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Household Cleaning Tools and Supplies Market by Product and Geography - Forecast and Analysis 2021-2025

  • Published: Aug 2021
  • Pages: 120
  • SKU: IRTNTR45587
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The household cleaning tools and supplies market share is expected to increase by USD 6.94 billion from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.06%.

This household cleaning tools and supplies market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers household cleaning tools and supplies market segmentations by product (SSS, mops and brooms, cleaning brushes, wipes, and others) and geography (APAC, North America, Europe, South America, and MEA). The household cleaning tools and supplies market report also offers information on several market vendors, including 3M Co., Freudenberg SE, Fuller Brush Co., Helen of Troy Ltd., Newell Brands Inc., The Libman Co., The Procter and Gamble Co., TreeLen International Ltd., and Winston Products LLC among others.

What will the Household Cleaning Tools And Supplies Market Size be During the Forecast Period?

Household Cleaning Tools and Supplies Market Size

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Household Cleaning Tools And Supplies Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The premiumization through product innovation is notably driving the household cleaning tools and supplies market growth, although factors such as increasing adoption of cleaning appliances in developing countries may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the household cleaning tools and supplies industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Household Cleaning Tools And Supplies Market Driver

One of the key factors driving the household cleaning tools and supplies market growth is the premiumization through product innovation. Household cleaning tools and supplies are essential commodities for maintaining hygiene and cleanliness. Cleaning households can be time-consuming, and most consumers look for products that can perform tasks in less time. In developed economies, end-users spend extra on high-performance premium products. Efficient, innovative products are always in high demand. Many vendors offer innovative products in terms of design and features, which ensure convenience and high performance. Vendors experiment with colors and new materials to expand their consumer base. Natural and synthetic fibers are used as mop yarns. Natural and synthetic fiber and filaments are the key components of brushes and brooms. Tynex, Chinex, and Orel filaments offered by DuPont are popularly used by brush manufacturers. Microfiber mops are better than cotton and other cloth mops, and they are also used as dust mops. They are priced higher than regular mops.

Key Household Cleaning Tools And Supplies Market Trend

Another key factor driving household cleaning tools and supplies market growth is availability of smart cleaning tools. Manufacturers are introducing smart features in cleaning tools due to the growing popularity of smart homes. Smart trash bins are used in domestic applications. The high demand for sophisticated and smart household cleaning tools will have a positive impact on the growth of the global market in the coming years. Most consumers, especially in developed countries, have been quick in adopting the latest technologies because of their hectic lifestyles and the need for convenient and efficient products. The concept of controlling cleaning tools via the Internet and smartphones is increasing in popularity. Smart connected trash bins increase convenience by providing end-users with a unique remote location operability option (using wireless connecting devices). By downloading the app on their mobile devices and connecting their smart trash bins through Wi-Fi, consumers can find out the space availability in trash bins. The Bruno smart can app allows users to keep track of their trash bags and lets them know when to empty the bags. The app can run on iOS and Android operating systems.

Key Household Cleaning Tools And Supplies Market Challenge

Increasing adoption of cleaning appliances in developing countries is one of the key challenges hindering the household cleaning tools and supplies market growth. The developing countries exhibit a high adoption of appliances such as vacuum cleaners, washing machines, and automatic polishers and scrubbers. The easy availability of cleaning appliances for the masses, changing lifestyles, expanding middle-class segment, rapid urbanization, and expensive labor costs have increased the adoption of power tools by the middle-class segment. In developing countries, end-users are shifting to automated home cleaning appliances to save time and effort. The demand for floor scrubbers and polishers, vacuum cleaners, and washing machines is increasing at a significant pace in developing countries, such as India, China, and Brazil, primarily due to the easy availability of automatic cleaning machines. In developing countries, most consumers prefer multipurpose cleaning products. Cleaning products featuring scrubbing and polishing functionalities are in high demand. In developing countries, the adoption of automated, multifunctional appliances poses a serious challenge to players that offer innovative, manual cleaning tools.

This household cleaning tools and supplies market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the global household cleaning tools and supplies market as a part of the global household products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the household cleaning tools and supplies market during the forecast period.

Who are the Major Household Cleaning Tools And Supplies Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

  • 3M Co.
  • Freudenberg SE
  • Fuller Brush Co.
  • Helen of Troy Ltd.
  • Newell Brands Inc.
  • The Libman Co.
  • The Procter and Gamble Co.
  • TreeLen International Ltd.
  • Winston Products LLC

This statistical study of the household cleaning tools and supplies market encompasses successful business strategies deployed by the key vendors. The household cleaning tools and supplies market is fragmented and the vendors are deploying growth strategies such as organic and inorganic strategies to compete in the market.

Product Insights and News

  • 3M Co. - The company offers variety of household cleaning supplies like bottles, dispensers, cloths, wipes, hair and lint remover and others.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The household cleaning tools and supplies market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Household Cleaning Tools And Supplies Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the household cleaning tools and supplies market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Household Cleaning Tools And Supplies Market?

