Healthcare IT Market in Turkey 2015-2019

  • Published: Aug 2015
  • Pages: 77
  • SKU: IRTNTR6808

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Outlook of the healthcare IT market in Turkey

Currently, Turkey is under a contract for digitizing health records, and the market is expected to witness an exponential rise in software and services over the next four years. The healthcare transformation program is also driving the software market in this region.

It is estimated that over 80% of Turkish healthcare professionals use either computer, tablets, or smartphones to execute work related tasks. On account of the ongoing efforts in Turkey to modernize its healthcare, the market is experiencing increasing integration of IT with legacy systems. The healthcare IT market in Turkey is largely driven by digital transformation efforts by its government. This trend augments the need for several technology-related services that help refine healthcare processes, functions, and decision-making efforts. The sustained demand for such services ensures that the market stays buoyant, and it is expected to reach over $41 billion in revenues by 2019.

Key growth driver of the healthcare IT market in Turkey

Private sector investments in Turkey have led to a large scale proliferation of private hospitals in the region. Currently, there are more than 500 private hospitals that are operating in Turkey, and these constitute a significant market for the vendors of IT healthcare services in the country. As per a 2014 report from the invest support and promotion agency in Turkey, the ministry of health is likely to spend close to 100 billion in Turkish Lira for healthcare PPP programs. This will further boost private investments into the region.

Investments in the healthcare sector in Turkey have created a market potential with over 20% growth in the number of private hospital beds as compared to others. Overall, the market has witnessed over 60% growth in the number of private hospitals in the country.

Segmentation of the healthcare IT market in Turkey by product

  • Hardware
  • IT services
  • Software

With the growing prevalence of laptops, tablets, and smartphones for professional use and communication with customer, there is a significant demand in Turkey’s healthcare sector for storage, servers, and network equipment. This segment has dominated the market in 2014.

Leading vendors in the healthcare IT market in Turkey

There are several regional and global players operating in the healthcare IT market in Turkey. While the use of advanced technology is driving more investments by vendors, they are keen to capitalize on the market opportunity that exists in medical tourism in Turkey. As per the data from the Turkish statistical institute, around half a million out of the 40 million tourists who visited Turkey in 2014 were medical tourists. The popularity of Turkey for surgical procedures such as hair transplants, liposuction, cancer, and orthopedics is expected to bring many new vendors into this market.

The top six leading vendors in this market are: -

  • Akgun
  • CompuGroup
  • Fonet
  • GE
  • HP
  • IBM
  • Sisoft
  • Siemens

The other prominent vendors of this market include Oracle, Huawei, Elsevier, Orion, Bilmed, Medisys, Ordinatrum, Panates, Probel, Wolters, and Yonsis.

Other sections of the report include an analysis of the following

  • Changing demographic landscape of Turkey
  • Healthcare IT market in Turkey vis-à-vis some other Middle Eastern countries
  • Key drivers, challenges, and trends and their impact on the healthcare IT market in Turkey
  • Five forces analysis of the healthcare IT market in Turkey

Related reports

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. Market Landscape
06.1 Market Overview
06.2 Market Size and Forecast
07. Market Segmentation by Product
07.1 Healthcare IT Hardware Market in Turkey
07.1.1 Market Size and Forecast
07.2 Healthcare IT Software Market in Turkey
07.2.1 Market Size and Forecast
07.3 Healthcare IT Services Market in Turkey
07.3.1 Market Size and Forecast
07.4 Five Forces Analysis
08. Buying Criteria
09. Market Growth Drivers
10. Drivers and their Impact
11. Market Challenges
12. Impact of Drivers and Challenges
13. Market Trends
14. Trends and their Impact
15. Vendor Landscape
15.1 Competitive Scenario
15.2 Key Vendors, 2014
15.3 Other Prominent Vendors
16. Key Vendor Analysis
16.1 Akgun Software
16.1.1 Introduction
16.1.2 Products
16.1.3 Services
16.2 Fonet
16.2.1 Introduction
16.2.2 Services
16.2.3 Products
16.2.4 Recent Developments
16.3 GE Healthcare
16.3.1 Key Facts
16.3.2 Business Overview
16.3.3 Business Segmentation
16.3.4 Business Strategy
16.3.5 Key Developments
16.3.6 SWOT Analysis
16.4 HP
16.4.1 Key Facts
16.4.2 Business Overview
16.4.3 Business Segmentation by Revenue 2013
16.4.4 Business Segmentation by Revenue 2012 and 2013
16.4.5 Geographical Segmentation by Revenue 2013
16.4.6 Business Strategy
16.4.7 Recent Developments
16.4.8 SWOT Analysis
16.5 IBM
16.5.1 Key facts
16.5.2 Business overview
16.5.3 Business segmentation
16.5.4 business segmentation by revenue
16.5.5 Business segmentation by revenue 2013
16.5.6 Business segmentation by revenue 2012 and 2013
16.5.7 Geographical segmentation by revenue
16.5.8 Business strategy
16.5.9 Key developments
16.5.10 SWOT analysis
16.6 Kardelen
16.6.1 Business Overview
16.6.2 Business segmentation
16.6.3 Business Strategy
16.6.4 Recent Developments
16.7 Siemens Healthcare
16.7.1 Key Facts
16.7.2 Business Overview
16.7.3 Product Segmentation
16.7.4 Geographical Segmentation by Revenue 2013
16.7.5 Business Strategy
16.7.6 Recent Developments
16.7.7 SWOT Analysis
16.8 Sisoft
16.8.1 Business overview
16.8.2 Business segmentation
16.8.3 Business strategy
16.8.4 Recent developments

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.


Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases


Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts



  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis


  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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