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Sleeping Pillow Market by Distribution Channel and Geography - Forecast and Analysis 2022-2026

  • Published: Jun 2022
  • Pages: 118
  • SKU: IRTNTR73819
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The sleeping pillow market share is expected to increase to USD 8.32 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 6.3%.

This sleeping pillow market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers sleeping pillow market segmentations by distribution channel (offline and online) and geography (APAC, Europe, North America, Middle East and Africa, and South America). The sleeping pillow market report also offers information on several market vendors, including Beyond textiles GmbH, Comfy Group, CVB Inc., Czech Feather and Down Co., Hanesbrands Inc., Hollander Sleep Products LLC, John Cotton Europe Sp. z o, Latexco LLC, My Pillow Inc., Nanfang Bedding, Pacific Coast Feather Co., Polyflex India Pvt. Ltd., Richard Behr and Co. GmbH, Romatex, Shenzhen Fuanna Household Products Co. Ltd., Tempur Sealy International Inc., Thrasio LLC, Wendre Group, and Suzhou Nuoyiman Industry Co. Ltd. among others.

What will the Sleeping Pillow Market Size be During the Forecast Period?

Download the Free Report Sample to Unlock the Sleeping Pillow Market Size for the Forecast Period and Other Important Statistics

 

Sleeping Pillow Market: Key Drivers, Trends, and Challenges

The growth in the hotel industry is notably driving the sleeping pillow market growth, although factors such as health issues related to low-quality pillows may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the sleeping pillow industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Sleeping Pillow Market Driver

The growth in the hotel industry is one of the key drivers supporting the sleeping pillow market growth. For instance, there is a rise in the hotel industry in Europe particularly in the Iberian Peninsula and the UK due to the surge in the tourism industry. Similarly, the US is considered one of the leading countries in the travel and tourism sector worldwide. In 2021, the US travel and tourism sector had a year-over-year growth of 35.6%, representing an increase of $393 billion, for a total contribution of nearly $1.5 trillion to the US GDP. Thus, the overall growth in the tourism sector will increase the demand for hotels globally and thereby driving the sleeping pillows market during the forecast period.

Key Sleeping Pillow Market Trend

Growing sales of sleeping pillows online is one of the key sleeping pillow market trends contributing to the market growth. There is a rise in the adoption of smartphones and an increase in Internet penetration across the globe, which is leading to online shopping growth. Globally, consumers are gradually shifting toward convenient shopping, which is augmenting the sales of pillows through online channels. This growth is further complemented by the hefty discounts offered by various online retailers. Online shopping also allows consumers to choose from a wide range of products with respect to price, quality, and other factors. Such convenience offered by online shopping will propel the sleeping pillow market growth during the forecast period.

Key Sleeping Pillow Market Challenge

Health issues related to low-quality pillows is one of the factors hampering the sleeping pillow market growth. Primarily, a low-quality sleeping pillow aggravates back pain, while an overstuffed pillow results in an unnatural sleeping position. Furthermore, certain sleeping pillows can result in working against the natural curve of the spine, therefore disrupting the natural spinal alignment and causing back and neck pain. Meanwhile, sleeping pillows that are too soft or too firm can strain the neck muscles by keeping the neck curved unnaturally. Such improper neck alignments might further result in reduced blood flow, thereby causing dizziness and numbness. These health issues associated with low-quality pillows may hamper the sleeping pillow market growth during the forecast period.

This sleeping pillow market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global sleeping pillow market as a part of the global home furnishings market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the sleeping pillow market during the forecast period.

Who are the Major Sleeping Pillow Market Vendors?

The report analyzes the market’s competitive landscape and offers information on several market vendors, including:

 

  • Beyond textiles GmbH
  • Comfy Group
  • CVB Inc.
  • Czech Feather and Down Co.
  • Hanesbrands Inc.
  • Hollander Sleep Products LLC
  • John Cotton Europe Sp. z o
  • Latexco LLC
  • My Pillow Inc.
  • Nanfang Bedding
  • Pacific Coast Feather Co.
  • Polyflex India Pvt. Ltd.
  • Richard Behr and Co. GmbH
  • Romatex
  • Shenzhen Fuanna Household Products Co. Ltd.
  • Tempur Sealy International Inc.
  • Thrasio LLC
  • Wendre Group
  • Suzhou Nuoyiman Industry Co. Ltd.

