Online Tutoring Market by Courses and Geography - Forecast and Analysis 2021-2025
- Published: Apr 2021
- Pages: 120
- SKU: IRTNTR40595
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The online tutoring market has the potential to grow by USD 153.07 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 15.77%.
This online tutoring market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by courses (STEM, language courses, and other courses) and geography (APAC, Europe, North America, South America, and MEA). The online tutoring market report also offers information on several market vendors, including Ambow Education Holding Ltd., China Distance Education Holdings Ltd., D2L Corp., iTutorGroup, K12 Inc., Pearson Plc, TAL Education Group, Think & Learn Pvt. Ltd., Varsity Tutors LLC, and Vedantu Innovations Pvt. Ltd. among others.
What will the Online Tutoring Market Size be During the Forecast Period?
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Online Tutoring Market: Key Drivers and Trends
Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The growing importance of STEM education is notably driving the online tutoring market growth, although factors such as threats from open-source and private tutoring may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the online tutoring industry get your FREE report sample now.
Online Tutoring Market Driver
The growing importance of STEM education among students, parents, and various educational stakeholders globally is a major factor driving the growth of the global online tutoring market. STEM integrates these subjects into a unified learning model based on real-world applications. It trains students to be skilled in job opportunities in the STEM field. Increasing job opportunities in the STEM field is one of the major reasons for the rising popularity of STEM courses among students globally. STEM job opportunities are expected to outpace the growth of non-STEM job opportunities during the forecast period.
Online Tutoring Market Trend
Advanced technologies such as mobile apps and wearables are the recent trends in the global online tutoring market. The use of virtual reality (VR) in tutoring is creating a unique environment for studying. Along with the use of VR in online lessons, tutors are enhancing their sessions with various mobile apps. The proliferation of smartphones, coupled with the increasing penetration of the Internet, is fueling the demand for mobile learning apps. Furthermore, VR and smartwatches are expected to be the most popular technologies in virtual classrooms. The main benefit of these types of technologies is the ability to share content easily. Therefore, it is expected that more vendors will adopt such technologies in their systems during the forecast period.
Online Tutoring Market Challenge
The presence of free and open-source tutoring resources is posing a huge threat to the growth of the global online tutoring market. Several open-source online tutoring firms offer tutoring programs free of cost. Therefore, consumers that cannot afford a paid online tutoring service will opt for these free services offered by various open-source tutoring firms. Similarly, there are numerous private tutoring firms available in the market. Private tutors give personal attention to students, whereas the interaction between a tutor and a student is not that effective in online tutoring. Furthermore, private tutors will get to know a student's learning style and can modify teaching methods based on the requirements of the student. Owing to these factors, the consumer propensity toward private tutoring is high compared with that toward online tutoring despite the high cost of private tutoring services.
Parent Market Analysis
Technavio categorizes the global online tutoring market as a part of the global education services market. The parent global education services market covers the products, services, and solutions that are offered to educational institutions, corporate institutions, students, parents, individuals, and teachers.
Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.
This online tutoring market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.
Who are the Major Online Tutoring Market Vendors?
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
- Ambow Education Holding Ltd.
- China Distance Education Holdings Ltd.
- D2L Corp.
- K12 Inc.
- Pearson Plc
- TAL Education Group
- Think & Learn Pvt. Ltd.
- Varsity Tutors LLC
- Vedantu Innovations Pvt. Ltd.
The online tutoring market is fragmented and the vendors are deploying growth strategies such as product innovation to compete in the market. Click here to uncover other successful business strategies deployed by the vendors.
Product Insights and News
- Pearson Plc - In December 2020, Pearson India launched its New Impressions Graded Reader series to help children acquire the English language through the study of literature
- Varsity Tutors LLC - In March 2020, the company announced the launch of online Small Group Tutoring, a new product that enables families or classmates to form their own virtual classroom and to share the cost of live, interactive tutoring led by a subject matter expert
- Think & Learn Pvt. Ltd. - In March 2020, the company announced the launch of online Small Group Tutoring, a new product that enables families or classmates to form their own virtual classroom and to share the cost of live, interactive tutoring led by a subject matter expert.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
Download a free sample of the online tutoring market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.
