Outlook of the automotive industry in Romania
According to this market study, the Romanian automotive industry will experience moderate growth during the forecast period and will be positively influenced by the low energy and labor costs. In the European region, there is an increased emphasis on meeting the emission limit set by the EU. To meet such standards, advanced technologies need to be installed in new automobiles, which is expected to increase manufacturing costs and negatively impact their sales. To lower this impact, automobile manufacturers have started to shift their manufacturing bases to developing countries such as Romania. As a result of such developments, this market research estimates that the automotive industry in Romania will grow at a CAGR of over 2% by 2020.
The recent increase in the adoption of electronic devices in automobiles will act as a major growth-promoting factor for this market. Due to intense competition between vendors, many manufacturers have started to differentiate their products by incorporating electronic gadgets and components in the automobiles produced by them. A shift in customer preference toward automobiles incorporated with advanced electronics is propelling the demand for devices such as infotainment systems, and active and passive safety systems.
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Competitive landscape and key vendors
This market is characterized by the presence of diverse international and regional manufacturers. However, as international players have established their footprint in the market, regional manufacturers are finding it increasingly difficult to compete with them, especially on aspects such as quality, technology, and pricing. The competitive environment in this market will likely intensify further with an increase in product/service extensions, technological innovations, and M&A activities.
Key manufacturers in this market are -
- CML Innovative Technologies
- GRAMMER
- IAC Romania
- Johnson Controls Electronics Bulgaria
- Kautex Textron
- Kromberg & Schubert
- Lear
- Draxlmaier
- Marquardt Schaltsysteme
- Melexis Bulgaria
- Robert Bosch
- Visteon Electronics Bulgaria
- YAZAKI Romania
Segmentation by product and analysis of the automotive industry in Romania
- Mechanical and electronic parts
- Service parts
- Consumables and accessories
In this market research study, analysts have estimated that the mechanical and electronic parts will be the largest market segment. This market segment includes products like bumpers, timing belt kits, battery cables, wiring harnesses, fuel gauges, ammeters, alternators, speedometers, fuel gauges, starter motors, switches, air conditioning systems, airbags, valves, oil coolers, seats, headrests, brake shoes, brake drums, and engine gasket sets.
Key questions answered in the report include
- What will the market size and the growth rate be in 2020?
- What are the key factors driving the automotive industry in Romania?
- What are the key market trends impacting the growth of the automotive industry in Romania?
- What are the challenges to market growth?
- Who are the key vendors in the automotive industry in Romania?
- What are the market opportunities and threats faced by the vendors in the automotive industry in Romania?
- Trending factors influencing the market shares of Romania.
- What are the key outcomes of the five forces analysis of the automotive industry in Romania?
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Related reports
This is preliminary content. The table of contents is subject to change.
PART 01: Executive summary
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
PART 05: Market landscape
- Market size and forecast
- Five forces analysis
PART 06: Market segmentation by product
PART 07: Geographical segmentation
PART 08: Market drivers
PART 09: Impact of drivers
PART 10: Market challenges
PART 11: Impact of drivers and challenges
PART 12: Market trends
PART 13: Vendor landscape
- Competitive landscape
- Other prominent vendors
PART 14: Key vendor analysis
PART 15: Appendix