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Location Analytics Tools Market by End-user and Geography - Forecast and Analysis 2022-2026

  • Published: Mar 2022
  • Pages: 120
  • SKU: IRTNTR72692
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The location analytics tools market share is expected to increase to USD 11.84 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 16.09%.

The report extensively covers location analytics tools market segmentation by the following:

  • End-user - Transportation, retail, BFSI, media and entertainment, and others
  • Geography - North America, Europe, APAC, Middle East and Africa, and South America

The location analytics tools market report offers information on several market vendors, including Alteryx Inc., CARTO, Cisco Systems Inc., CleverMaps AS, Cuebiq Inc., Environmental Systems Research Institute Inc., Factual Inc, Galigeo SAS, GeoMoby, GeoSpock Ltd., Gimbal Inc., Gravy Analytics Inc., International Business Machines Corp., IndoorAtlas Ltd., InMarket Media LLC, Kinetica DB Inc., Oracle Corp., Pitney Bowes Inc., Salesforce.com Inc., and SAS Institute Inc. among others.

This location analytics tools market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches.

What will the Location Analytics Tools Market Size be During the Forecast Period?

Location Analytics Tools Market Size

Download the Free Report Sample to Unlock the Location Analytics Tools Market Size for the Forecast Period and Other Important Statistics

 

Location Analytics Tools Market: Key Drivers, Trends, and Challenges

The rise in awareness of location-enabled services is notably driving the location analytics tools market growth, although factors such as stringent government regulations for collecting location-based data may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the location analytics tools industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Location Analytics Tools Market Driver

  • One of the key factors driving the global location analytics tools market growth is the rise in awareness of location-enabled services.
  • Enterprises in service-oriented industries such as retail, healthcare, telecommunications, and BFSI are growing at a steady pace in terms of their addressable market with the increase in internet and smartphone penetration.
  • The implementation of data strategy with data analytics is providing enterprises with data insights, which can be used to create business strategies, develop new and innovative product offerings, optimize customer experiences, and develop risk mitigation plans.
  • For instance, insurance companies use location analytics to analyze the location of a property and quote accurate insurance prices for the property. Pitney Bowes analyzed Domino operating locations and associated risks and streamlined the planning of its franchise territories. The analysis resulted in an enhanced customer ordering process and increased revenues. Such factors are expected to drive the growth rate of the market during the forecast period.

Key Location Analytics Tools Market Trend

  • One of the key location analytics tools market trends fueling the market growth is the development of AI-based location analytics.
  • The use of AI is increasing owing to its ability to improve productivity and provide accurate results within a short time.
  • The use of AI in location analytics enables enterprises to automate the collection and analysis of location data to extract data insights as per business requirements.
  • Retailers use machine learning for site selection, customer support, price setting, location-based advertising, and providing dynamic, personalized customer experiences.
  • Banks apply machine learning to detect fraud-related transactions, perform predictive risk assessments, and plan potential bank locations.
  • Government organizations apply machine learning on georeferenced drones and satellite imagery to automate fieldwork, predict crop yields, and assess crop health in real-time. Such factors are expected to positively impact the market growth in the forecast period.

Key Location Analytics Tools Market Challenge

  • One of the key challenges to the global location analytics tools market growth is the stringent government regulations for collecting location-based data.
  • The European Union (EU) introduced the General Data Protection Regulation (GDPR), which enforces a base for a set of standards that need to be followed by companies that are handling the personal data of European citizens so that data processing is safe.
  • In July 2018, the Indian government initiated the Personal Data Protection Bill to protect and strengthen the use of the personal data of Indian citizens.
  • In May 2019, the government of Hawaii, US, passed a bill to protect the location data of users gathered from smartphones, tablets, and other technologies equipped with satellite navigation. Thus, the adherence to regulations and laws by companies that analyze location data slows down the adoption rate of location analytics, which hampers the growth of the global location analytics tools market.

