Hops Market by Type and Geography - Forecast and Analysis 2020-2024
- Published: Nov 2019
- Pages: 129
- SKU: IRTNTR40180
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The global hops market size has the potential to grow by USD 231.9 million during 2020-2024, and the market’s growth momentum will accelerate throughout the forecast period because of the steady increase in year-over-year growth.
This report provides a detailed analysis of the market by type (aroma hops and bitter hops) and geography (APAC, Europe, MEA, North America, and South America). Also, the report analyzes the market’s competitive landscape and offers information on several market vendors, including BarthHaas GmbH & Co. KG, Bintani Australia Pty. Ltd., Charles Faram Ltd., Hildegard Eisemann KG, Indie Hops, Kalsec Inc., New Zealand Hops Ltd., Steiner Hops Ltd., and Yakima Chief Hops LLC.
Market Overview
Browse TOC and LoE with selected illustrations and example pages from hops market report
Market Competitive Analysis
The hops market is currently fragmented, and the degree of fragmentation will increase during the forecast period. Market vendors are selling their products online through their websites and various distributors or suppliers. BarthHaas GmbH & Co. KG, Bintani Australia Pty. Ltd., and Charles Faram Ltd. are a few of the major market participants. Although the increasing applications of hops in pharmaceuticals and processed food industries will offer immense business growth opportunities, the high cost of production will challenge the growth of the market participants. To increase their hops market share, companies should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
To help clients improve their market positions, this hops market forecast report provides a detailed analysis of the market leaders and offers information on the competencies and capacities of these companies. The report also covers details on the market’s competitive landscape and provides information on the products offered by various companies. Moreover, this hops market analysis report also includes information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities.
This report provides information on the production, sustainability, and prospects of several leading hops manufacturers, including:
- BarthHaas GmbH & Co. KG
- Bintani Australia Pty. Ltd.
- Charles Faram Ltd.
- Hildegard Eisemann KG
- Indie Hops
- Kalsec Inc.
- New Zealand Hops Ltd.
- Steiner Hops Ltd.
- Yakima Chief Hops LLC
Hops Market: Segmentation by Region
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Europe was the largest market for hops in 2019, and the region will continue to offer maximum growth opportunities to market vendors during the forecast period. Factors such as the rising beer consumption and the presence of a robust regional beer industry are some of the significant factors fueling the hops market growth in this region.
Over 44% of the market’s growth will originate from Europe during the forecast period. The UK and Germany are key markets for the hops market in Europe. Market growth in this region will be faster than the growth of the market in North America.
Hops Market: Segmentation by Type
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Aroma hops are widely used as a finishing or conditioning ingredient in the craft beer industry. Aroma hops are used providing a fruity, citrus, or spicy flavor to beers. Hence, the rising demand for craft beer will significantly boost the demand for aroma hops during the forecast period.
However, the market growth by the aroma hops segment will be slower than the growth of the market by the bitter hops segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the hops market size.
Hops Market: Key Drivers and Trends
The increasing applications of hops in pharmaceuticals and processed food industries is one of the significant factors driving the growth of the hops market size. Hops are rich in antioxidants and have anti-carcinogenic, anti-inflammatory, and anti-viral properties. Hence, hops are widely used in the pharmaceutical industry to manufacture drugs for the treatment of sleep disorders, nervousness, and anxiety. Hops are also used in the treatment of diabetes. Moreover, hops exhibit antibiotic properties, which makes them ideal for use as a replacement for antibiotics and in beet sugar processing, animal feed, and production of ethanol and several processed foods. These health and medicinal benefits will boost the demand for hops from the pharmaceuticals and processed food industries, and consequently, fuel the hops market size growth during the forecast period.
- The increasing emphasis on dual-purpose hops has been identified as one of the critical hops market trends.
- Dual-purpose hop varieties, such as Amarillo, Citra, Simcoe, Hallertau Blanc, Mosaic, and Perle, have qualities of both aroma and bitter hops.
- Amarillo hops are widely used in ales and IPAs craft beer for their citrus nature and a flowery, grapefruit-like aroma with medium bittering value.
