Global Winter Sports Apparel Market 2019-2023

  • Published: Mar 2019
  • Pages: 119
  • SKU: IRTNTR31011

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The global winter sports apparel market size will grow by USD 2.63 billion during 2019-2023. The report offers an analysis of the market based on distribution channel (online and offline) and end-users (male and female). The market research report further presents in-depth insights on the growth prospects of the market across APAC, Europe, MEA, North America, and South America. The report analyzes the market’s competitive landscape and offers information on several companies including adidas AG, Amer Sports, Columbia Sportswear Company, VF Corporation, and Volcom, LLC.

Below are some of the key findings from the winter sports apparel market analysis report

Global Winter Sports Apparel Market

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Global Winter Sports Apparel Industry Overview

Innovations in winter sports apparel designs and the focus of companies towards portfolio expansion are critical reasons that will drive the winter sports apparel market growth. The growing participation in winter sports and the introduction of various winter sports events are encouraging vendors to develop and launch a variety of these sports apparel. Vendors have already introduced products with several features including elastic sleeve cuffs, performance-enhancing body mapping construction, and adjustable sleeve tabs. Additionally, companies have also introduced products that come with underarm ventilation and backpack compatible hand pockets. The introduction of products with multiple features will increase the sale of winter sports apparel, fueling market growth.

The introduction of virtual shopping to enhance shopping experience will further boost the purchase of these products.  Virtual shopping enables customers to try apparel for color, fitting, and style. Several companies have started using virtual reality as an innovative marketing technique to view these sports apparels in different color, fitting, and style. With the growing inclination towards e-commerce retailing, vendors are focusing on providing a 360° shopping experience. This will drive the sale of winter sports apparel, fueling the market growth at a CAGR of over 5% during the forecast period.

Top companies covered in the winter sports apparel market research report

The winter sports apparel market is moderately fragmented. To help clients gain a clear picture of the level of competition in the market space, the report provides a detailed analysis of the market’s competitive landscape. Additionally, the industry analysis report also provides information on the products offered by companies and the upcoming trends and challenges that will influence market growth. This will help clients identify new growth opportunities and design innovative strategies to improve their market share.

The report offers a complete analysis of various companies including:

  • adidas AG
  • Amer Sports
  • Columbia Sportswear Company
  • VF Corporation
  • Volcom

Winter sports apparel market segmentation based on geographic regions

  • APAC
  • Europe
  • MEA
  • North America
  • South America

North America will account for the largest market share throughout the forecast period because of the presence of several sports governing bodies that support the sale of winter sports apparel. The US and Canada are the leading countries for the winter sports apparel market in the region.

Winter sports apparel market segmentation based on distribution channel

  • Online
  • Offline

The offline segment that includes specialty stores, hypermarkets, department stores, and warehouse clubs will account for the highest winter sports apparel market share. Factors including the availability of a number of products at specialty stores depending on the sports and the rise in the number of departmental stores will drive winter sports apparel market growth in the segment.

Key highlights of the global winter sports apparel market for the forecast years 2019-2023

  • CAGR of the market during the forecast period 2019-2023
  • Detailed information on factors that will accelerate the growth of the winter sports apparel market during the next five years
  • Precise estimation of the global winter sports apparel market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the industry across various geographies such as APAC, Europe, MEA, North America, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on several vendors
  • Comprehensive details on factors that will challenge the growth of the companies  

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Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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