Online Tutoring Market Value Chain Analysis
Our report provides extensive information on the value chain analysis for the online tutoring market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.
The value chain of education services includes the following core components:
- Marketing and sales
- Support activities
The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.
Which are the Key Regions for Online Tutoring Market?
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44% of the market’s growth will originate from APAC during the forecast period. China and India are the key markets for online tutoring in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The availability of apps and wearables for online tutoring, the growing popularity of online microlearning, and the standardization of tests will facilitate the online tutoring market growth in APAC over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.
COVID Impact and Recovery Analysis
The demand for online tutoring courses witnessed a greater penetration due to the COVID-19 induced lockdowns in 2020. A major hike in enrollment rates was witnessed among the students, especially between the K-12 segment. The online tutoring market report has further insights to estimate the COVID recovery rate in all the regions.
What are the Revenue-generating Courses Segments in the Online Tutoring Market?
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Countries such as China, India, the US, and the UK are increasingly focusing on STEM education to narrow down the supply-demand gap in STEM-related job opportunities. This initiative from various governments has emphasized the importance of STEM subjects among the students and parents in several countries. Moreover, entrance exams, such as Gaokao, JEE, and SAT, which are conducted at the national level, require sound knowledge in STEM subjects. Online tutors such as Ambow Education, Club Z! Inc, and TAL Education Group offer various online STEM tutoring programs to help students excel in school academics and the standardized college entrance exams. The strong focus on the standardization of tests will further increase the competition among students, which will encourage them to join specialized STEM courses/test preparation online tutoring programs during the forecast period.
Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the online tutoring market size.
What are the Key Data Covered in this Online Tutoring Market Report?
- CAGR of the market during the forecast period 2021-2025
- Detailed information on factors that will drive online tutoring market growth during the next five years
- Precise estimation of the online tutoring market size and its contribution to the parent market
- Accurate predictions on upcoming trends and changes in consumer behavior
- The growth of the online tutoring industry across APAC, Europe, North America, South America, and MEA
- A thorough analysis of the market’s competitive landscape and detailed information on vendors
- Comprehensive details of factors that will challenge the growth of online tutoring market vendors
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Online Tutoring Market Scope
Growth momentum & CAGR
Accelerate at a CAGR of 16%
Market growth 2021-2025
$ 153.07 billion
YoY growth (%)
APAC, Europe, North America, South America, and MEA
Performing market contribution
APAC at 44%
Key consumer countries
China, US, India, UK, and Germany
Leading companies, competitive strategies, consumer engagement scope
|Ambow Education Holding Ltd., ArborBridge Inc., China Distance Education Holdings Ltd., Club Z! Inc, D2L Corp., Fleet Education Services Ltd., Growing Stars Inc., iTutorGroup, John Wiley & Sons Inc., K12 Inc., My Tutorweb Ltd., New Oriental Education and Technology Group Inc., Pearson Plc, Preply Inc., Providence Equity Partners LLC, Sylvan Learning LLC, TAL Education Group, Think & Learn Pvt. Ltd., Varsity Tutors LLC, and Vedantu Innovations Pvt. Ltd.|
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for the forecast period,
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.
