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The self-heating food packaging market share is expected to increase by USD 1.51 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 4.6%.
This self-heating food packaging market research report provides valuable insights into the post-COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers the self-heating food packaging market segmentation by distribution channel (offline and online) and geography (North America, Europe, APAC, South America, and the Middle East and Africa). The self-heating food packaging market report also offers information on several market vendors, including HeatGen LLC., Luxfer Magtech, Tempra Technology, and The 42 Degrees Co. S.L. among others.
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The research studied the historical data considered for years, with 2021 as the base year and 2022 as the estimated year, and produced drivers, trends, and challenges for the self-heating food packaging market.
Key Self-Heating Food Packaging Market Driver
The growing demand for convenient packaging and processed food are one of the key factors driving the global self-heating food packaging market growth. Evolving lifestyles and changing food consumption habits across the world have increased the need for convenient and easy-to-use food products. The growing working population prefers healthy food options available in ready-to-eat packaging, which can be bought and consumed on the go. Many working people have limited time for cooking and food preparation; therefore, they opt for packaged and processed food items that are convenient to consume. This trend has paved the way for considerable growth in the demand for self-heating food packaging products across the world. Packaged food was one of the consumer segments with the highest e-commerce sales in 2021. Food varieties such as snacks are easily available and convenient and have found widespread acceptance among consumers as they are seen as being healthy. Such factors are expected to drive the growth of the global self-heating food packaging market during the forecast period.
Key Self-Heating Food Packaging Market Trend
The increasing marketing initiatives will fuel the global self-heating food packaging market growth. Several vendors in the global self-heating food packaging market are deploying the integrated marketing communication strategy by leveraging communication channels such as newspapers, magazines, and social media to sell their products. Many vendors create TV advertisement campaigns followed by a marketing campaign that includes Internet pre-roll, a wide-reaching social media and blogging program, and an interactive website. This creative strategy improves brand authenticity and recognition and generates consumer interest in the company's products. Social media has become an intrinsic part of the marketing strategy, with visual content being a key driver for customer engagement and the development of online brand communities. Vendors also use social media channels such as Instagram to showcase ideas on using the company's products for education and play. They post a variety of creative content on their Instagram channel and websites to attract consumers. Hence, increasing marketing initiatives is a growing global trend, which is expected to drive the growth of the global self-heating food packaging market during the forecast period.
Key Self-Heating Food Packaging Market Challenge
Fluctuating raw material prices are the major challenge in the global self-heating food packaging market growth. Raw materials such as aluminum, paper, and plastics (for packaging) witness price volatility based on their availability. Also, the growing gap between supply and demand in recent years has increased the costs of raw materials considerably. Any increase in the price of raw materials, such as plastic, increases the manufacturing cost of self-heating food packaging and leads to lower profit margins for vendors. Furthermore, to remain competitive in the global self-heating food packaging market, manufacturers are experimenting with low-cost substitutes, which might compromise the quality of the product. Also, raw material suppliers can increase their prices based on demand, which increases the manufacturing cost. All these factors can hinder the growth of the global self-heating food packaging market during the forecast period.
This self-heating food packaging market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.
Technavio categorizes the global self-heating food packaging market as a part of the global metal and glass containers market within the overall global containers and packaging market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the self-heating food packaging market during the forecast period.
The report analyzes the market’s competitive landscape and offers information on several market vendors, including:
This statistical study of the self-heating food packaging market encompasses successful business strategies deployed by the key vendors. The self-heating food packaging market is concentrated, and the vendors are deploying organic and inorganic growth strategies to compete in the market.
To make the most of the opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing segments.
The vendor profiles are designed to help clients improve their market position, and information on production and sustainability along with this the report provides a detailed analysis of several leading Companies.
Our In-house experts produce extensive information on the value chain and parent market of the self-heating food packaging market, which vendors can leverage to gain a competitive advantage during the forecast period. The Value Chain information provides an end-to-end understanding of product insight and profit and also the optimization and evaluation of business strategies The players across the value chain include selective data and analysis from entire research findings as per the scope of the report.
The value chain of the global containers and packaging market includes the following core components:
The report has further elucidated other innovative approaches being followed by service providers to ensure a sustainable market presence.
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35% of the market’s growth will originate from APAC during the forecast period. China, Japan, and India are the key markets for the self-heating food packaging market in APAC. Market growth in this region will be faster than the growth of the market in other regions.
The growing demand for convenient packaging and processed food will facilitate the self-heating food packaging market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.
COVID-19 Impact and Recovery Analysis
In 2020, the outbreak of COVID-19 severely affected economic growth in APAC. This led to the shutdown of operations in various industries, including the self-heating food packaging products manufacturing industry. Moreover, due to the closure of offline distribution channels such as supermarkets and hypermarkets, retail stores, and wholesalers, the sales of self-heating packaged food products were adversely affected. All these factors negatively impacted the growth of the self-heating food packaging market in APAC in 2020. However, the initiation of large-scale vaccination drives led to the lifting of lockdowns in the second half of 2020. This resulted in the resumption of operations in retail outlets and manufacturing units for self-heating food packaging products. Such factors are expected to drive the growth of the self-heating food packaging market in APAC during the forecast period.
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The self-heating food packaging market share growth by the offline segment will be significant during the forecast period. The offline distribution channel segment held the highest share in 2021. The offline distribution channel consists of supermarkets and hypermarkets, retail stores, and wholesalers. Competitive prices and quick delivery services are the major factors driving the growth of the segment.
This report provides an accurate prediction of the contribution of all the segments to the growth of the self-heating food packaging market size and actionable market insights on the post-COVID-19 impact on each segment.
Self-Heating Food Packaging Market Scope |
|
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of 4.6% |
Market growth 2022-2026 |
$1.51 billion |
Market structure |
Concentrated |
YoY growth (%) |
4.2 |
Regional analysis |
North America, Europe, APAC, South America, and the Middle East and Africa |
Performing market contribution |
APAC at 35% |
Key consumer countries |
US, China, Japan, India, Germany, and Italy |
Competitive landscape |
Leading companies, Competitive Strategies, Consumer engagement scope |
Key companies profiled |
HeatGen LLC., Luxfer Magtech, Tempra Technology, and The 42 Degrees Co. S.L. |
Market dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Five Forces Analysis
5 Market Segmentation by Distribution Channel
6 Customer Landscape
7 Geographic Landscape
8 Drivers, Challenges, and Trends
9 Vendor Landscape
10 Vendor Analysis
11 Appendix
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