Online Tutoring Market by Courses and Geography - Forecast and Analysis 2021-2025

  • Published: Apr 2021
  • Pages: 120
  • SKU: IRTNTR40595
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The online tutoring market has the potential to grow by USD 153.07 billion from 2020 to 2025, and the market’s growth momentum will accelerate at a CAGR of 15.77%.

This online tutoring market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers market segmentation by courses (STEM, language courses, and other courses) and geography (APAC, Europe, North America, South America, and MEA). The online tutoring market report also offers information on several market vendors, including Ambow Education Holding Ltd., China Distance Education Holdings Ltd., D2L Corp., iTutorGroup, K12 Inc., Pearson Plc, TAL Education Group, Think & Learn Pvt. Ltd., Varsity Tutors LLC, and Vedantu Innovations Pvt. Ltd. among others.

What will the Online Tutoring Market Size be During the Forecast Period?

 Download the FREE Report Sample to Unlock the Online Tutoring Market Size for the Forecast Period and Other Important Statistics

Online Tutoring Market: Key Drivers and Trends

Based on our research output, there has been a positive impact on the market growth during and post COVID-19 era. The growing importance of STEM education is notably driving the online tutoring market growth, although factors such as threats from open-source and private tutoring may impede market growth. To unlock information on the key market drivers and the COVID-19 pandemic impact on the online tutoring industry get your FREE report sample now.

Online Tutoring Market Driver

The growing importance of STEM education among students, parents, and various educational stakeholders globally is a major factor driving the growth of the global online tutoring market. STEM integrates these subjects into a unified learning model based on real-world applications. It trains students to be skilled in job opportunities in the STEM field. Increasing job opportunities in the STEM field is one of the major reasons for the rising popularity of STEM courses among students globally. STEM job opportunities are expected to outpace the growth of non-STEM job opportunities during the forecast period. 

Online Tutoring Market Trend

Advanced technologies such as mobile apps and wearables are the recent trends in the global online tutoring market. The use of virtual reality (VR) in tutoring is creating a unique environment for studying. Along with the use of VR in online lessons, tutors are enhancing their sessions with various mobile apps. The proliferation of smartphones, coupled with the increasing penetration of the Internet, is fueling the demand for mobile learning apps. Furthermore, VR and smartwatches are expected to be the most popular technologies in virtual classrooms. The main benefit of these types of technologies is the ability to share content easily. Therefore, it is expected that more vendors will adopt such technologies in their systems during the forecast period. 

Online Tutoring Market Challenge

The presence of free and open-source tutoring resources is posing a huge threat to the growth of the global online tutoring market. Several open-source online tutoring firms offer tutoring programs free of cost. Therefore, consumers that cannot afford a paid online tutoring service will opt for these free services offered by various open-source tutoring firms. Similarly, there are numerous private tutoring firms available in the market. Private tutors give personal attention to students, whereas the interaction between a tutor and a student is not that effective in online tutoring. Furthermore, private tutors will get to know a student's learning style and can modify teaching methods based on the requirements of the student. Owing to these factors, the consumer propensity toward private tutoring is high compared with that toward online tutoring despite the high cost of private tutoring services.

Parent Market Analysis

Technavio categorizes the global online tutoring market as a part of the global education services market. The parent global education services market covers the products, services, and solutions that are offered to educational institutions, corporate institutions, students, parents, individuals, and teachers.
Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the market in focus during the forecast period.

This online tutoring market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. Get detailed insights on the trends and challenges, which will help companies evaluate and develop growth strategies.

Who are the Major Online Tutoring Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Ambow Education Holding Ltd.
  • China Distance Education Holdings Ltd.
  • D2L Corp.
  • iTutorGroup
  • K12 Inc.
  • Pearson Plc
  • TAL Education Group
  • Think & Learn Pvt. Ltd.
  • Varsity Tutors LLC
  • Vedantu Innovations Pvt. Ltd.

