Mobile Augmented Reality Market by End-user, Application, and Geography - Forecast and Analysis 2021-2025
- Published: Jan 2021
- Pages: 120
- SKU: IRTNTR46562
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The mobile augmented reality market size has the potential to grow by USD 839.97 billion during 2021-2025, and the market’s growth momentum will accelerate at a CAGR of 94.13%.
This report provides a detailed analysis of the market by end-user (enterprise and consumer), application (marketing and advertisement, gaming and entertainment, education and learning, travel and tourism, and others), geography (North America, Europe, APAC, MEA, and South America), and key vendors.
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Market Competitive Analysis
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Alphabet Inc.
- Apple Inc.
- Blippar Ltd.
- Independiente Communication Ltd.
- Lenovo Group Ltd.
- Magic Leap Inc.
- PTC Inc.
- Seabery Augmented Technology SL group
- Seiko Epson Corp.
- Zugara Inc.
The mobile augmented reality market is fragmented and the vendors are deploying growth strategies such as technological advancements to compete in the market. Click here to uncover other successful business strategies deployed by the vendors.
The market players also significantly leverage external market drivers such as increasing dependence on apps and the proliferation of AR apps for numerous activities to achieve growth opportunities. However, factors such as hardware limitations will challenge the growth of the market participants. To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
Download a free sample of the mobile augmented reality market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
This mobile augmented reality market analysis report also provides detailed information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of their future growth opportunities.
Mobile Augmented Reality Market: Key Drivers and Trends
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Mobile Augmented Reality Market: Segmentation by Geography
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40% of the market’s growth will originate from North America during the forecast period. The US and Canada are the key markets for mobile augmented reality in North America. Market growth in this region will be slower than the growth of the market in APAC and MEA.
The high penetration rate of smartphones is one of the prime factors that will facilitate the mobile augmented reality market growth in North America over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.
Mobile Augmented Reality Market: Segmentation by End-user
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The enterprise segment comprises industries such as advertising, marketing, aviation, education, healthcare, logistics, retail, and tourism, which use AR for commercial purposes. However, the benefits provided with reference to ease of work, time consumption, and mobility have attracted different sectors. AR has the potential to bring about significant changes in the operational processes of an organization. Moreover, manual checking and tracking can be entirely avoided, thus saving time and money. However, the market segment will record a slow growth rate during the forecast period
However, the post COVID-19 impact has brought forth a slowdown in the enterprise segment for the service. Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the mobile augmented reality market size.
Mobile Augmented Reality Market: Key Highlights of the Report for 2021-2025
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive mobile augmented reality market growth during the next five years
- Precise estimation of the mobile augmented reality market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the mobile augmented reality industry across North America, Europe, APAC, MEA, and South America
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of mobile augmented reality market vendors
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Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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Frequently Asked Questions?
- Increasing dependence on apps and proliferation of AR apps for numerous activities
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