- Perle hops also have clean bittering qualities and a refreshing, spicy aroma, which makes them ideal for use in craft beers, such as IPAs, strong ales, lagers, and pilsners.
- The increasing demand for craft beer will boost the demand for hops, especially aroma hops and dual-purpose hops.
- During 2020-2024, the hops market size will grow at a CAGR of over 4%.
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Hops Market: Key Highlights of the Report for the Forecast Period 2020-2024
- CAGR of the market during the forecast period 2020-2024
- Detailed information on factors that will accelerate the growth of the hops market during the next five years
- Precise estimation of the global hops market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the hops industry across APAC, Europe, MEA, North America, and South America
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of hops vendors
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PART 01: EXECUTIVE SUMMARY
PART 02: SCOPE OF THE REPORT
- 2.1 Preface
- 2.2 Preface
- 2.3 Currency conversion rates for US$
PART 03: MARKET LANDSCAPE
- Market ecosystem
- Market characteristics
- Market segmentation analysis
- Value chain analysis
PART 04: MARKET SIZING
- Market definition
- Market sizing 2019
- Market outlook
- Market size and forecast 2019-2024
PART 05: FIVE FORCES ANALYSIS
- Bargaining power of buyers
- Bargaining power of suppliers
- Threat of new entrants
- Threat of substitutes
- Threat of rivalry
- Market condition
PART 06: MARKET SEGMENTATION BY TYPE
- Market segmentation by type
- Comparison by type
- Aroma hops - Market size and forecast 2019-2024
- Bitter hops - Market size and forecast 2019-2024
- Market opportunity by type
PART 07: CUSTOMER LANDSCAPE
PART 08: GEOGRAPHIC LANDSCAPE
- Geographic segmentation
- Geographic comparison
- Europe - Market size and forecast 2019-2024
- North America - Market size and forecast 2019-2024
- APAC - Market size and forecast 2019-2024
- South America - Market size and forecast 2019-2024
- MEA - Market size and forecast 2019-2024
- Key leading countries
- Market opportunity
PART 09: DECISION FRAMEWORK
PART 10: DRIVERS AND CHALLENGES
- Market drivers
- Market challenges
PART 11: MARKET TRENDS
- Rising exports of hops from US
- Increasing emphasis on dual-purpose hops
- Growth in online retailing globally
PART 12: VENDOR LANDSCAPE
- Overview
- Landscape disruption
- Competitive scenario
PART 13: VENDOR ANALYSIS
- Vendors covered
- Vendor classification
- Market positioning of vendors
- BarthHaas GmbH & Co. KG
- Bintani Australia Pty. Ltd.
- Charles Faram Ltd.
- Hildegard Eisemann KG
- Indie Hops
- Kalsec Inc.
- New Zealand Hops Ltd.
- Steiner Hops Ltd.
- Yakima Chief Hops LLC
PART 14: APPENDIX
- Research methodology
- List of abbreviations
- Definition of market positioning of vendors
PART 15: EXPLORE TECHNAVIO
Research Framework
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
INFORMATION SOURCES
Primary sources
- Manufacturers and suppliers
- Channel partners
- Industry experts
- Strategic decision makers
Secondary sources
- Industry journals and periodicals
- Government data
- Financial reports of key industry players
- Historical data
- Press releases

DATA ANALYSIS
Data Synthesis
- Collation of data
- Estimation of key figures
- Analysis of derived insights
Data Validation
- Triangulation with data models
- Reference against proprietary databases
- Corroboration with industry experts

REPORT WRITING
Qualitative
- Market drivers
- Market challenges
- Market trends
- Five forces analysis
Quantitative
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
Key Questions Answered
- What are the key global market and the regional market share?
- What are the revenue-generating key market segments?
- What are the key factors driving and challenging this market’s growth?
- Who are the key market vendors and their growth strategies?
- What are the latest trends influencing the growth of this market?
- What are the variables influencing the market growth in the primary regions?
- What are the factors influencing the growth of the parent market?
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