 

This statistical study of the sleeping pillow market encompasses successful business strategies deployed by the key vendors. The sleeping pillow market is fragmented and the vendors are deploying growth strategies such as innovative product launches to compete in the market.

Product Insights and News

  • Comfygroup.co.uk - The company offers sleeping pillows under the brands Silent Night, Sealy, and Snug.
  • Hanes.com - The company offers sleeping pillows such as deluxe dream, deluxe feather and down and deluxe feather and down surround pillow.
  • Hollandersleepproducts.com - The company offers sleeping pillows such as Great sleep hydrocool, embrace and I AM European.

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The sleeping pillow market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Sleeping Pillow Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the sleeping pillow market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Sleeping Pillow Market?

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35% of the market’s growth will originate from APAC during the forecast period. China and India are the key markets for the sleeping pillow market in APAC. Market growth in this region will be faster than the growth of the market in other regions.

The significant growth of the hospitality industry will facilitate the sleeping pillow market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The outbreak of COVID-19 had a positive impact on the regional market due to the rise in online shopping. However, in 2021, the introduction of COVID-19 vaccines led to the resumption of activities in offline retail channels. This has increased the demand for sleeping pillows in offline channels. Thus, such factors are expected to drive market growth during the forecast period.

What are the Revenue-generating Distribution Channel Segments in the Sleeping Pillow Market?

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The sleeping pillow market share growth by the offline segment will be significant during the forecast period. Organized retailing is an integral part of offline distribution. Consumers prefer buying sleeping pillows from hypermarkets, supermarkets, and departmental stores as they can choose from a wide portfolio of products, closely evaluate them, and get required support and information from customer service personnel available at stores. Such convenience of shopping through offline stores will drive the sleeping pillow market growth during the forecast period.

This report provides an accurate prediction of the contribution of all the segments to the growth of the sleeping pillow market size and actionable market insights on post COVID-19 impact on each segment.

 

Sleeping Pillow Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 6.3%

Market growth 2022-2026

$ 8.32 billion

Market structure

Fragmented

YoY growth (%)

5.52

Regional analysis

APAC, Europe, North America, Middle East and Africa, and South America

Performing market contribution

APAC at 35%

Key consumer countries

US, China, India, Germany, and UK

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

Beyond textiles GmbH, Comfy Group, CVB Inc., Czech Feather and Down Co., Hanesbrands Inc., Hollander Sleep Products LLC, John Cotton Europe Sp. z o, Latexco LLC, My Pillow Inc., Nanfang Bedding, Pacific Coast Feather Co., Polyflex India Pvt. Ltd., Richard Behr and Co. GmbH, Romatex, Shenzhen Fuanna Household Products Co. Ltd., Tempur Sealy International Inc., Thrasio LLC, Wendre Group, and Suzhou Nuoyiman Industry Co. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period

Customization purview

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What are the Key Data Covered in this Sleeping Pillow Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive sleeping pillow market growth during the next five years
  • Precise estimation of the sleeping pillow market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the sleeping pillow industry across APAC, Europe, North America, Middle East and Africa, and South America
  • A thorough analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of sleeping pillow market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by Distribution Channel
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by Distribution Channel

