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Hydration Backpack Market by Distribution Channel and Geography - Forecast and Analysis 2022-2026

  • Published: Mar 2022
  • Pages: 130
  • SKU: IRTNTR72771
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The hydration backpack market share is expected to increase by USD 268.63 million from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 11.92%.

This hydration backpack market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers hydration backpack market segmentation by distribution channel (ofline and online) and geography (North America, Europe, APAC, South America, and Middle East and Africa). The hydration backpack market report also offers information on several market vendors, including Aquamira Technologies Inc., Callaway Golf Co., Columbia Sportswear Co., Dakine IP Holdings LP, Decathlon SA, Helen of Troy Ltd., HydraPak LLC, InnerFit, Jetflow LLC, Klein Tools Inc., Leatt Corp., Mazama Designs, Osprey Packs Inc., Recreational Equipment Inc., Samsonite International SA, Schwanhausser Industrie Holding GmbH and Co.KG, SharkMouth, VAUDE Sport GmbH and Co. KG, VF Corp., and Wingnut Gear among others.

What will the Hydration Backpack Market Size be During the Forecast Period?

Hydration Backpack Market Size

Download the Free Report Sample to Unlock the Hydration Backpack Market Size for the Forecast Period and Other Important Statistics

 

Hydration Backpack Market: Key Drivers, Trends, and Challenges

The growing popularity of adventure tourism is notably driving the hydration backpack market growth, although factors such as high cost of hydration backpacks may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the hydration backpack industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Hydration Backpack Market Driver

One of the key factors driving the global hydration backpack market growth is the growing popularity of adventure tourism. Hectic work schedules and health issues motivate people to opt for adventurous sports such as hiking, trekking, biking, and skiing. For instance, over 6% of the US population, between the age of 18 and 30, participate in adventure sports. In addition, the rise in disposable income and the growth of the global economy, both developed, and emerging economies will further increase investments in tourism, including adventure tourism. For instance, according to The World Bank Group, the gross national income (GNI) per capita in the world increased from USD 11,641 in 2007 to USD 18,381 in 2020. Hydration backpacks are widely used in adventure sports, such as trekking, hiking, biking, and skiing. Thus, such factors will drive the market growth during the forecast period.

Key Hydration Backpack Market Trend

Increasing number of M&A is one of the key hydration backpack market trends that is expected to impact the industry positively in the forecast period. For instance, in 2018, Klein Tools acquired Ergodyne. The acquisition will help Klein Tools to expand its product portfolio by including Ergodynes products such as hydration backpacks, gear for hand and eye protection, knee pads, footwear accessories, and portable work shelters. In 2017, Samsonite International SA acquired web-only travel bag retailer eBags Inc. The acquisition helped Samsonite International SA to expand its online retail reach, thus boosting sales growth across all brands in its portfolio, including hydration backpacks. These strategic alliances will help vendors expand their product portfolio and enter new regions, which are expected to further drive market growth in the coming years.

Key Hydration Backpack Market Challenge

One of the key challenges to the global hydration backpack market growth is the high cost of hydration backpacks. For instance, the average price of hydration backpacks ranges between USD 30 and USD 100, while the average price of regular water bottles is around USD 10. The adoption of hydration backpacks among sports enthusiasts in developing and underdeveloped countries such as India is not as high as that in developed regions like North America and Europe. In developing countries, this high cost makes optimum market penetration difficult for key vendors. Such factors are expected to limit the growth of the market in the forecast period.

This hydration backpack market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global hydration backpack market as a part of the global leisure products industry. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the hydration backpack market during the forecast period.

Who are the Major Hydration Backpack Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Aquamira Technologies Inc.
  • Callaway Golf Co.
  • Columbia Sportswear Co.
  • Dakine IP Holdings LP
  • Decathlon SA
  • Helen of Troy Ltd.
  • HydraPak LLC
  • InnerFit
  • Jetflow LLC
  • Klein Tools Inc.
  • Leatt Corp.
  • Mazama Designs
  • Osprey Packs Inc.
  • Recreational Equipment Inc.
  • Samsonite International SA
  • Schwanhausser Industrie Holding GmbH and Co.KG
  • SharkMouth
  • VAUDE Sport GmbH and Co. KG
  • VF Corp.
  • Wingnut Gear

 

This statistical study of the hydration backpack market encompasses successful business strategies deployed by the key vendors. The hydration backpack market is fragmented and the vendors are deploying organic and inorganic growth strategies to compete in the market.

