Handbags Market in South Korea 2015-2019

  • Published: Jul 2015
  • Pages: 131
  • SKU: IRTNTR6807

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About handbags market in South Korea
Handbags, including satchels, totes, and wallets, are among the most desirable and popular fashion accessories for men and women and have become status symbols. Consequently, the demand for luxury and premium handbags is growing. Various handbag companies are adopting innovative strategies to adapt to changing consumer demographics and preferences, such as the rising demand for eco-friendly handbags. Also, the launch of designer bags exclusively for men is gaining attention in the market. Economic development in South Korea has led to increased disposable incomes as well  as purchasing power of consumers, which has influenced the demand for expensive and premium handbag brands.

Technavio's analysts forecast the handbags market in South Korea to grow at a steady CAGR of 3.42% by revenue and 2.95% by volume during 2014-2019.

Covered in this report
The handbags market in South Korea can be segmented into four segments: shoulder bags, wallets, totes, and satchel and saddle bags. The totes segment was the largest segment in terms of revenue accounting for 29.90% of the market share, whereas in terms of volume, the wallets segment dominated the market accounting for a share of 29.79%.

Technavio's report, Handbags Market in South Korea 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It also covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
• Burberry Group 
• Chanel 
• Christian Dior  (Couture)
• Coach 
• Gucci 
• Kate Spade
• LVMH Moët Hennessy 

Other prominent vendors
• Anne Klein
• BRIC’s
• Fossil
• Giosis Group
• Kangol
• Kipling
• Maiden Voyage Australia
• Modmoa
• Sisley
• The BNG
• Vogatha
• Welovebag
• Young 

Market driver
• High demand for foreign brands
•  For a full, detailed list, view our report

Market challenge
• Increased competition from counterfeits
• For a full, detailed list, view our report

Market trend
• Product differentiation
• For a full, detailed list, view our report

Key questions answered in this report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Handbags-Overview
06.1.1 Handbags Segment
07. Market Landscape
07.1 Market Overview
07.2 Market Size and Forecast by Revenue
07.3 Market Size and Forecast by Volume
07.4 Comparison in Growth Rates Revenue versus Volume 2010-2019
07.5 Five Forces Analysis
07.6 Pricing and Consumer Trading of Handbags in South Korea
08. Per Capita Trends
08.1 PCC
08.2 PCE
08.3 Consolidated Data for Handbags Market in South Korea
09. Market Segmentation by Product
09.1 Segmentation Handbags Market in South Korea by Product
09.2 Totes market in South Korea
09.2.1 Market Size and Forecast
09.3 Shoulder Bags Market in South Korea
09.3.1 Market Size and Forecast
09.4 Wallets Market in South Korea
09.4.1 Market Size and Forecast
09.5 Satchel and Saddle Bags Market in South Korea
09.5.1 Market Size and Forecast
10. Market Segmentation by Material
10.1 Segmentation of Handbags Market in South Korea by Material
11. Market segmentation by Distribution
11.1 Segmentation of Handbags market in South Korea by Distribution
12. Buying Criteria
13. Market Growth Drivers
14. Drivers and their Impact
15. Market Challenges
16. Impact of Drivers and Challenges
17. Market Trends
18. Trends and their Impact
19. Vendor Landscape
19.1 Competitive Scenario
19.2 Vendor Analysis 2014
19.2.1 Burberry
19.2.2 Chanel
19.2.3 Christian Dior
19.2.4 Coach
19.2.5 Gucci
19.2.6 Kate Spade
19.2.7 LVMH
19.3 Other Prominent Vendors
20. Key Vendor Analysis
20.1 Burberry
20.1.1 Key Facts
20.1.2 Business Overview
20.1.3 Business Segmentation by Revenue 2014
20.1.4 Product Segmentation by Revenue 2014
20.1.5 Business Segmentation by Revenue 2013 and 2014
20.1.6 Geographical Segmentation by Revenue 2014
20.1.7 Business Strategy
20.1.8 Recent Developments
20.1.9 SWOT Analysis
20.2 Chanel
20.2.1 Key Facts
20.2.2 Business Overview
20.2.3 Key Offerings
20.2.4 Competitors
20.2.5 Recent Developments
20.2.6 Business Strategy
20.2.7 SWOT Analysis
20.3 Christian Dior
20.3.1 Key facts
20.3.2 Business overview
20.3.3 Business segmentation by revenue 2014
20.3.4 Business segmentation by revenue 2013 and 2014
20.3.5 Geographical segmentation by revenue 2014
20.3.6 Business strategy
20.3.7 Recent developments (2013 to 2014)
20.3.8 SWOT analysis
20.4 Coach
20.4.1 Key Facts
20.4.2 Business Overview
20.4.3 Competition
20.4.4 Product Segmentation
20.4.5 Product Segmentation by Revenue 2013 and 2014
20.4.6 Geographical Segmentation by Revenue 2014
20.4.7 Business Strategy
20.4.8 Recent Developments
20.4.9 SWOT Analysis
20.5 Gucci
20.5.1 Key Facts
20.5.2 Business Overview
20.5.3 Product Segmentation by Revenue 2013
20.5.4 Geographical Segmentation by Revenue 2013
20.5.5 SWOT Analysis
20.6 Kate Spade
20.6.1 Key Facts
20.6.2 Business Overview
20.6.3 Business Segmentation by Revenue 2013
20.6.4 Business Segmentation by Revenue 2012 and 2013
20.6.5 Geographical Segmentation by Revenue 2013
20.6.6 Business Strategy
20.6.7 Recent Developments
20.6.8 SWOT Analysis
20.7 LVMH Group
20.7.1 Key Facts
20.7.2 Business Overview
20.7.3 Business Segmentation
20.7.4 Business Segmentation by Revenue 2013 and 2014
20.7.5 Geographical Segmentation by Revenue 2014
20.7.6 Recent Developments
20.7.7 SWOT Analysis
21. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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