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The mosquito repellents and care market share is expected to increase by USD 3.55 billion from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 5.63%.
This mosquito repellents and care market research report provide valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers mosquito repellents and care market segmentations by product (self-applicable and others) and geography (APAC, Europe, North America, South America, and Middle East and Africa). The mosquito repellents and care market report also offers information on several market vendors, including 3M Corp., BASF SE, Coghlans Ltd., Dabur India Ltd., Enesis Group, Global Consumer Products Pvt. Ltd., Globe Janakantha Shilpa Paribar Ltd., Godrej and Boyce Manufacturing Co. Ltd., Goodluck Syndicate, Herbal Strategi Homecare Pvt. Ltd., Jyothy Labs Ltd., Murphys Naturals Inc., Natura and Co. Holding S.A., Pact Group Holdings, PIC Corp., Quantum Health, Reckitt Benckiser Group PLC, S.C. Johnson and Son Inc., Spectrum Brands Holdings Inc., and Vertellus Holdings LLC among others.
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The increase in the number of awareness campaigns by government organizations and vendors is notably driving the mosquito repellents and care market growth, although factors such as competition from professional household insecticide services may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the mosquito repellents and care industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.
Key Mosquito Repellents and Care Market Driver
The increase in the number of awareness campaigns by government organizations and vendors is one of the key drivers supporting mosquito repellents and care market growth. To create awareness about mosquito-borne diseases as well as demand for the products, vendors operating in this space heavily focus on promoting their products through integrated communication platforms, such as TVs, newspapers, and others. They also regionalize their marketing initiatives like TV commercials according to different countries and regions to connect with specific consumer segments. Also, they position their products strategically to influence the purchase decision of consumers. Many vendors also launch campaigns to spread awareness of the harmful diseases spread by mosquitoes. These marketing initiatives and awareness campaigns propel the growth of the global mosquito repellents and care market.
Key Mosquito Repellents and Care Market Trend
Increasing demand for organic repellents is one of the key mosquito repellents and care market trends that is contributing to the market growth. The demand for organic repellents is increasing as synthetic products are not safe for children and women during pregnancy. To capture this shift in preference, vendors are coming up with products that are made with natural ingredients. For instance, FIT Organic launched certified organic mosquito repellents in 2016. The product is scientifically proven to be as effective as DEET and provides three hours of relief from mosquito bites. The repellent spray, which provides protection against Aedes aegypti mosquitoes, the main carrier of the Zika virus, has also been certified safe for pregnant women and children. Such new product launches will drive mosquito repellents and care market growth during the forecast period.
Key Mosquito Repellents and Care Market Challenge
Competition from professional household insecticide services is one of the factors hindering mosquito repellents and care market growth. Over the past few years, many professional household insecticide services have emerged in the market. These services provide better and more long-lasting relief from household insects, including mosquitoes, although they are costlier and not suitable for everyday maintenance. Many people are allergic to household insecticides because of their fumes, but professional household insecticide services use products that are non-irritating, have no odor, leave no product residue, and have no damaging effects. Many of them can even be used within the kitchen space. Therefore, professional household insecticide services are gaining popularity among consumers. Such popularity of it can challenge the mosquito repellents and care market growth during the forecast period.
This mosquito repellents and care market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global mosquito repellents and care market as a part of the global personal products market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the mosquito repellents and care market during the forecast period.
The report analyzes the market's competitive landscape and offers information on several market vendors, including:
This statistical study of the mosquito repellents and care market encompasses successful business strategies deployed by the key vendors. The mosquito repellents and care market is fragmented and the vendors are deploying growth strategies such as launching innovative products that suit the changing lifestyles of consumers to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
The mosquito repellents and care market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the leading companies' production, sustainability, and prospects.
Our report provides extensive information on the value chain analysis for the mosquito repellents and care market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
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48% of the market's growth will originate from APAC during the forecast period. China and India are the key markets for mosquito repellents and care market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The rising incidences of mosquito-borne diseases such as dengue, chikungunya, and malaria will facilitate the mosquito repellents and care market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID Impact and Recovery Analysis
The outbreak of COVID-19 originated in China and later spread into APAC in December 2019, which adversely affected the regional market. However, in 2021, due to the availability of COVID-19 vaccines and the vaccination drives carried out by the governments of APAC countries, activities in offline retail channels gradually resumed. Therefore, the demand for mosquito repellents and care products increased in the offline channels, which will lead to market growth during the forecast period.
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The mosquito repellents and care market share growth by the self-applicable segment will be significant during the forecast period. Self-applicable products include repellant bands, repellant patches, and others. Mosquito repellent bands are mostly used outdoors and are targeted at children. Mosquito repellent patches are also available in the market, which can be used both indoors and outdoors. These patches are DEET-free and are effective for long hours. Such effective uses of self-applicable products will drive the mosquito repellents and care market growth during the forecast period.
This report provides an accurate prediction of the contribution of all the segments to the growth of the mosquito repellents and care market size and actionable market insights on the post-COVID-19 impact on each segment.
Mosquito Repellent market - The market share is expected to increase by USD 3.62 billion from 2020 to 2025, and the mosquito repellent market 's growth momentum will accelerate at a CAGR of 6.33%.
Mosquito Repellents and Care Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 5.63% |
Market growth 2022-2026 |
$3.55 billion |
Market structure |
Fragmented |
YoY growth (%) |
4.58 |
Regional analysis |
APAC, Europe, North America, South America, and Middle East and Africa |
Performing market contribution |
APAC at 48% |
Key consumer countries |
China, India, Germany, France, and UK |
Competitive landscape |
Leading companies, Competitive strategies, Consumer engagement scope |
Key companies profiled |
3M Corp., BASF SE, Coghlans Ltd., Dabur India Ltd., Enesis Group, Global Consumer Products Pvt. Ltd., Globe Janakantha Shilpa Paribar Ltd., Godrej and Boyce Manufacturing Co. Ltd., Goodluck Syndicate, Herbal Strategi Homecare Pvt. Ltd., Jyothy Labs Ltd., Murphys Naturals Inc., Natura and Co. Holding S.A., Pact Group Holdings, PIC Corp., Quantum Health, Reckitt Benckiser Group PLC, S.C. Johnson and Son Inc., Spectrum Brands Holdings Inc., and Vertellus Holdings LLC |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Product
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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