 

The online tutoring market is fragmented and the vendors are deploying growth strategies such as product innovation to compete in the market. Click here to uncover other successful business strategies deployed by the vendors. 

Product Insights and News

  • Pearson Plc - In December 2020, Pearson India launched its New Impressions Graded Reader series to help children acquire the English language through the study of literature
  • Varsity Tutors LLC - In March 2020, the company announced the launch of online Small Group Tutoring, a new product that enables families or classmates to form their own virtual classroom and to share the cost of live, interactive tutoring led by a subject matter expert
  • Think & Learn Pvt. Ltd. - In March 2020, the company announced the launch of online Small Group Tutoring, a new product that enables families or classmates to form their own virtual classroom and to share the cost of live, interactive tutoring led by a subject matter expert.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Download a free sample of the online tutoring market forecast report for insights on complete key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies. 

Online Tutoring Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the online tutoring market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chains is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

The value chain of education services includes the following core components:

  • Inputs
  • Operations
  • Marketing and sales
  • Support activities
  • Innovations

The report has further elucidated on other innovative approaches being followed by manufacturers to ensure a sustainable market presence.

Which are the Key Regions for Online Tutoring Market?

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44% of the market’s growth will originate from APAC during the forecast period. China and India are the key markets for online tutoring in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The availability of apps and wearables for online tutoring, the growing popularity of online microlearning, and the standardization of tests will facilitate the online tutoring market growth in APAC over the forecast period. To garner further competitive intelligence and regional opportunities in store for vendors, view our sample report.

COVID Impact and Recovery Analysis

The demand for online tutoring courses witnessed a greater penetration due to the COVID-19 induced lockdowns in 2020. A major hike in enrollment rates was witnessed among the students, especially between the K-12 segment. The online tutoring market report has further insights to estimate the COVID recovery rate in all the regions. 

What are the Revenue-generating Courses Segments in the Online Tutoring Market?

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Countries such as China, India, the US, and the UK are increasingly focusing on STEM education to narrow down the supply-demand gap in STEM-related job opportunities. This initiative from various governments has emphasized the importance of STEM subjects among the students and parents in several countries. Moreover, entrance exams, such as Gaokao, JEE, and SAT, which are conducted at the national level, require sound knowledge in STEM subjects. Online tutors such as Ambow Education, Club Z! Inc, and TAL Education Group offer various online STEM tutoring programs to help students excel in school academics and the standardized college entrance exams. The strong focus on the standardization of tests will further increase the competition among students, which will encourage them to join specialized STEM courses/test preparation online tutoring programs during the forecast period.

Fetch actionable market insights on post COVID-19 impact on each segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the online tutoring market size.

 

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What are the Key Data Covered in this Online Tutoring Market Report?

  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will drive online tutoring market growth during the next five years
  • Precise estimation of the online tutoring market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the online tutoring industry across APAC, Europe, North America, South America, and MEA
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of online tutoring market vendors

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Online Tutoring Market Scope

Report Coverage

Details

Page number

120

Base year

2020

Forecast period

2021-2025

Growth momentum & CAGR

Accelerate at a CAGR of 16%

Market growth 2021-2025

$ 153.07 billion

Market structure

Fragmented

YoY growth (%)

15.10

Regional analysis

APAC, Europe, North America, South America, and MEA

Performing market contribution

APAC at 44%

Key consumer countries

China, US, India, UK, and Germany

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Ambow Education Holding Ltd., ArborBridge Inc., China Distance Education Holdings Ltd., Club Z! Inc, D2L Corp., Fleet Education Services Ltd., Growing Stars Inc., iTutorGroup, John Wiley & Sons Inc., K12 Inc., My Tutorweb Ltd., New Oriental Education and Technology Group Inc., Pearson Plc, Preply Inc., Providence Equity Partners LLC, Sylvan Learning LLC, TAL Education Group, Think & Learn Pvt. Ltd., Varsity Tutors LLC, and Vedantu Innovations Pvt. Ltd.

