Gluten-free Chocolate Market Analysis North America, Europe, APAC, South America, Middle East and Africa - US, Canada, Germany, UK, Italy - Size and Forecast 2024-2028

Gluten-free Chocolate Market 2024-2028

The gluten-free chocolate market size is projected to increase by USD 741.55 million, at a CAGR of 7.86% between 2023 and 2028.

The gluten-free chocolate market is experiencing a significant growth rate in North America, driven by the increasing awareness of celiac disease. Consumers are choosing gluten-free options for health benefits, influencing markets in supermarkets, hypermarkets, and online retail platforms. The convenience of accessibility through Amazon, Alibaba, and Walmart Stores contributes to the market's growth. This consumer-driven trend aligns with global dietary trends, reflecting a shift in consumption patterns. The strategic initiatives of market players, including innovative product launches and the adoption of organic and vegan options, position the market for continued growth, in line with global forecasts and market analysis during the forecast period.

Gluten-free Chocolate Market: Overview

The Gluten-free Chocolate Market shows an accelerated CAGR during the forecast period.

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Gluten-free Chocolate Market Driver 

The growing global chocolate market is the key factor driving market growth. The growing popularity of chocolates as an ideal gifting option and the increasing frequency of marketing initiatives by chocolate manufacturers are the key growth drivers for the chocolate market. As chocolates account for a major part of the impulse purchases at stores, the increased in-store visibility and advertisement are imperative for their sales.

Consequently, retailers and consumers are targeted using new marketing activities such as advertising, word-of-mouth marketing promotions, experiential campaigns, competitions, and rewards on product purchases to increase sales. Therefore, the growth of the chocolate market is expected to have a positive impact on the growth of the gluten-free chocolate segment due to rising gluten intolerance among the global population. Therefore, due to such factors, the market will grow significantly during the forecast period.

Gluten-free Chocolate Market  Trends

Product innovation by manufacturers is the primary trend shaping market growth. Several chocolate manufacturers are increasingly looking to innovate in the gluten-free chocolate category to tap into the potential offered by the rising demand for gluten-free chocolates. Factors such as the growing prevalence of gluten intolerance and health consciousness among consumers are encouraging manufacturers to introduce new products.

Moreover, the declining consumption of foods containing gluten is attributable to consumers regulating their diets and opting for healthier and gluten-free food products. Furthermore, the increasing awareness of food allergies and gluten intolerance is resulting in a decline in the demand for gluten-containing food products. For example, Taza Chocolate offers chocolates that are pure vegan and gluten-free. Hence, such innovations boost the growth of the market during the forecast period.

Gluten-free Chocolate Market Challenge 

The increasing prevalence of diabetes worldwide is a challenge that affects market growth. The International Diabetes Federation (IDF) and World Health Organization (WHO) provided statistics on diabetes; approximately 422 million individuals globally suffer from diabetes, with the majority residing in low- and middle-income nations. The disease is directly responsible for 1.5 million deaths annually. Over the past few decades, there has been a steady rise in both the number of cases and the prevalence of diabetes.

Furthermore, many gluten-free chocolates may contain significant amounts of sugar, affecting blood glucose levels. Chocolate manufacturers use natural or artificial sweeteners like stevia, erythritol, or monk fruit to reduce sugar content while maintaining taste. Thus, the increasing prevalence of diabetes worldwide may impede market growth during the forecast period.

Gluten-free Chocolate Market Segmentation by Product 

Milk chocolate generally contains 10%-20% cocoa solids and dried milk solids in the form of milk powder and is one of the most popular and common types of chocolate. The mixing of cocoa solids with milk solids, sugar, and cream during the manufacturing process gives milk chocolates a relatively smoother and creamier texture and taste than dark chocolates. Furthermore, the gluten-free milk chocolate market players are manufacturing milk chocolates with gluten-free certification from the Gluten-Free Certification Organization (GFCO). Thus, the increased adoption of gluten-free milk chocolate drives the growth of the global gluten-free chocolate market during the forecast period.