Product Insights and News

  • Aquamira Technologies Inc. - The company offers hydration backpack brands such as Rig Cadence, Rig Guardian, Bando.
  • Aquamira Technologies Inc. - Under the unified segment, the company offers a wide range of products, such as filter bottles, pressurized reservoirs, filtration products, and water treatment products.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The hydration backpack market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Hydration Backpack Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the hydration backpack market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Hydration Backpack Market?

Hydration Backpack Market Market segmentation by region

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37% of the market's growth will originate from North America during the forecast period. US and Canada are the key markets for hydration backpacks in North America. Market growth in this region will be faster than the growth of the market in South America and MEA.

The well-developed sports industry and the presence of various adventure sports destinations in countries such as the US and Canada will facilitate the hydration backpack market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

 In 2020, the COVID-19 pandemic had a negative impact on the regional hydration backpack market. The governments of various countries, such as the US and Canada, had imposed COVID-19-related restrictions, including travel bans, to curb the spread of the disease. Due to reduced international and domestic travel in the region, the demand for hydration backpacks declined. However, in H2 2020, due to the availability of vaccines, the COVID-19 cases in the region declined. The governments of the US and Canada lifted travel restrictions, which led to increased regional demand for hydration backpacks and will drive the regional market growth during the forecast period.

What are the Revenue-generating Distribution Channel Segments in the Hydration Backpack Market?

Hydration Backpack Market Segmentation

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The hydration backpack market share growth by the offline segment will be significant during the forecast period. The growth is attributed to the preference of customers to offline channels owing to convenience in contacting vendors and negotiating over prices, huge stock-keeping units (SKUs) that allow end-users to choose from a wide variety of branded products, and a better product assortment.

This report provides an accurate prediction of the contribution of all the segments to the growth of the hydration backpack market size and actionable market insights on post COVID-19 impact on each segment.

You may be interested in our similar Report: 

Hydration Products Market  - The market share is expected to increase by USD 231.39 million from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 6.68%.

Hydration Backpack Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 11.92%

Market growth 2022-2026

$ 268.63 million

Market structure

Fragmented

YoY growth (%)

11.06

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 37%

Key consumer countries

US, Canada, Australia, UK, and Germany

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Aquamira Technologies Inc., Callaway Golf Co., Columbia Sportswear Co., Dakine IP Holdings LP, Decathlon SA, Helen of Troy Ltd., HydraPak LLC, InnerFit, Jetflow LLC, Klein Tools Inc., Leatt Corp., Mazama Designs, Osprey Packs Inc., Recreational Equipment Inc., Samsonite International SA, Schwanhausser Industrie Holding GmbH and Co.KG, SharkMouth, VAUDE Sport GmbH and Co. KG, VF Corp., and Wingnut Gear

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Hydration Backpack Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive hydration backpack market growth during the next five years
  • Precise estimation of the hydration backpack market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the hydration backpack industry across North America, Europe, APAC, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of hydration backpack market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Bargaining power of buyers – Impact of key factors in 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Distribution Channel

