCH METHODOLOGY
PART 04: MARKET LANDSCAPE
- Market ecosystem: Global photo merchandising market
- Related market ecosystem: Global personalized gifts market
- Market characteristics
- Global photo merchandising market: Market segmentation analysis
PART 05: MARKET SIZING
- Global photo merchandising market: Market definition
- Market sizing 2017
- Market size and forecast 2017-2022
PART 06: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 07: MARKET - SEGMENTATION BY PRODUCT
- Global photo merchandising market: Segmentation by product
- Comparison by product
- Wall décor – Market size and forecast 2017-2022
- Photo cards – Market size and forecast 2017-2022
- Calendars – Market size and forecast 2017-2022
- Photo gifts – Market size and forecast 2017-2022
- Market opportunity by product
PART 08: CUSTOMER LANDSCAPE
PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL
- Global photo merchandising market: Segmentation by distribution channel
- Comparison by distribution channel
- Online – Market size and forecast 2017-2022
- Offline – Market size and forecast 2017-2022
PART 10: REGIONAL LANDSCAPE
- Global photo merchandising market: Geographical segmentation
- Regional comparison
- Americas – Market size and forecast 2017-2022
- EMEA – Market size and forecast 2017-2022
- APAC – Market size and forecast 2017-2022
- Market opportunity by region
- Key leading countries
PART 11: DECISION FRAMEWORK
PART 12: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 13: MARKET TRENDS
- Competitive scenario
PART 14: VENDOR LANDSCAPE
- Competitive Overview
- Landscape disruption
PART 15: VENDOR ANALYSIS
- Vendors covered
- Vendor Classification
- Market positioning of vendors
- American Greetings
- CafePress
- Cimpress
- Hallmark Licensing
- Shutterfly
PART 16: APPENDIX
- List of abbreviations
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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