Gluten-free Chocolate Market Segmentation by Distribution Channel

The market share growth by the offline segment will be significant during the forecast period. The global gluten-free chocolate market contains different offline distribution channels, providing accessibility and availability through physical retail outlets across diverse regions globally. Specialty health food stores and organic markets serve as key offline channels, offering a curated selection of gluten-free chocolates. Globally, grocery stores and supermarket chains have increased the size of their gluten-free departments and prominently displayed a range of gluten-free chocolates in addition to regular items.

The offline segment was valued at USD 1,062.31 million offline segment in 2018. 

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In addition, artisanal and premium gluten-free chocolate options can be found at specialized chocolate boutiques and confectionery stores, which are frequently located in urban areas and popular tourist destinations. Besides, health-conscious stores, pharmacies, and wellness centers sometimes carry gluten-free chocolates, especially those that are recommended by medical professionals for people with dietary limitations or gluten sensitivity. Thus, offline distribution channel fosters the growth of the global gluten-free chocolate market during the forecast period.

Key Regions for the Gluten-free Chocolate Market 

North America is estimated to contribute 43% to the growth of the global market during the forecast period

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Technavio’s analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period. Factors such as the increasing gluten-sensitive population have accelerated the demand for gluten-free chocolates in the region. Consumers include gluten-free foods in their diets due to the rising awareness of the side effects of excessive gluten consumption. Celiac disease is common in most parts of North America, especially in countries such as the US and Mexico.

In addition, many vendors are establishing their production facilities in the US to grab the available market opportunities. In 2021, the US was one of the leading countries in the regional gluten-free chocolate market. The regional gluten-free chocolate market includes the presence of key market players in countries such as the US and the high revenue generated by these players. Hence, such factors are expected to drive market growth in this region during the forecast period.  

Company Overview

Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market forecasting growth and analysis.

• Key Offering- Pascha Chocolate Co.: The company offers gluten-free chocolate such as Cacao Organic vegan dark chocolate bar, Organic vegan white bar, Cacao Organic vegan unsweetened dark chocolate.
• Key Offering- Sweet William Pty Ltd.: The company offers gluten-free chocolate such as Mylk Choc Chips, Dark Choc Buttons, Baking Choc Chips.

The Gluten-free Chocolate Market growth and forecasting report also includes detailed analyses of the competitive landscape of the market and information about 10 market companies, including:

Alter Eco, Chocoladefabriken Lindt and Sprungli AG, Endangered Species Chocolate LLC, Enjoy Life Natural Brands, FREE2B FOODS LLC, J H Whittaker and Sons Ltd., JJ's Sweets, Loving Earth, Mondelez International Inc., Nibmor Inc., No Whey Chocolate, Pure Lovin Chocolate, Raaka Chocolate Ltd., Rawmio, Taza Chocolate, Theo Chocolate Inc., Unreal Brands Inc., Vosges Haut Chocolat Ltd., and Zotter Schokolade GmbH

Gluten-free Chocolate Market market analysis and report of qualitative and quantitative analysis of companies have been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.

Segment Overview

The gluten-free chocolate market research report forecasts market growth by revenue at global, regional & country levels and provides an analysis of the latest trends and growth opportunities from 2018 to 2028. 

• Distribution Channel Outlook
  • Offline
  • Online

• Product Outlook
  • Milk chocolate
  • Dark chocolate
  • White chocolate

• Region Outlook
  • North America
    • The U.S.
    • Canada
  • Europe
    • U.K.
    • Germany
    • France
    • Rest of Europe
  • APAC
    • China
    • India
  • South America
    • Chile
    • Brazil
    • Argentina
  • Middle East & Africa
    • Saudi Arabia
    • South Africa
    • Rest of the Middle East & Africa

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What are the Key Data Covered in this Gluten-free Chocolate Market Research Report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the market between 2024 and 2028
• Precise estimation of the gluten-free chocolate market size and its contribution to the market in focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the market across North America, Europe, APAC, South America, and Middle East and Africa
• A thorough analysis of the market’s competitive landscape and detailed information about companies
• Comprehensive analysis of factors that will challenge the growth of gluten-free chocolate market companies

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