1. Executive Summary
2. Market Landscape
2.1 Market ecosystem
Exhibit 01: Parent market
Exhibit 02: Market Characteristics
2.2 Value chain analysis
Exhibit 03: Value Chain Analysis for educational services
22.214.171.124 Pitching and profiling
126.96.36.199 Resourcing and communicating
188.8.131.52 Delivery and support
184.108.40.206 Connecting and innovating
220.127.116.11 Marketing and sales
18.104.22.168 Support activities
3. Market Sizing
3.1 Market definition
Exhibit 04: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 05: Market segments
3.3 Market size 2020
3.4 Market outlook: Forecast for 2020 - 2025
Exhibit 06: Global - Market size and forecast 2020 - 2025 ($ million)
Exhibit 07: Global market - Year-over-year growth 2020 - 2025 (%)
4. Five Forces Analysis
4.1 Five Forces Summary
Exhibit 08: Five forces analysis 2020 & 2025
4.2 Bargaining power of buyers
Exhibit 09: Bargaining power of buyers
4.3 Bargaining power of suppliers
Exhibit 10: Bargaining power of suppliers
4.4 Threat of new entrants
Exhibit 11: Threat of new entrants
4.5 Threat of substitutes
Exhibit 12: Threat of substitutes
4.6 Threat of rivalry
Exhibit 13: Threat of rivalry
4.7 Market condition
Exhibit 14: Market condition - Five forces 2020
5. Market Segmentation by Courses
5.1 Market segments
The segments covered in this chapter are:
- Language courses
- Other courses
The two segments have been ranked based on their market share in 2020. The STEM courses constituted the largest segment in 2020, while the smallest segment was Other Courses.
Exhibit 15: STEM - Market share 2020-2025 (%)
5.2 Comparison by Courses
Exhibit 16: Comparison by Courses
5.3 STEM- Market size and forecast 2020-2025
Exhibit 17: STEM - Market size and forecast 2020-2025 ($ million)
Exhibit 18: STEM - Year-over-year growth 2020-2025 (%)
5.4 Language Courses - Market size and forecast 2020-2025
Exhibit 19: Language Courses - Market size and forecast 2020-2025 ($ million)
Exhibit 20: Language Courses - Year-over-year growth 2020-2025 (%)
5.4 Other Courses - Market size and forecast 2020-2025
Exhibit 21: Other Courses - Market size and forecast 2020-2025 ($ million)
Exhibit 22: Other Courses - Year-over-year growth 2020-2025 (%)
5.5 Market opportunity by Courses
Exhibit 23: Market opportunity by Courses
6. Customer landscape
Exhibit 24: Customer landscape
7. Geographic Landscape
7.1 Geographic segmentation
The regions covered in the report are:
- North America
- South America
North America ranked first as the largest market globally, while MEA accounted for the smallest market share in 2020
Exhibit 25: Market share by geography 2020-2025 (%)
7.2 Geographic comparison
Exhibit 26: Geographic comparison
7.3 APAC - Market size and forecast 2020-2025
Exhibit 27: APAC- Market size and forecast 2020-2025 ($ million)
Exhibit 28: APAC - Year-over-year growth 2020-2025 (%)
7.4 Europe - Market size and forecast 2020-2025
Exhibit 29: Europe - Market size and forecast 2020-2025 ($ million)
Exhibit 30: Europe - Year-over-year growth 2020-2025 (%)
7.5 North America- Market size and forecast 2020-2025
Exhibit 31: North America - Market size and forecast 2020-2025 ($ million)
Exhibit 32:Nort America- Year-over-year growth 2020-2025 (%)
7.6 South America - Market size and forecast 2020-2025
Exhibit 33: South America - Market size and forecast 2020-2025 ($ million)
Exhibit 34: South America - Year-over-year growth 2020-2025 (%)
7.7 MEA - Market size and forecast 2020-2025
Exhibit 35: MEA - Market size and forecast 2020-2025 ($ million)
Exhibit 36: MEA - Year-over-year growth 2020-2025 (%)
7.8 Key leading countries
Exhibit 37: Key leading countries
7.9 Market opportunity by geography
Exhibit 38: Market opportunity by geography ($ million)
8. Drivers, Challenges, and Trends
8.1 Market drivers
8.1.1 Growing importance of STEM education
8.1.2 Strong global demand for test preparation
8.1.3 Increasing focus on language learning
8.2 Market challenges
8.2.1 Threat from open-source and private tutoring
8.2.2 Difficulties in developing and distributing digital content
8.2.3 Data security and privacy issues in online tutoring industry
Exhibit 39: Impact of drivers and challenges
8.3 Market trends
8.3.1 Apps and wearables for online tutoring
8.3.2 Growing popularity of online microlearning
8.3.3 Standardization of tests
9. Vendor Landscape
Exhibit 40: Vendor landscape
9.2 Landscape disruption
The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025.