Market Dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for the forecast period,

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

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1. Executive Summary                           

2. Market Landscape                             

                2.1 Market ecosystem             

                               

                                Exhibit 01:  Parent market

                                Exhibit 02:  Market Characteristics

                2.2 Value chain analysis           

                                Exhibit 03:  Value Chain Analysis for educational services

                                2.2.1 Inputs 

                                2.2.2 Operations

                                2.2.2.1 Pitching and profiling

                                2.2.2.2 Resourcing and communicating

                                2.2.2.3 Delivery and support

                                2.2.2.4 Connecting and innovating

                                2.2.2.5 Marketing and sales

                                2.2.2.6 Support activities

                                2.3.3 Innovations

3. Market Sizing                       

                3.1 Market definition

                                Exhibit 04: Offerings of vendors included in the market definition

                3.2 Market segment analysis 

                                Exhibit 05:  Market segments

                3.3 Market size 2020 

                3.4 Market outlook: Forecast for 2020 - 2025 

                                Exhibit 06:  Global - Market size and forecast 2020 - 2025 ($ million)

                                Exhibit 07:  Global market - Year-over-year growth 2020 - 2025 (%)

4. Five Forces Analysis                          

                4.1 Five Forces Summary        

                                Exhibit 08: Five forces analysis 2020 & 2025

                4.2 Bargaining power of buyers           

                                Exhibit 09:  Bargaining power of buyers

                4.3 Bargaining power of suppliers       

                                Exhibit 10:  Bargaining power of suppliers

                4.4 Threat of new entrants    

                                Exhibit 11:  Threat of new entrants

                4.5 Threat of substitutes         

                                Exhibit 12:  Threat of substitutes

                4.6 Threat of rivalry   

                                Exhibit 13:  Threat of rivalry

                4.7 Market condition

                                Exhibit 14: Market condition - Five forces 2020

5. Market Segmentation by Courses               

                5.1 Market segments

                The segments covered in this chapter are:

  • STEM
  • Language courses
  • Other courses

The two segments have been ranked based on their market share in 2020. The STEM courses constituted the largest segment in 2020, while the smallest segment was Other Courses.

                                Exhibit 15: STEM - Market share 2020-2025 (%)

                5.2 Comparison by  Courses  

                                Exhibit 16: ​Comparison by  Courses

                5.3 STEM- Market size and forecast 2020-2025             

                                Exhibit 17:   STEM - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 18:   STEM - Year-over-year growth 2020-2025 (%)

                5.4 Language Courses - Market size and forecast 2020-2025     

                                Exhibit 19: Language Courses    - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 20: Language Courses  - Year-over-year growth 2020-2025 (%)

                5.4 Other Courses - Market size and forecast 2020-2025            

                                Exhibit 21: Other Courses    - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 22: Other Courses  - Year-over-year growth 2020-2025 (%)

                5.5 Market opportunity by Courses    

                                Exhibit 23: ​Market opportunity by Courses

6. Customer landscape                         

                                Exhibit 24: ​Customer landscape​

7. Geographic Landscape                     

                7.1 Geographic segmentation

                ​​The regions covered in the report are: 

  • APAC
  • Europe
  • North America 
  • South America 
  • MEA

North America ranked first as the largest market globally, while MEA accounted for the smallest market share in 2020

                                Exhibit 25: ​Market share by geography 2020-2025 (%)

                7.2 Geographic comparison   

                                Exhibit 26: Geographic comparison

                7.3 APAC - Market size and forecast 2020-2025​             

                                Exhibit 27: ​APAC- Market size and forecast 2020-2025 ($ million)​

                                Exhibit 28:  APAC - Year-over-year growth 2020-2025 (%)

                7.4 Europe - Market size and forecast 2020-2025          

                                Exhibit 29: ​Europe - Market size and forecast 2020-2025 ($ million)