This location analytics tools market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Who are the Major Location Analytics Tools Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • Alteryx Inc.
  • CARTO
  • Cisco Systems Inc.
  • CleverMaps AS
  • Cuebiq Inc.
  • Environmental Systems Research Institute Inc.
  • Factual Inc
  • Galigeo SAS
  • GeoMoby
  • GeoSpock Ltd.
  • Gimbal Inc.
  • Gravy Analytics Inc.
  • International Business Machines Corp.
  • IndoorAtlas Ltd.
  • InMarket Media LLC
  • Kinetica DB Inc.
  • Oracle Corp.
  • Pitney Bowes Inc.
  • Salesforce.com Inc.
  • SAS Institute Inc.

 

This statistical study of the location analytics tools market encompasses successful business strategies deployed by the key vendors. The location analytics tools market is fragmented and the vendors are deploying growth strategies such as technological innovations to compete in the market.

Product Insights and News

  • Oracle Corp. is a public company headquartered in the US. It is a global company generating USD 40,479 million in revenues and has around 132,000 employees. Its revenue from the global location analytics tools market contributes to its overall revenues along with its other offerings, but it is not a key revenue stream for the company.
  • Oracle Corp. - The company offers an oracle analytics platform is a cloud-native service that provides the capabilities required to address the entire analytics process from data ingestion and modeling.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The location analytics tools market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Which are the Key Regions for Location Analytics Tools Market?

Location Analytics Tools Market Market segmentation by region

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39% of the market's growth will originate from North America during the forecast period. The US is the key market for location analytics tools in North America. Market growth in this region will be faster than the growth of the market in MEA.

The significant increase in the adoption of location analytics by enterprises and geo-targeted promotions and the presence of major vendors such as ESRI, Oracle, IBM, Salesforce, and SAS Institute will facilitate the location analytics tools market growth in North America over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

In 2020, the COVID-19 pandemic had a positive impact on the regional location analytics tools market. The governments of various countries such as the US, Canada, and Mexico imposed COVID-19-related restrictions in order to curb the spread of the disease. As a result, there was a shift in the purchasing behavior of consumers who preferred to purchase through online channels. Thus, in order to better understand the changes in consumer behavior, many retailers in the region adopted location analytics tools. Thus, the regional demand for location analytics tools is expected to increase, and the regional market will witness growth during the forecast period.

What are the Revenue-generating End-user Segments in the Location Analytics Tools Market?

Location Analytics Tools Market Segmentation

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The location analytics tools market share growth by the transportation segment will be significant during the forecast period. The growth is attributed to the significant increase in the adoption of location analytics tools owing to its multiple benefits such as reduced operating costs, improved visibility and control over transportation spending, and the ability to fulfill customer service level agreements.

This report provides an accurate prediction of the contribution of all the segments to the growth of the location analytics tools market size and actionable market insights on post COVID-19 impact on each segment.

Parent Market Analysis

Technavio categorizes the global location analytics tool market as a part of the global application software market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the location analytics tools market during the forecast period.

Location Analytics Tools Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the location analytics tools market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

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Location Analytics Tools Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 16.09%

Market growth 2022-2026

$ 11.84 billion

Market structure

Fragmented

YoY growth (%)

15.25

Regional analysis

North America, Europe, APAC, Middle East and Africa, and South America

Performing market contribution

North America at 39%

Key consumer countries

US, China, Japan, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Alteryx Inc., CARTO, Cisco Systems Inc., CleverMaps AS, Cuebiq Inc., Environmental Systems Research Institute Inc., Factual Inc, Galigeo SAS, GeoMoby, GeoSpock Ltd., Gimbal Inc., Gravy Analytics Inc., International Business Machines Corp., IndoorAtlas Ltd., InMarket Media LLC, Kinetica DB Inc., Oracle Corp., Pitney Bowes Inc., Salesforce.com Inc., and SAS Institute Inc.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Location Analytics Tools Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive location analytics tools market growth during the next five years
  • Precise estimation of the location analytics tools market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the location analytics tools industry across North America, Europe, APAC, Middle East and Africa, and South America
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of location analytics tools market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Bargaining power of buyers – Impact of key factors in 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by End-user