Household Cleaning Tools and Supplies Market Market segmentation by region

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43% of the market's growth will originate from APAC during the forecast period. China and Japan are the key markets for household cleaning tools and supplies in APAC. Market growth in this region will be slower than the growth of the market in MEA regions.

The growing preference for premium products is a key trend in the household cleaning tools and supplies market in Japan. Moreover, technological advances and product innovations are the key market drivers are some of the factors driving the growth of the household cleaning tools and supplies market in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The outbreak of COVID-19 in the region in 2020 had negative impacts on the product demand, customer behavior, logistics services for products, and the availability of essential and non-essential products at retail stores and factories. Thus, offline retailers of household cleaning tools and supplies were also severely impacted, as customers were compelled to forego discretionary purchases in favor of procuring essential household cleaning tools and supplies such as mops, brooms, and wipes. In addition, the demand for household cleaning tools and supplies declined due to the limited purchasing power of customers during 2020. However, with the advent of vaccination drives in the region, there have been relaxations in lockdown norms during the first half of 2021. This also led to an increase in footfall at retail stores, which in turn, is further expected to foster the growth of the market in focus during the forecast period.

What are the Revenue-generating Product Segments in the Household Cleaning Tools And Supplies Market?

Household Cleaning Tools and Supplies Market Segmentation

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The household cleaning tools and supplies market share growth by the SSS will be significant during the forecast period. Sourcing pads, scrubbers, and sponges constitute the largest product segment. Sponges and scrubbers are used in household applications for removing stuck-on food from utensils and stubborn marks on wallpaper and drywall without the use of chemicals or abrasives. Growth in the household construction market will increase the demand for these cleaning products during the forecast period.

Besides the above-mentioned factors, the post COVID-19 impact has brought forth a slowdown in or fast tracked the demand for the service or product. This report provides an accurate prediction of the contribution of all the segments to the growth of the household cleaning tools and supplies market size and actionable market insights on post COVID-19 impact on each segment.

 

Household Cleaning Tools And Supplies Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 6.06%

Market growth 2021-2025

$ 6.94 billion

Market structure

Fragmented

YoY growth (%)

5.24

Regional analysis

APAC, North America, Europe, South America, and MEA

Performing market contribution

APAC at 43%

Key consumer countries

US, China, Germany, Japan, and Brazil

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

3M Co., Freudenberg SE, Fuller Brush Co., Helen of Troy Ltd., Newell Brands Inc., The Libman Co., The Procter and Gamble Co., TreeLen International Ltd., and Winston Products LLC

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Household Cleaning Tools And Supplies Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive household cleaning tools and supplies market growth during the next five years
  • Precise estimation of the household cleaning tools and supplies market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the household cleaning tools and supplies industry across APAC, North America, Europe, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of household cleaning tools and supplies market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 02: Market characteristics
    • Exhibit 03: Value chain analysis
  • 2.2 Value chain analysis

    3 Market Sizing

    • 3.1 Market definition
      • Exhibit 05: Market segments
    • 3.2 Market segment analysis
      • 3.3 Market size 2020
        • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • 3.4 Market outlook: Forecast for 2020 - 2025
        • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

      4 Five Forces Analysis

      • 4.1 Five forces summary
        • Exhibit 09: Bargaining power of buyers
      • 4.2 Bargaining power of buyers
        • Exhibit 10: Bargaining power of suppliers
      • 4.3 Bargaining power of suppliers
        • Exhibit 11: Threat of new entrants
      • 4.4 Threat of new entrants
        • Exhibit 12: Threat of substitutes
      • 4.5 Threat of substitutes
        • 4.6 Threat of rivalry
          • Exhibit 13: Threat of rivalry
          • Exhibit 14: Market condition - Five forces 2020
        • 4.7 Market condition

          5 Market Segmentation by Product

          • 5.1 Market segments
            • Exhibit 16: Comparison by Product
          • 5.2 Comparison by Product
            • Exhibit 17: SSS - Market size and forecast 2020-2025 ($ million)
          • 5.3 SSS - Market size and forecast 2020-2025
            • Exhibit 18: SSS - Year-over-year growth 2020-2025 (%)
            • Exhibit 19: Mops and brooms - Market size and forecast 2020-2025 ($ million)
          • 5.4 Mops and brooms - Market size and forecast 2020-2025
            • Exhibit 20: Mops and brooms - Year-over-year growth 2020-2025 (%)
            • Exhibit 21: Cleaning brushes - Market size and forecast 2020-2025 ($ million)
          • 5.5 Cleaning brushes - Market size and forecast 2020-2025
            • Exhibit 22: Cleaning brushes - Year-over-year growth 2020-2025 (%)
            • Exhibit 23: Wipes - Market size and forecast 2020-2025 ($ million)
          • 5.6 Wipes - Market size and forecast 2020-2025
            • Exhibit 24: Wipes - Year-over-year growth 2020-2025 (%)
            • Exhibit 25: Others - Market size and forecast 2020-2025 ($ million)
          • 5.7 Others - Market size and forecast 2020-2025
            • Exhibit 26: Others - Year-over-year growth 2020-2025 (%)
            • Exhibit 27: Market opportunity by Product
          • 5.8 Market opportunity by Product

