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Latex Mattress Market by Distribution Channel and Geography - Forecast and Analysis 2021-2025

  • Published: Feb 2021
  • Pages: 120
  • SKU: IRTNTR70105
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The latex mattress market share is expected to increase by USD 3.21 billon from 2020 to 2025, and the market's growth momentum will accelerate at a CAGR of 14.89%.

This latex mattress market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers latex mattress market segmentations by distribution channel (offline and online) and geography (APAC, North America, Europe, South America, and MEA). The latex mattress market report also offers information on several market vendors, including Bella Sera Organics, Boyd Sleep, Brentwood Home LLC, FloBeds, Kingsdown Inc., Restonic Mattress Corp., ROYAL-PEDIC MATTRESS MFG., Serta Simmons Bedding LLC, Sleeping Organic, and  The Organic Mattress Inc. among others.

What will the Latex Mattress Market Size be During the Forecast Period?

Latex Mattress Market Size

Download the Free Report Sample to Unlock the Latex Mattress Market Size for the Forecast Period and Other Important Statistics

 

Latex Mattress Market: Key Drivers, Trends, and Challenges

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The increase in online retailing is notably driving the latex mattress market growth, although factors such as volatility in raw material prices may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the latex mattress market industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Latex Mattress Market Driver

One of the key factors driving the latex mattress market is the increase in online retailing. The growing availability of the Internet and the high availability of smart gadgets have increased consumer access to online shopping platforms. Vendors and retailers are using online platforms to expand their geographical reach and consumer base. Furthermore, the convenience of online shopping and additional transactional features of e-commerce platforms also boost the growth of the online latex mattress market. Moreover, most vendors offering latex mattresses have their own websites while also selling their products through online e-commerce sites such as Amazon and eBay. These vendors provide information such as specifications and features of the products they are offering as well as various discounts on their online portals. With the increasing number of Internet users in developing countries, manufacturers and retailers have considerable market potential in developing countries. Moreover, the spread of the COVID-19 pandemic has increased the demand for online shopping because customers are unable to visit stores physically. This is driving the growth of the market for latex mattresses through online retailing.

Key Latex Mattress Market Trend

Introduction of smart mattresses is another factor supporting the latex mattress market growth in the forecast period. A smart mattress comprises technologically-advanced features such as sleep monitoring systems. Sensors located under the mattress track sleeping hours, sleep movements, and other vital records of the user. Such mattresses are characterized by distant operability, automatic angle adjustments, and alarm-setting features. Climate control is another compelling ability a smart mattress offers. Many come with onboard heating systems to keep the body warm during winters. For instance, SmartMotion Base offered by Serta Simmons Bedding is equipped to personalize a user's sleeping experience by adjusting elevation, shifting a partner's position to ease his/her snoring, or providing a comforting massage. The mattress comes with a Sleeptracker that uses its own smartphone app to monitor motion, heart rate, and breathing rate to analyze sleep patterns for a maximum of two sleepers, including the rapid eye movement (REM) sleep phase. Therefore, such incorporation of smart features in latex mattresses helps in improving convenience, comfort, and the overall sleeping experience of the user. The launch of smart mattresses will increase the overall demand for mattresses, thereby also contributing to the growth of the global latex mattresses market.

Key Latex Mattress Market Challenge

Volatility in raw material prices will be a major challenge for the latex mattress market during the forecast period. The commonly used sources of latex are natural, synthetic, and blended. The availability of these raw materials varies from country to country and affects the production capability of the vendors. For instance, latex mattresses made from natural rubber are highly dependent on the geographic and environmental conditions of the country, which impacts the price of latex mattresses. The variation in logistics service cost, the price of the raw material, and the availability of warehousing facilities can affect the production capabilities of a vendor and the price of the finished product, which influences the product penetration in the market. For instance, the price of raw materials used to produce or refill memory foam mattresses varies between $10-$150 per cubic meter, whereas the cost of producing a latex mattress varies between $200-$500 per cubic meter. The prices of raw materials also vary between countries owing to the presence of raw material suppliers, the cost of logistics, and other surplus charges such as tax in the respective countries. Therefore, the volatility in raw material prices in various countries affects the global latex mattress market.

This latex mattress market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2021-2025.

Parent Market Analysis

Technavio categorizes the latex mattress as a part of the global household products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the latex mattress market during the forecast period.