    • 5.1 Market segments
      • Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)
    • 5.2 Comparison by End-user
      • Exhibit 26: Chart on Comparison by End-user
      • Exhibit 27: Data Table on Comparison by End-user
    • 5.3 Transportation - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Transportation - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Transportation - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Transportation - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Transportation - Year-over-year growth 2021-2026 (%)
    • 5.4 Retail - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Retail - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Retail - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Retail - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Retail - Year-over-year growth 2021-2026 (%)
    • 5.5 BFSI - Market size and forecast 2021-2026
      • Exhibit 36: Chart on BFSI - Market size and forecast 2021-2026 ($ million)
      • Exhibit 37: Data Table on BFSI - Market size and forecast 2021-2026 ($ million)
      • Exhibit 38: Chart on BFSI - Year-over-year growth 2021-2026 (%)
      • Exhibit 39: Data Table on BFSI - Year-over-year growth 2021-2026 (%)
    • 5.6 Media and entertainment - Market size and forecast 2021-2026
      • Exhibit 40: Chart on Media and entertainment - Market size and forecast 2021-2026 ($ million)
      • Exhibit 41: Data Table on Media and entertainment - Market size and forecast 2021-2026 ($ million)
      • Exhibit 42: Chart on Media and entertainment - Year-over-year growth 2021-2026 (%)
      • Exhibit 43: Data Table on Media and entertainment - Year-over-year growth 2021-2026 (%)
    • 5.7 Others - Market size and forecast 2021-2026
      • Exhibit 44: Chart on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 45: Data Table on Others - Market size and forecast 2021-2026 ($ million)
      • Exhibit 46: Chart on Others - Year-over-year growth 2021-2026 (%)
      • Exhibit 47: Data Table on Others - Year-over-year growth 2021-2026 (%)
    • 5.8 Market opportunity by End-user
      • Exhibit 48: Market opportunity by End-user ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 49: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 50: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 51: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 52: Chart on Geographic comparison
      • Exhibit 53: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 APAC - Market size and forecast 2021-2026
      • Exhibit 62: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.6 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 66: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.7 South America - Market size and forecast 2021-2026
      • Exhibit 70: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 74: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 Germany - Market size and forecast 2021-2026
      • Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.10 China - Market size and forecast 2021-2026
      • Exhibit 82: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 83: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 84: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 85: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.11 UK - Market size and forecast 2021-2026
      • Exhibit 86: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 87: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 88: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 89: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.12 Japan - Market size and forecast 2021-2026
      • Exhibit 90: Chart on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 91: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 92: Chart on Japan - Year-over-year growth 2021-2026 (%)
      • Exhibit 93: Data Table on Japan - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 94: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 95: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 96: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 97: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 98: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 99: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 100: Matrix on vendor position and classification
            • 10.3 Alteryx Inc.
              • Exhibit 101: Alteryx Inc. - Overview
              • Exhibit 102: Alteryx Inc. - Product / Service
              • Exhibit 103: Alteryx Inc. - Key news
              • Exhibit 104: Alteryx Inc. - Key offerings
            • 10.4 Cisco Systems Inc.
              • Exhibit 105: Cisco Systems Inc. - Overview
              • Exhibit 106: Cisco Systems Inc. - Business segments
              • Exhibit 107: Cisco Systems Inc. - Key news
              • Exhibit 108: Cisco Systems Inc. - Key offerings
              • Exhibit 109: Cisco Systems Inc. - Segment focus
            • 10.5 Environmental Systems Research Institute Inc.
              • Exhibit 110: Environmental Systems Research Institute Inc. - Overview
              • Exhibit 111: Environmental Systems Research Institute Inc. - Product / Service
              • Exhibit 112: Environmental Systems Research Institute Inc. - Key offerings
            • 10.6 Gravy Analytics Inc.
              • Exhibit 113: Gravy Analytics Inc. - Overview
              • Exhibit 114: Gravy Analytics Inc. - Product / Service
              • Exhibit 115: Gravy Analytics Inc. - Key offerings
            • 10.7 International Business Machines Corp.
              • Exhibit 116: International Business Machines Corp. - Overview
              • Exhibit 117: International Business Machines Corp. - Business segments
              • Exhibit 118: International Business Machines Corp. - Key offerings
              • Exhibit 119: International Business Machines Corp. - Segment focus
            • 10.8 InMarket Media LLC
              • Exhibit 120: InMarket Media LLC - Overview
              • Exhibit 121: InMarket Media LLC - Product / Service
              • Exhibit 122: InMarket Media LLC - Key offerings
            • 10.9 Oracle Corp.
              • Exhibit 123: Oracle Corp. - Overview
              • Exhibit 124: Oracle Corp. - Business segments
              • Exhibit 125: Oracle Corp. - Key news
              • Exhibit 126: Oracle Corp. - Key offerings
              • Exhibit 127: Oracle Corp. - Segment focus
            • 10.10 Pitney Bowes Inc.
              • Exhibit 128: Pitney Bowes Inc. - Overview
              • Exhibit 129: Pitney Bowes Inc. - Business segments
              • Exhibit 130: Pitney Bowes Inc. - Key offerings
              • Exhibit 131: Pitney Bowes Inc. - Segment focus
            • 10.11 Salesforce.com Inc.
              • Exhibit 132: Salesforce.com Inc. - Overview
              • Exhibit 133: Salesforce.com Inc. - Product / Service
              • Exhibit 134: Salesforce.com Inc. - Key news
              • Exhibit 135: Salesforce.com Inc. - Key offerings
            • 10.12 SAS Institute Inc.
              • Exhibit 136: SAS Institute Inc. - Overview
              • Exhibit 137: SAS Institute Inc. - Product / Service
              • Exhibit 138: SAS Institute Inc. - Key news
              • Exhibit 139: SAS Institute Inc. - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 140: Inclusions checklist
                • Exhibit 141: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 142: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 143: Research methodology
                • Exhibit 144: Validation techniques employed for market sizing
                • Exhibit 145: Information sources
              • 11.5 List of abbreviations
                • Exhibit 146: List of abbreviations
              • data platforms: A complete solution that enables storing, developing, deploying, monitoring, and managing large datasets for investigation and analysis. o