Exhibit 41: Landscape disruption
Exhibit 42: Industry risks
10. Vendor Analysis
10.1 Vendors covered
Exhibit 43: Vendors covered
10.2 Market positioning of vendors
Exhibit 44: Market positioning of vendors
10.3 Ambow Education Holding Ltd.
Exhibit 45: Ambow Education Holding Ltd. - Overview
Exhibit 46: Ambow Education Holding Ltd. - Business segments
Exhibit 47: Ambow Education Holding Ltd. – Key news
Exhibit 48: Ambow Education Holding Ltd. - Key offerings
Exhibit 49: Ambow Education Holding Ltd. - Segment focus
10.4 China Distance Education Holdings Ltd.
Exhibit 50: China Distance Education Holdings Ltd. - Overview
Exhibit 51: China Distance Education Holdings Ltd. - Business segments
Exhibit 52: China Distance Education Holdings Ltd. - Key offerings
Exhibit 53: China Distance Education Holdings Ltd. - Segment focus
10.5 D2L Corp.
Exhibit 54: D2L Corp. - Overview
Exhibit 55: D2L Corp. - Business segments
Exhibit 56: D2L Corp. – Key news
Exhibit 57: D2L Corp. - Key offerings
Exhibit 58: D2L Corp. - Segment focus
Exhibit 59: iTutorGroup - Overview
Exhibit 60: iTutorGroup - Product and service
Exhibit 61: iTutorGroup - Key offerings
10.7 K12 Inc.
Exhibit 62: K12 Inc. - Overview
Exhibit 63: K12 Inc. - Business segments
Exhibit 64: K12 Inc. - Key offerings
10.8 Pearson Plc
Exhibit 65: Pearson Plc - Overview
Exhibit 66: Pearson Plc - Business segments
Exhibit 67: Pearson Plc – Key news
Exhibit 68: Pearson Plc - Key offerings
Exhibit 69: Pearson Plc - Segment focus
10.9 TAL Education Group
Exhibit 70: TAL Education Group - Overview
Exhibit 71: TAL Education Group - Business segments
Exhibit 72: TAL Education Group - Key offerings
Exhibit 73: TAL Education Group - Segment focus
10.10 Think & Learn Pvt. Ltd.
Exhibit 74: Think & Learn Pvt. Ltd. - Overview
Exhibit 75: Think & Learn Pvt. Ltd. - Business segments'
Exhibit 76: Think & Learn Pvt. Ltd. – Key news
Exhibit 77: Think & Learn Pvt. Ltd. - Key offerings
10.11 Varsity Tutors LLC
Exhibit 78: Varsity Tutors LLC - Overview
Exhibit 79: Varsity Tutors LLC - Product and service
Exhibit 80: Varsity Tutors LLC – Key news
Exhibit 81: Varsity Tutors LLC - Key offerings
10.12 Vedantu Innovations Pvt. Ltd.
Exhibit 82: Vedantu Innovations Pvt. Ltd. - Overview
Exhibit 83: Vedantu Innovations Pvt. Ltd. - Product and service
Exhibit 84: Vedantu Innovations Pvt. Ltd. - Key offerings
11.1 Scope of the report
11.1.1 Market definition
11.1.3 Notes and caveats
11.2 Currency conversion rates for US$
Exhibit 85: Currency conversion rates for US$
11.3 Research Methodology
Exhibit 86: Research Methodology
Exhibit 87: Validation techniques employed for market sizing
Exhibit 88: Information sources
12.4 List of abbreviations
Exhibit 89: List of abbreviations
Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.
- Market size and forecast
- Market segmentation
- Geographical insights
- Competitive landscape
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Frequently Asked Questions?
- Growing importance of STEM education
- Apps and wearables for online tutoring
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