    • 5.1 Market segments
      • Exhibit 24: Chart on Distribution Channel - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Distribution Channel - Market share 2021-2026 (%)
    • 5.2 Comparison by Distribution Channel
      • Exhibit 26: Chart on Comparison by Distribution Channel
      • Exhibit 27: Data Table on Comparison by Distribution Channel
    • 5.3 Offline - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Offline - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Offline - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Offline - Year-over-year growth 2021-2026 (%)
    • 5.4 Online - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Online - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Online - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Online - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Online - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by Distribution Channel
      • Exhibit 36: Market opportunity by Distribution Channel ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 42: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 46: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 APAC - Market size and forecast 2021-2026
      • Exhibit 50: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 62: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 Canada - Market size and forecast 2021-2026
      • Exhibit 66: Chart on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on Canada - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on Canada - Year-over-year growth 2021-2026 (%)
    • 7.10 UK - Market size and forecast 2021-2026
      • Exhibit 70: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.11 Australia - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Australia - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on Australia - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on Australia - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Australia - Year-over-year growth 2021-2026 (%)
    • 7.12 Germany - Market size and forecast 2021-2026
      • Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 Aquamira Technologies Inc.
              • Exhibit 89: Aquamira Technologies Inc. - Overview
              • Exhibit 90: Aquamira Technologies Inc. - Product / Service
              • Exhibit 91: Aquamira Technologies Inc. - Key offerings
            • 10.4 Columbia Sportswear Co.
              • Exhibit 92: Columbia Sportswear Co. - Overview
              • Exhibit 93: Columbia Sportswear Co. - Business segments
              • Exhibit 94: Columbia Sportswear Co. - Key offerings
              • Exhibit 95: Columbia Sportswear Co. - Segment focus
            • 10.5 Dakine IP Holdings LP
              • Exhibit 96: Dakine IP Holdings LP - Overview
              • Exhibit 97: Dakine IP Holdings LP - Product / Service
              • Exhibit 98: Dakine IP Holdings LP - Key offerings
            • 10.6 Decathlon SA
              • Exhibit 99: Decathlon SA - Overview
              • Exhibit 100: Decathlon SA - Product / Service
              • Exhibit 101: Decathlon SA - Key offerings
            • 10.7 Jetflow LLC
              • Exhibit 102: Jetflow LLC - Overview
              • Exhibit 103: Jetflow LLC - Product / Service
              • Exhibit 104: Jetflow LLC - Key offerings
            • 10.8 Klein Tools Inc.
              • Exhibit 105: Klein Tools Inc. - Overview
              • Exhibit 106: Klein Tools Inc. - Product / Service
              • Exhibit 107: Klein Tools Inc. - Key offerings
            • 10.9 Leatt Corp.
              • Exhibit 108: Leatt Corp. - Overview
              • Exhibit 109: Leatt Corp. - Business segments
              • Exhibit 110: Leatt Corp. - Key offerings
              • Exhibit 111: Leatt Corp. - Segment focus
            • 10.10 Osprey Packs Inc.
              • Exhibit 112: Osprey Packs Inc. - Overview
              • Exhibit 113: Osprey Packs Inc. - Product / Service
              • Exhibit 114: Osprey Packs Inc. - Key offerings
            • 10.11 VAUDE Sport GmbH and Co. KG
              • Exhibit 115: VAUDE Sport GmbH and Co. KG - Overview
              • Exhibit 116: VAUDE Sport GmbH and Co. KG - Product / Service
              • Exhibit 117: VAUDE Sport GmbH and Co. KG - Key offerings
            • 10.12 VF Corp.
              • Exhibit 118: VF Corp. - Overview
              • Exhibit 119: VF Corp. - Business segments
              • Exhibit 120: VF Corp. - Key news
              • Exhibit 121: VF Corp. - Key offerings
              • Exhibit 122: VF Corp. - Segment focus

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 123: Inclusions checklist
                • Exhibit 124: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 125: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 126: Research methodology
                • Exhibit 127: Validation techniques employed for market sizing
                • Exhibit 128: Information sources
              • 11.5 List of abbreviations
                • Exhibit 129: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              Hydration Backpack market growth will increase by $268.63 million during 2022-2026.
              The hydration backpack market is expected to grow at a CAGR of 11.92% during 2022-2026.
              Technavio has segmented the hydration backpack market by distribution channel (Offline and Online) and geographic (North America, Europe, APAC, South America, and Middle East and Africa).
              Aquamira Technologies Inc., Callaway Golf Co., Columbia Sportswear Co., Dakine IP Holdings LP, Decathlon SA, Helen of Troy Ltd., HydraPak LLC, InnerFit, Jetflow LLC, Klein Tools Inc., Leatt Corp., Mazama Designs, Osprey Packs Inc., Recreational Equipment Inc., Samsonite International SA, Schwanhausser Industrie Holding GmbH and Co.KG, SharkMouth, VAUDE Sport GmbH and Co. KG, VF Corp., Wingnut Gear are a few of the key vendors in the hydration backpack market.
              North America will register the highest growth rate of 36.92% among the other regions. Therefore, the hydration backpack market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the hydration backpack market growth are:
              • Growing popularity of adventure tourism
              • Increasing number of M and A
              The hydration backpack market vendors should focus on grabbing business opportunities from the offline segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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