                Research Framework

                Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

                TechnavioINFORMATION SOURCES

                Primary sources

                • Manufacturers and suppliers
                • Channel partners
                • Industry experts
                • Strategic decision makers

                Secondary sources

                • Industry journals and periodicals
                • Government data
                • Financial reports of key industry players
                • Historical data
                • Press releases
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                TechnavioDATA ANALYSIS

                Data Synthesis

                • Collation of data
                • Estimation of key figures
                • Analysis of derived insights

                Data Validation

                • Triangulation with data models
                • Reference against proprietary databases
                • Corroboration with industry experts
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                TechnavioREPORT WRITING

                Qualitative

                • Market drivers
                • Market challenges
                • Market trends
                • Five forces analysis

                Quantitative

                • Market size and forecast
                • Market segmentation
                • Geographical insights
                • Competitive landscape
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                Location Analytics Tools Market market growth will increase by $11.84 bn during 2022-2026.
                The location analytics tools market market is expected to grow at a CAGR of 16.09% during 2022-2026.
                Technavio has segmented the location analytics tools market market by end-user (Transportation, Retail, BFSI, Media and entertainment, and Others) ,geography (North America, Europe, APAC, Middle East and Africa, and South America) , and geographic (North America, Europe, APAC, Middle East and Africa, and South America).
                Alteryx Inc., CARTO, Cisco Systems Inc., CleverMaps AS, Cuebiq Inc., Environmental Systems Research Institute Inc., Factual Inc, Galigeo SAS, GeoMoby, GeoSpock Ltd., Gimbal Inc., Gravy Analytics Inc., International Business Machines Corp., IndoorAtlas Ltd., InMarket Media LLC, Kinetica DB Inc., Oracle Corp., Pitney Bowes Inc., Salesforce.com Inc., SAS Institute Inc. are a few of the key vendors in the location analytics tools market market.
                North America will register the highest growth rate of 39% among the other regions. Therefore, the location analytics tools market market in North America is expected to garner significant business opportunities for the vendors during the forecast period.
                The key factors driving the location analytics tools market market growth are:
                • rise in awareness of location-enabled services
                • AI-based location analytics
                The location analytics tools market market vendors should focus on grabbing business opportunities from the transportation segment as it accounted for the largest market share in the base year.
                • What are the key global market and the regional market share?
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                • What are the key factors driving and challenging this market’s growth?
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                • What are the latest trends influencing the growth of this market?
                • What are the variables influencing the market growth in the primary regions?
                • What are the factors influencing the growth of the parent market?
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