                                Exhibit 30: ​Europe - Year-over-year growth 2020-2025 (%)

                7.5 North America- Market size and forecast 2020-2025           

                                Exhibit 31: North America - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 32:Nort America- Year-over-year growth 2020-2025 (%)

                7.6 South America - Market size and forecast 2020-2025           

                                Exhibit 33: ​South America - Market size and forecast 2020-2025 ($ million)​

                                Exhibit 34: South America - Year-over-year growth 2020-2025 (%)

                7.7 MEA - Market size and forecast 2020-2025              

                                Exhibit 35: MEA - Market size and forecast 2020-2025 ($ million)

                                Exhibit 36: MEA - Year-over-year growth 2020-2025 (%)

                7.8 Key leading countries        

                                Exhibit 37: Key leading countries

                7.9 Market opportunity by geography

                                Exhibit 38: Market opportunity by geography ($ million)

8. Drivers, Challenges, and Trends                   

                8.1 ​Market drivers     

                                8.1.1    Growing importance of STEM education

                                8.1.2 Strong global demand for test preparation

                                8.1.3    Increasing focus on language learning

                8.2 Market challenges              

                                8.2.1    Threat from open-source and private tutoring

                                8.2.2    Difficulties in developing and distributing digital content

                                8.2.3    Data security and privacy issues in online tutoring industry

                                Exhibit 39: Impact of drivers and challenges

                8.3 Market trends      

                                8.3.1    Apps and wearables for online tutoring

                                8.3.2    Growing popularity of online microlearning

                                8.3.3    Standardization of tests

9. Vendor Landscape                             

                9.1 Overview

                                Exhibit 40: Vendor landscape

                9.2 Landscape disruption        

The potential for the disruption of the market landscape was moderate in 2020, and its threat is expected to remain unchanged by 2025. 