Who are the Major Latex Mattress Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Bella Sera Organics
  • Boyd Sleep
  • Brentwood Home LLC
  • FloBeds
  • Kingsdown Inc.
  • Restonic Mattress Corp.
  • ROYAL-PEDIC MATTRESS MFG.
  • Serta Simmons Bedding LLC
  • Sleeping Organic
  •  The Organic Mattress Inc.

 

This statistical study of the latex mattress market encompasses successful business strategies deployed by the key vendors. The latex mattress market is fragmented and the vendors are deploying growth strategies such as price, quality, technology, brand identity, and distribution to compete in the market.

Product Insights and News

  • Bella Sera Organics - The company provides organic mattress which is made from natural latex in the middle and is wrapped in an organic cotton and organic wool cover with a zipper on the bottom.
  • The Organic Mattress Inc. - The company provides mattresses with organic latex layers which is sustainably harvested from tropical rubber trees and manufactured into cores in the USA.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The latex mattress market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Latex Mattress Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the latex mattress market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of the global household products market includes the following core components:

  • Inputs
  • Inbound logistics
  • Operations
  • Outbound logistics
  • Marketing and sales
  • Service
  • Support activities
  • Innovation

The report has further elucidated on other innovative approaches being followed by manufacturers providers to ensure a sustainable market presence.

 

Which are the Key Regions for Latex Mattress Market?

Latex Mattress Market Market segmentation by region

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41% of the market's growth will originate from APAC during the forecast period. China, India, Japan, and South Korea are the key markets for latex mattress market in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The region comprises numerous nuclear families that are the potential buyers of new living spaces will facilitate the latex mattress market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The recent spread of the COVID-19 pandemic in 2020 has strongly hampered the steady growth of the regional market. Most significantly, the Chinese market is largely affected as several manufacturing plants remain closed to curb the impact of the Coronavirus. However, since the Coronavirus situation has almost plateaued due to the introduction of several vaccines in 2021, the market is likely to witness a strong economic recovery during the forecast period.

What are the Revenue-generating Distribution Channel Segments in the Latex Mattress Market?

Latex Mattress Market Segmentation

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The latex mattress market share growth by the distribution channel segments. Offline segment will be significant during the forecast period. The offline channel provides customers the advantage of examining products before purchasing, which is considered the most influential means of marketing. Most latex mattresses are sold through physical stores. Specialty stores are the highest revenue generators among all other retail formats in the global latex mattress market as they sell exclusive merchandise with a variety of product mixes. Although the growth of the offline distribution channel is moderate, this distribution channel is projected to expand on a large scale. Factors such as business expansions and the rising number of hypermarkets, supermarkets, and department stores of major retailers are driving the sales of these retail formats, which affects the global latex mattress market as well.  

This report provides an accurate prediction of the contribution of all the segments to the growth of the latex mattress market size and actionable market insights on post COVID-19 impact on each segment.

 

Latex Mattress Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 14.89%

Market growth 2021-2025

$ 3.21 billion

Market structure

Fragmented

YoY growth (%)

13.83

Regional analysis

APAC, North America, Europe, South America, and MEA

Performing market contribution

APAC at 41%

Key consumer countries

US, China, Germany, India, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Bella Sera Organics, Boyd Sleep, Brentwood Home LLC, FloBeds, Kingsdown Inc., Restonic Mattress Corp., ROYAL-PEDIC MATTRESS MFG., Serta Simmons Bedding LLC, Sleeping Organic, and  The Organic Mattress Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Latex Mattress Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive latex mattress market growth during the next five years
  • Precise estimation of the latex mattress market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the latex mattress industry across APAC, North America, Europe, South America, and MEA
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of latex mattress market vendors

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1 Executive Summary

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 01: Parent market
  • 2.2 Market characteristics
    • Exhibit 02: Market characteristics
  • 2.3 Value chain analysis
    • Exhibit 03: Value chain analysis – Household products market

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 04: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 05: Market segments
  • 3.3 Market size 2020
    • 3.4 Market outlook: Forecast for 2020 - 2025
      • Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
      • Exhibit 07: Global market: Year-over-year growth 2020 - 2025 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 08: Five forces analysis 2020 & 2025
    • 4.2 Bargaining power of buyers
      • Exhibit 09: Bargaining power of buyers
    • 4.3 Bargaining power of suppliers
      • Exhibit 10: Bargaining power of suppliers
    • 4.4 Threat of new entrants
      • Exhibit 11: Threat of new entrants
    • 4.5 Threat of substitutes
      • Exhibit 12: Threat of substitutes
    • 4.6 Threat of rivalry
      • Exhibit 13: Threat of rivalry
    • 4.7 Market condition
      • Exhibit 14: Market condition - Five forces 2020

