Higher Education Learning Analytics Market in the US 2018-2022

The higher education learning analytics market size in the US will grow by USD 811.74 million during 2018-2022. This report offers an analysis of the market based on application (performance management, curriculum design, institutional management, and personalization) and technology (on-premises and cloud). The higher education learning analytics market research report further analyzes the market’s competitive landscape and offers information on several companies including Blackboard, D2L, Microsoft, Oracle, and Pearson.

Below are some of the key findings from the higher education learning analytics market research report in the US

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Higher education learning analytics market overview in the US

The increased use of learning analytics for improving student retention and university graduation rates is one of the key factors expected to trigger the market’s growth in the forthcoming years. These software solutions often provide data about students and their learning methods. The learning analytics solutions also help higher education institutions for reducing the rate of student attrition. As a result, the increasing focus of higher education institutions on reducing the student attrition will boost the higher education learning analytics market to register a CAGR of over 27% during the forecast period.

The advent of BYOD is a crucial trend likely to foster the higher education learning analytics market growth in the forthcoming years. This policy is favorable for several students as it improves technological literacy among the students while eliminating the lack of a learning curve. Also, the deployment of learning analytics software solutions with several mobile devices will allow the faculty members to monitor student performance instantly. Consequently, with the rising awareness of several benefits of implementing the BYOD policy, the demand for higher education learning analytics solution will surge in the US during the next few years.

Top higher education learning analytics companies covered in this market research report

The higher education learning analytics market in the US is moderately fragmented with companies focusing on offering robust learning analytics solutions for catering the evolving end-user requirements. By providing a complete analysis of the market’s competitive landscape and with information on the products offered by the companies, this market research report will aid clients to identify new growth opportunities and design innovative strategies for strengthening their position in the market.

The report offers a complete analysis of various companies including:

• Blackboard
• D2L
• Microsoft
• Oracle
• Pearson

Higher education learning analytics market segmentation in the US based on technology

• On-premises
• Cloud

With a comprehensive study of the growth opportunities for the companies, the on-premises technology segment will account for the highest higher education learning analytics market revenue throughout the forecast period. The cloud-based segment, however, will contribute the fastest growth in the market due to the flexibility of deployments on the cloud and their low installation and maintenance costs.

Higher education learning analytics market segmentation in the US based on application

• Performance management
• Curriculum design
• Institutional management
• Personalization

The performance management application segment will account for the highest education learning analytics market growth due to the increasing number of several higher educational institutions deploying learning analytics software solutions for performance management. Additionally, the report also provides an accurate prediction of the contribution of the various application segments to the growth of the higher education learning analytics market size in the US.

Key highlights of the global higher education learning analytics market in the US for the forecast years 2018-2022:

• CAGR of the market during the forecast period 2018-2022
• Detailed information on factors that will accelerate the growth of the higher education learning analytics market during the next five years
• Precise estimation of the global higher education learning analytics market size and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• A thorough analysis of the market’s competitive landscape and detailed information on several vendors
• Comprehensive details on the factors that will challenge the growth of higher education learning analytics companies in the US

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