                                Exhibit 41: ​Landscape disruption​

                                Exhibit 42: Industry risks

10. Vendor Analysis               

                10.1 Vendors covered              

                                Exhibit 43: Vendors covered

                10.2 Market positioning of vendors    

                                Exhibit 44: ​Market positioning of vendors​

                10.3  Ambow Education Holding Ltd. 

                                Exhibit 45:  Ambow Education Holding Ltd. - Overview

                                Exhibit 46:  Ambow Education Holding Ltd. - Business segments

                                Exhibit 47:  Ambow Education Holding Ltd. – Key news

                                Exhibit 48:  Ambow Education Holding Ltd. - Key offerings

                                Exhibit 49:  Ambow Education Holding Ltd. - Segment focus

                10.4  China Distance Education Holdings Ltd.

                                Exhibit 50:  China Distance Education Holdings Ltd. - Overview

                                Exhibit 51:  China Distance Education Holdings Ltd. - Business segments

                                Exhibit 52:  China Distance Education Holdings Ltd. - Key offerings

                                Exhibit 53:  China Distance Education Holdings Ltd. - Segment focus

                 10.5     D2L Corp.

                                Exhibit 54:  D2L Corp. - Overview

                                Exhibit 55:  D2L Corp. - Business segments

                                Exhibit 56:  D2L Corp. – Key news

                                Exhibit 57:  D2L Corp. - Key offerings

                                Exhibit 58:  D2L Corp. - Segment focus

                10.6  iTutorGroup      

                                Exhibit 59:  iTutorGroup - Overview

                                Exhibit 60:  iTutorGroup - Product and service

                                Exhibit 61:  iTutorGroup - Key offerings

                                10.7     K12 Inc.

                                Exhibit 62:  K12 Inc. - Overview

                                Exhibit 63:  K12 Inc. - Business segments

                                Exhibit 64:  K12 Inc. - Key offerings

                10.8  Pearson Plc        

                                Exhibit 65:  Pearson Plc - Overview

                                Exhibit 66:  Pearson Plc - Business segments

                                Exhibit 67:  Pearson Plc – Key news

                                Exhibit 68:  Pearson Plc - Key offerings

                                Exhibit 69:  Pearson Plc - Segment focus

                10.9  TAL Education Group     

                                Exhibit 70:  TAL Education Group - Overview

                                Exhibit 71:  TAL Education Group - Business segments

                                Exhibit 72:  TAL Education Group - Key offerings

                                Exhibit 73:  TAL Education Group - Segment focus

                10.10 Think & Learn Pvt. Ltd. 

                                Exhibit 74:  Think & Learn Pvt. Ltd. - Overview

                                Exhibit 75:  Think & Learn Pvt. Ltd. - Business segments'

                                Exhibit 76:  Think & Learn Pvt. Ltd. – Key news

                                Exhibit 77:  Think & Learn Pvt. Ltd. - Key offerings

                10.11 Varsity Tutors LLC          

                                Exhibit 78:  Varsity Tutors LLC - Overview

                                Exhibit 79:  Varsity Tutors LLC - Product and service

                                Exhibit 80:  Varsity Tutors LLC – Key news

                                Exhibit 81:  Varsity Tutors LLC - Key offerings

                10.12 Vedantu Innovations Pvt. Ltd.  

                                Exhibit 82:  Vedantu Innovations Pvt. Ltd. - Overview

                                Exhibit 83:  Vedantu Innovations Pvt. Ltd. - Product and service

                                Exhibit 84:  Vedantu Innovations Pvt. Ltd. - Key offerings

11. Appendix                            

                11.1 Scope of the report         

                                11.1.1 ​​​​Market definition

                                11.1.2 ​​​​Objectives

                                11.1.3 ​​​​Notes and caveats

                11.2 Currency conversion rates for US$            

                                Exhibit 85: ​Currency conversion rates for US$​

                11.3 Research Methodology 

                                Exhibit 86: ​Research Methodology

                                Exhibit 87: Validation techniques employed for market sizing​

                                Exhibit 88: ​​Information sources

                12.4 List of abbreviations        

                                Exhibit 89:  List of abbreviations

Research Framework

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

TechnavioINFORMATION SOURCES

Primary sources

  • Manufacturers and suppliers
  • Channel partners
  • Industry experts
  • Strategic decision makers

Secondary sources

  • Industry journals and periodicals
  • Government data
  • Financial reports of key industry players
  • Historical data
  • Press releases
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TechnavioDATA ANALYSIS

Data Synthesis

  • Collation of data
  • Estimation of key figures
  • Analysis of derived insights

Data Validation

  • Triangulation with data models
  • Reference against proprietary databases
  • Corroboration with industry experts
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TechnavioREPORT WRITING

Qualitative

  • Market drivers
  • Market challenges
  • Market trends
  • Five forces analysis

Quantitative

  • Market size and forecast
  • Market segmentation
  • Geographical insights
  • Competitive landscape
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The online tutoring market growth will increase by $132.21 billion during 2019-2024.
The online tutoring market is expected to grow at a CAGR of 15.45% during 2019-2024.
Technavio has segmented the online tutoring market by other1 (STEM, Language courses, and Other courses) and geographic (APAC, Europe, North America, South America, and MEA).
Ambow Education Holding Ltd., ArborBridge Inc., Chegg Inc., China Distance Education Holdings Ltd., Club Z! Inc., iTutorGroup, New Oriental Education & Technology Group, Pearson Plc, TAL Education Group, Vedantu Innovations Pvt. Ltd. are a few of the key vendors in the online tutoring market.
APAC will register the highest growth rate of 43.98% among the other regions. Therefore, the online tutoring market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
  • China
  • US
  • India
  • UK
  • Germany
  • Japan
The key factors driving the online tutoring market growth are:
  • Growing importance of STEM education
  • Apps and wearables for online tutoring
The online tutoring market vendors should focus on grabbing business opportunities from the stem segment as it accounted for the largest market share in the base year.
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