    5 Market Segmentation by Distribution channel

    • 5.1 Market segments
      • Exhibit 15: Distribution channel - Market share 2020-2025 (%)
    • 5.2 Comparison by Distribution channel
      • Exhibit 16: Comparison by Distribution channel
    • 5.3 Offline - Market size and forecast 2020-2025
      • Exhibit 17: Offline - Market size and forecast 2020-2025 ($ million)
      • Exhibit 18: Offline - Year-over-year growth 2020-2025 (%)
    • 5.4 Online - Market size and forecast 2020-2025
      • Exhibit 19: Online - Market size and forecast 2020-2025 ($ million)
      • Exhibit 20: Online - Year-over-year growth 2020-2025 (%)
    • 5.5 Market opportunity by Distribution channel
      • Exhibit 21: Market opportunity by Distribution channel

    6 Customer landscape

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 23: Market share by geography 2020-2025 (%)
    • 7.2 Geographic comparison
      • Exhibit 24: Geographic comparison
    • 7.3 APAC - Market size and forecast 2020-2025
      • Exhibit 25: APAC - Market size and forecast 2020-2025 ($ million)
      • Exhibit 26: APAC - Year-over-year growth 2020-2025 (%)
    • 7.4 North America - Market size and forecast 2020-2025
      • Exhibit 27: North America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 28: North America - Year-over-year growth 2020-2025 (%)
    • 7.5 Europe - Market size and forecast 2020-2025
      • Exhibit 29: Europe - Market size and forecast 2020-2025 ($ million)
      • Exhibit 30: Europe - Year-over-year growth 2020-2025 (%)
    • 7.6 South America - Market size and forecast 2020-2025
      • Exhibit 31: South America - Market size and forecast 2020-2025 ($ million)
      • Exhibit 32: South America - Year-over-year growth 2020-2025 (%)
    • 7.7 MEA - Market size and forecast 2020-2025
      • Exhibit 33: MEA - Market size and forecast 2020-2025 ($ million)
      • Exhibit 34: MEA - Year-over-year growth 2020-2025 (%)
    • 7.8 Key leading countries
      • Exhibit 35: Key leading countries
    • 7.9 Market opportunity by geography
      • Exhibit 36: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • Exhibit 37: Impact of drivers and challenges
      • 8.3 Market trends

        9 Vendor Landscape

        • 9.1 Competitive scenario
          • 9.2 Vendor landscape
            • Exhibit 38: Vendor landscape
          • 9.3 Landscape disruption
            • Exhibit 39: Landscape disruption
          • 9.4 Industry risks
            • Exhibit 40: Industry risks