            6 Customer landscape

            • 6.1 Customer landscape

              7 Geographic Landscape

              • 7.1 Geographic segmentation
                • Exhibit 30: Geographic comparison
              • 7.2 Geographic comparison
                • Exhibit 31: APAC - Market size and forecast 2020-2025 ($ million)
              • 7.3 APAC - Market size and forecast 2020-2025
                • Exhibit 32: APAC - Year-over-year growth 2020-2025 (%)
                • Exhibit 33: North America - Market size and forecast 2020-2025 ($ million)
              • 7.4 North America - Market size and forecast 2020-2025
                • Exhibit 34: North America - Year-over-year growth 2020-2025 (%)
                • Exhibit 35: Europe - Market size and forecast 2020-2025 ($ million)
              • 7.5 Europe - Market size and forecast 2020-2025
                • Exhibit 36: Europe - Year-over-year growth 2020-2025 (%)
                • Exhibit 37: South America - Market size and forecast 2020-2025 ($ million)
              • 7.6 South America - Market size and forecast 2020-2025
                • Exhibit 38: South America - Year-over-year growth 2020-2025 (%)
                • Exhibit 39: MEA - Market size and forecast 2020-2025 ($ million)
              • 7.7 MEA - Market size and forecast 2020-2025
                • Exhibit 40: MEA - Year-over-year growth 2020-2025 (%)
                • Exhibit 41: Key leading countries
              • 7.8 Key leading countries
                • 7.9 Market opportunity by geography
                  • Exhibit 42: Market opportunity by geography ($ million)

                8 Drivers, Challenges, and Trends

                • 8.1 Market drivers
                  • 8.2 Market challenges
                    • Exhibit 43: Impact of drivers and challenges
                  • 8.3 Market trends

                    9 Vendor Landscape

                    • 9.1 Competitive Scenario
                      • Exhibit 44: Vendor landscape
                    • 9.2 Vendor landscape
                      • Exhibit 45: Landscape disruption
                    • 9.3 Landscape disruption
                      • Exhibit 46: Industry risks

                    10 Vendor Analysis

                    • 10.1 Vendors covered
                      • 10.2 Market positioning of vendors
                        • Exhibit 48: Market positioning of vendors
                      • 10.3 3M

                        101 10.4

                        103 10.5

                        105 10.6

                        107 10.7

                        109 10.8

                        111 10.9

                        113 10.10

                        115 10.11

                        118 10.12

                        120 11.

                        122 11.1

                        123 11.2

                        124 11.3

                        125 11.4

                        Research Framework

                        Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                        TechnavioINFORMATION SOURCES

                        Primary sources

                        • Manufacturers and suppliers
                        • Channel partners
                        • Industry experts
                        • Strategic decision makers

                        Secondary sources

                        • Industry journals and periodicals
                        • Government data
                        • Financial reports of key industry players
                        • Historical data
                        • Press releases
                        Technavio

                        TechnavioDATA ANALYSIS

                        Data Synthesis

                        • Collation of data
                        • Estimation of key figures
                        • Analysis of derived insights

                        Data Validation

                        • Triangulation with data models
                        • Reference against proprietary databases
                        • Corroboration with industry experts
                        Technavio

                        TechnavioREPORT WRITING

                        Qualitative

                        • Market drivers
                        • Market challenges
                        • Market trends
                        • Five forces analysis

                        Quantitative

                        • Market size and forecast
                        • Market segmentation
                        • Geographical insights
                        • Competitive landscape
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                        Household Cleaning Tools and Supplies market growth will increase by $6949.68 million during 2021-2025.
                        The household cleaning tools and supplies market is expected to grow at a CAGR of 6.06% during 2021-2025.
                        Technavio has segmented the household cleaning tools and supplies market by product (SSS, Mops and brooms, Cleaning brushes, Wipes, and Others) and geographic (APAC, North America, Europe, South America, MEA, APAC, North America, Europe, South America, and MEA).
                        3M Co., Bradshaw Home Inc. , Freudenberg SE, Fuller Brush Co., Helen of Troy Ltd., Newell Brands Inc., The Libman Co., The Procter and Gamble Co., TreeLen International Ltd., Winston Products LLC are a few of the key vendors in the household cleaning tools and supplies market.
                        APAC will register the highest growth rate of 43.32% among the other regions. Therefore, the household cleaning tools and supplies market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
                        The key factors driving the household cleaning tools and supplies market growth are:
                        • Premiumization through product innovation
                        • Availability of smart cleaning tools
                        The household cleaning tools and supplies market vendors should focus on grabbing business opportunities from the sss segment as it accounted for the largest market share in the base year.
                        • What are the key global market and the regional market share?
                        • What are the revenue-generating key market segments?
                        • What are the key factors driving and challenging this market’s growth?
                        • Who are the key market vendors and their growth strategies?
                        • What are the latest trends influencing the growth of this market?
                        • What are the variables influencing the market growth in the primary regions?
                        • What are the factors influencing the growth of the parent market?
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                        • Data on revenue-generating market segments
                        • Details on the market shares of various regions
                        • Five-force market analysis

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