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Household Cleaning Products Market in the US 2015-2019

  • Published: Jan 2015
  • Pages: 66
  • SKU: IRTNTR5112
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About Household Cleaning Products 
Household cleaning include a variety of products used during housekeeping i.e. to clean and wash furniture, floor, glass, mirrors, bathrooms, dishes, and laundry. Rising concerns among individuals about health and hygienic living, free of germs, bacteria, dust, and dirt has led to increased spending on household cleaning products.
Based on revenue, TechNavio's analysts forecast the Household Cleaning Product market in the US to grow at a CAGR of 1.89 percent over the period 2014-2019.

Covered in this Report
This report covers the present scenario and the growth prospects of the Household Cleaning Product market in the US for the period 2015-2019. To calculate the market size, the report considers the total sales of household cleaning products through various retail outlets.
TechNavio's report, the Household Cleaning Product Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the Household Cleaning Product market in the US landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key Vendors
• P&G
• Reckitt Benckiser Group
• S.C. Johnson & Son
• The Clorox

Other Prominent Vendors
• Bissell
• Church & Dwight
• Colgate-Palmolive
• Henkel AG
• Kao
• Kimberly-Clark
• Pigeon
• Prestige Brands Holdings
• Safeway
• Sara Lee
• Seventh Generation
• Sun Products
• Wal-Mart

Market Driver
• Shift in Consumer Outlook
• For a full, detailed list, view our report

Market Challenge
• Availability of Low Quality and Counterfeit Products
• For a full, detailed list, view our report

Market Trend
• Emerging Demand for Premium Products
• For a full, detailed list, view our report

Key Questions Answered in this Report
• What will the market size be in 2019 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

01. Executive Summary
02. List of Abbreviations
03. Scope of the Report
03.1 Market Overview
03.2 Product Offerings
04. Market Research Methodology
04.1 Market Research Process
04.2 Research Methodology
05. Introduction
06. US: Overview
06.1 Economic Indicators
07. Market Landscape
07.1 Market Overview
07.2 Market Size and Forecast
07.3 Five Forces Analysis
08. Market Segmentation by Product
08.1 Household Cleaning Product Market in US by Product Segmentation
08.1.1 Share of Specialty Cleaners Segment 2014-2019
08.1.2 Share of Deodorizers and Disinfectants Segment 2014-2019
08.1.3 Share of Multipurpose Cleaners Segment 2014-2019
08.1.4 Share of Others Segment 2014-2019
08.2 Specialty Cleaners Market in US
08.2.1 Market Size and Forecast
08.3 Deodorizers and Disinfectants Market in US
08.3.1 Market Size and Forecast
08.4 Multipurpose Cleaners Market in US
08.4.1 Market Size and Forecast
08.5 Other Cleaning Products Market in US
08.5.1 Market Size and Forecast
09. Market Segmentation by Distribution
10. Buying Criteria
11. Market Growth Drivers
12. Drivers and their Impact
13. Market Challenges
14. Impact of Drivers and Challenges
15. Market Trends
16. Trends and their Impact
17. Vendor Landscape
17.1 Competitive Scenario
17.2 Market Share Analysis 2014
17.3 Other Prominent Vendors
18. Key Vendor Analysis
18.1 Procter & Gamble
18.1.1 Key Facts
18.1.2 Business Overview
18.1.3 Business Segmentation by Revenue 2013
18.1.4 Business Segmentation by Revenue 2012 and 2013
18.1.5 Geographical Segmentation by Revenue 2013
18.1.6 Business Strategy
18.1.7 Recent Developments
18.1.8 SWOT Analysis
18.2 Reckitt Benckiser
18.2.1 Key Facts
18.2.2 Business Overview
18.2.3 Business Segmentation
18.2.4 Revenue Comparison 2012 and 2013
18.2.5 Category Segmentation by Revenue
18.2.6 Category Segmentation by Revenue 2012 and 2013
18.2.7 Business Strategy
18.2.8 Recent Developments
18.2.9 SWOT Analysis
18.3 SC. Johnson & Son
18.3.1 Key Facts
18.3.2 Business Overview
18.3.3 Product Segmentation
18.3.4 SWOT Analysis
18.4 The Clorox
18.4.1 Key Facts
18.4.2 Business Overview
18.4.3 Business Segmentation by Revenue 2014
18.4.4 Business Segmentation by Revenue 2013 and 2014
18.4.5 Geographical Segmentation by Revenue 2014
18.4.6 Business Strategy
18.4.7 Recent Developments
18.4.8 SWOT Analysis
19. Other Reports in this Series

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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