          10 Vendor Analysis

          • 10.1 Vendors covered
            • Exhibit 41: Vendors covered
          • 10.2 Market positioning of vendors
            • Exhibit 42: Market positioning of vendors
          • 10.3 Bella Sera Organics
            • Exhibit 43: Bella Sera Organics - Overview
            • Exhibit 44: Bella Sera Organics - Product and service
            • Exhibit 45: Bella Sera Organics - Key offerings
          • 10.4 Boyd Sleep
            • 10.5 Brentwood Home LLC
              • Exhibit 50: Brentwood Home LLC - Overview
              • Exhibit 51: Brentwood Home LLC - Product and service
              • Exhibit 52: Brentwood Home LLC - Key offerings
            • 10.6 FloBeds
              • Exhibit 53: FloBeds - Overview
              • Exhibit 54: FloBeds - Product and service
              • Exhibit 55: FloBeds - Key offerings
            • 10.7 Kingsdown Inc.
              • Exhibit 56: Kingsdown Inc. - Overview
              • Exhibit 57: Kingsdown Inc. - Product and service
              • Exhibit 58: Kingsdown Inc. - Key offerings
            • 10.8 Restonic Mattress Corp.
              • Exhibit 59: Restonic Mattress Corp. - Overview
              • Exhibit 60: Restonic Mattress Corp. - Product and service
              • Exhibit 61: Restonic Mattress Corp. - Key offerings
            • 10.9 ROYAL-PEDIC MATTRESS MFG.
              • Exhibit 62: ROYAL-PEDIC MATTRESS MFG. - Overview
              • Exhibit 63: ROYAL-PEDIC MATTRESS MFG. - Product and service
              • Exhibit 64: ROYAL-PEDIC MATTRESS MFG. - Key offerings
            • 10.10 Serta Simmons Bedding LLC
              • Exhibit 65: Serta Simmons Bedding LLC - Overview
              • Exhibit 66: Serta Simmons Bedding LLC - Product and service
              • Exhibit 67: Serta Simmons Bedding LLC – Key news
              • Exhibit 68: Serta Simmons Bedding LLC - Key offerings
            • 10.11 Sleeping Organic
              • Exhibit 69: Sleeping Organic - Overview
              • Exhibit 70: Sleeping Organic - Product and service
              • Exhibit 71: Sleeping Organic - Key offerings
            • 10.12 The Organic Mattress Inc.
              • Exhibit 72:  The Organic Mattress Inc. - Overview
              • Exhibit 73:  The Organic Mattress Inc. - Product and service
              • Exhibit 74:  The Organic Mattress Inc. - Key offerings
            • 10.13 Scope of the report
              • 10.14 Currency conversion rates for US$
                • 10.15 Research methodology
                  • 10.16 List of abbreviations
                    • Exhibit 41: Vendors covered
                    • Exhibit 42: Market positioning of vendors
                    • Exhibit 43: Bella Sera Organics - Overview
                    • Exhibit 44: Bella Sera Organics - Product and service
                    • Exhibit 45: Bella Sera Organics - Key offerings
                    • Exhibit 46: Boyd Sleep - Overview
                    • Exhibit 47: Boyd Sleep - Product and service
                    • Exhibit 48: Boyd Sleep – Key news
                    • Exhibit 49: Boyd Sleep - Key offerings

                  Research Framework

                  Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                  TechnavioINFORMATION SOURCES

                  Primary sources

                  • Manufacturers and suppliers
                  • Channel partners
                  • Industry experts
                  • Strategic decision makers

                  Secondary sources

                  • Industry journals and periodicals
                  • Government data
                  • Financial reports of key industry players
                  • Historical data
                  • Press releases
                  Technavio

                  TechnavioDATA ANALYSIS

                  Data Synthesis

                  • Collation of data
                  • Estimation of key figures
                  • Analysis of derived insights

                  Data Validation

                  • Triangulation with data models
                  • Reference against proprietary databases
                  • Corroboration with industry experts
                  Technavio

                  TechnavioREPORT WRITING

                  Qualitative

                  • Market drivers
                  • Market challenges
                  • Market trends
                  • Five forces analysis

                  Quantitative

                  • Market size and forecast
                  • Market segmentation
                  • Geographical insights
                  • Competitive landscape
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                  Latex Mattress Market market growth will increase by $3.21 bn during 2021-2025.
                  The latex mattress market market is expected to grow at a CAGR of 14.89% during 2021-2025.
                  Technavio has segmented the latex mattress market market by distribution channel (offline and online) ,geography (APAC, North America, Europe, South America, and MEA) , and geographic (APAC, North America, Europe, South America, and MEA).
                  Bella Sera Organics, Boyd Sleep, Brentwood Home LLC, FloBeds, Kingsdown Inc., Restonic Mattress Corp., ROYAL-PEDIC MATTRESS MFG., Serta Simmons Bedding LLC, Sleeping Organic,  The Organic Mattress Inc. are a few of the key vendors in the latex mattress market market.
                  APAC will register the highest growth rate of 41% among the other regions. Therefore, the latex mattress market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
                  The key factors driving the latex mattress market market growth are:
                  • increase in online retailing
                  • Introduction of smart mattresses
                  The latex mattress market market vendors should focus on grabbing business opportunities from the offline segment as it accounted for the largest market share in the base year.
                  • What are the key global market and the regional market share?
                  • What are the revenue-generating key market segments?
                  • What are the key factors driving and challenging this market’s growth?
                  • Who are the key market vendors and their growth strategies?
                  • What are the latest trends influencing the growth of this market?
                  • What are the variables influencing the market growth in the primary regions?
                  • What are the factors influencing the growth of the parent market?
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