Global Super-Sport Motorcycle Market 2017-2021

  • Published: Apr 2017
  • Pages: 70
  • SKU: IRTNTR12669

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This market research study identifies Yamaha Motor Company, Kawasaki, Honda, and Ducati as the leading players in the global super-sport motorcycle market. A comprehensive analysis of this market is also presented by the geographical regions such as the Americas, APAC, and Europe.

Overview of the global super-sport motorcycle market

As per the Technavio’s super sport motorcycle research report, the market is expected to grow at a steady rate and post a CAGR of close to 11% during the forecast period. The increasing number of racing events worldwide is driving the adoption rates of super-sport motorcycles and will drive the growth prospects for the global super-sport motorcycle market until the end of 2021. The growing rate of coverage and viewership of various prominent international super-sport motorcycle racing events such as the British Supersport Championship and the Supersport World Championship in the racing market is driving the adoption rate of super-sport motorcycles. Many manufacturers such as Ducati, BMW, Aprilia, Honda, Kawasaki, Suzuki, and MV Agusta participate in these events, which, in turn, will fuel the viewership for such events in various countries such as Italy and the UK.

The use of inertial measurement unit (IMU) sensors in super sports bikes will be one of the major trend that is gaining traction in the super sport motorcycle market during the predicted period. These sensors measure the amount of G-force that the IMU unit is being subjected to, measure the rotational position of the unit, and also allows the electronic control unit (ECU) or the onboard computer of a motorcycle to track its position, which will gain traction in the market.



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  • Identify latent opportunities and explorative solutions in the global super-sport motorcycle market
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Competitive landscape and key vendors

The global super-sport motorcycle market is highly competitive, fragmented, and diversified due to the presence of a large number of regional and international vendors on a global level. The top key players of the market are increasingly investing in research and developmental activities to come up with better sensor systems in super sports bikes.

Key vendors in this market are -

  • Yamaha Motor Company
  • Kawasaki
  • Honda
  • Ducati

Other prominent vendors in the market include Triumph, MV Agusta, United Motors Hypersports, Zero Motorcycles, Erik Buell Racing, BMW Motorrad, Victory Motorcycles, Suzuki, and KTM.

Segmentation by geography and analysis of the super-sport motorcycle market

  • Americas
  • APAC
  • Europe

During 2016, Europe was the leading contributor to the market and is expected to continue its dominance in the market during the forecast period. Europe is the most prominent region for super-sport motorcycles because of the high rate of adoption of sports motorcycle and the strong racing culture. Countries such as France, Italy, Germany, Spain, and the UK are the major revenue contributors towards the super-sport motorcycle market in the region. 

Growth drivers, challenges, and upcoming trends: Use of motorcycle ADAS in the super-sport space

Factors such as the increasing adoption rate of heavyweight motorcycles and safety quotient provided by advanced driver assistance system (ADAS) will drive the growth rate of global motorcycle ADAS market in the coming years, which, in turn, will have a positive influence on the global super-sport motorcycle market.

This report provides a number of factors contributing to the adoption, limitations, and opportunities of the global super-sport motorcycle market. It also offers an analysis of each factor and an estimation of the extent to which the factors are likely to impact the overall market growth.

Key questions answered in the report include

  • What will the market size and the growth rate be in 2021?
  • What are the key factors driving the global super-sport motorcycle market?
  • What are the key market trends impacting the growth of the global super-sport motorcycle market?
  • What are the challenges to market growth?
  • Who are the key vendors in the global super-sport motorcycle market?
  • What are the market opportunities and threats faced by the vendors in the global super-sport motorcycle market?
  • What are the trending factors influencing the market shares of the Americas, APAC, and Europe?
  • What are the key outcomes of the five forces analysis of the global super-sport motorcycle market?

Technavio also offers customization on reports based on specific client requirement.

Technavio’s reports for the automotive industry cover a wide range of markets including automotive manufacturing, automotive components, and automotive electronics. In addition to furnishing information on several attributes such as the evolution of customer preferences and the factors, which will create an impact on the growth of big players in the automotive industry, Technavio’s reports also provide a competitive analysis of the leading vendors, their products and services, and the constantly changing demand-supply landscape.

To accurately predict the automotive manufacturing industry’s growth prospects, Technavio’s market research experts pursue a triangulated method of primary and secondary research techniques and conduct a detailed analysis of the demand-supply shifts for primary products and services across different geographical locations. With a projection to help clients to devise new growth strategies, our upcoming industry research report on the global super-sport motorcycle market for the period of 2017 to 2021 reveals exclusive insights constructed from the data collected from dependable points of information such as key stakeholders, channel partners, regulatory bodies, and decision makers.

This upcoming report on the global super-sport motorcycle market also takes into account the growth of similar markets such as e-bikes and semi-automatic motorcycles, which are expected to grow at a CAGR of almost 6% and about 21%, respectively by the year 2021. According to our market research experts, factors such as better economic conditions globally and the increasing automation of automobile production processes are important factors driving the automotive industry’s growth in the coming few years.

The upcoming industry research report on the global super-sport motorcycle market also enlists the key drivers, future market trends, and the hurdles currently faced by the automotive industry and also presents insights into growing sectors like automotive services, auto accessories, and wheels and tires.

Table of Contents

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Research Methodology

PART 04: Introduction

  • The global motorcycle industry

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by geography

  • Market overview
  • Europe
  • Americas
  • APAC

PART 07: Decision framework

PART 08: Drivers and challenges

  • Market drivers
  • Market challenges

PART 09: Market trends

  • Use of IMU sensors in super-sport motorcycles
  • Use of motorcycle ADAS in the super-sport space

PART 10: Vendor landscape

  • Market share-based ranking analysis of vendors
  • Other prominent vendors

PART 11: Key vendor analysis

  • Yamaha Motor Company
  • Kawasaki
  • Honda
  • Ducati

PART 12: Appendix

  • List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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