    • 5.1 Market segments
      • Exhibit 24: Chart on Distribution Channel - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on Distribution Channel - Market share 2021-2026 (%)
    • 5.2 Comparison by Distribution Channel
      • Exhibit 26: Chart on Comparison by Distribution Channel
      • Exhibit 27: Data Table on Comparison by Distribution Channel
    • 5.3 Offline - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Offline - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Offline - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Offline - Year-over-year growth 2021-2026 (%)
    • 5.4 Online - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Online - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Online - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Online - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Online - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by Distribution Channel
      • Exhibit 36: Market opportunity by Distribution Channel ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 APAC - Market size and forecast 2021-2026
      • Exhibit 42: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 44: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.4 Europe - Market size and forecast 2021-2026
      • Exhibit 46: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.5 North America - Market size and forecast 2021-2026
      • Exhibit 50: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.6 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 54: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.7 South America - Market size and forecast 2021-2026
      • Exhibit 58: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 62: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 China - Market size and forecast 2021-2026
      • Exhibit 66: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.10 India - Market size and forecast 2021-2026
      • Exhibit 70: Chart on India - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on India - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on India - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on India - Year-over-year growth 2021-2026 (%)
    • 7.11 Germany - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.12 UK - Market size and forecast 2021-2026
      • Exhibit 78: Chart on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on UK - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on UK - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on UK - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 Comfy Group
              • Exhibit 89: Comfy Group - Overview
              • Exhibit 90: Comfy Group - Product / Service
              • Exhibit 91: Comfy Group - Key offerings
            • 10.4 Hanesbrands Inc.
              • Exhibit 92: Hanesbrands Inc. - Overview
              • Exhibit 93: Hanesbrands Inc. - Business segments
              • Exhibit 94: Hanesbrands Inc. - Key offerings
              • Exhibit 95: Hanesbrands Inc. - Segment focus
            • 10.5 Hollander Sleep Products LLC
              • Exhibit 96: Hollander Sleep Products LLC - Overview
              • Exhibit 97: Hollander Sleep Products LLC - Product / Service
              • Exhibit 98: Hollander Sleep Products LLC - Key offerings
            • 10.6 John Cotton Europe Sp. z o
              • Exhibit 99: John Cotton Europe Sp. z o - Overview
              • Exhibit 100: John Cotton Europe Sp. z o - Product / Service
              • Exhibit 101: John Cotton Europe Sp. z o - Key offerings
            • 10.7 My Pillow Inc.
              • Exhibit 102: My Pillow Inc. - Overview
              • Exhibit 103: My Pillow Inc. - Product / Service
              • Exhibit 104: My Pillow Inc. - Key offerings
            • 10.8 Pacific Coast Feather Co.
              • Exhibit 105: Pacific Coast Feather Co. - Overview
              • Exhibit 106: Pacific Coast Feather Co. - Product / Service
              • Exhibit 107: Pacific Coast Feather Co. - Key offerings
            • 10.9 Polyflex India Pvt. Ltd.
              • Exhibit 108: Polyflex India Pvt. Ltd. - Overview
              • Exhibit 109: Polyflex India Pvt. Ltd. - Product / Service
              • Exhibit 110: Polyflex India Pvt. Ltd. - Key offerings
            • 10.10 Richard Behr and Co. GmbH
              • Exhibit 111: Richard Behr and Co. GmbH - Overview
              • Exhibit 112: Richard Behr and Co. GmbH - Product / Service
              • Exhibit 113: Richard Behr and Co. GmbH - Key offerings
            • 10.11 Tempur Sealy International Inc.
              • Exhibit 114: Tempur Sealy International Inc. - Overview
              • Exhibit 115: Tempur Sealy International Inc. - Business segments
              • Exhibit 116: Tempur Sealy International Inc. - Key offerings
              • Exhibit 117: Tempur Sealy International Inc. - Segment focus
            • 10.12 Wendre Group
              • Exhibit 118: Wendre Group - Overview
              • Exhibit 119: Wendre Group - Product / Service
              • Exhibit 120: Wendre Group - Key offerings

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 121: Inclusions checklist
                • Exhibit 122: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 123: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 124: Research methodology
                • Exhibit 125: Validation techniques employed for market sizing
                • Exhibit 126: Information sources
              • 11.5 List of abbreviations
                • Exhibit 127: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
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              The sleeping pillow market market growth will increase by $$ 8.32 bn during 2023-2026.
              The sleeping pillow market market is expected to grow at a CAGR of 6.3% during 2023-2026.
              Technavio has segmented the sleeping pillow market market by distribution channel (Offline and Online) and geography (APAC, Europe, North America, Middle East and Africa, and South America).
              Beyond textiles GmbH, Comfy Group, CVB Inc., Czech Feather and Down Co., Hanesbrands Inc., Hollander Sleep Products LLC, John Cotton Europe Sp. z o, Latexco LLC, My Pillow Inc., Nanfang Bedding, Pacific Coast Feather Co., Polyflex India Pvt. Ltd., Richard Behr and Co. GmbH, Romatex, Shenzhen Fuanna Household Products Co. Ltd., Tempur Sealy International Inc., Thrasio LLC, Wendre Group, Suzhou Nuoyiman Industry Co. Ltd. are a few of the key vendors in the sleeping pillow market market.
              APAC will register the highest growth rate of 35% among the other regions. Therefore, the sleeping pillow market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
              The key factors driving the sleeping pillow market market growth are:
              • Growth in the hotel industry
              • Growing sales of sleeping pillows online
              The sleeping pillow market market vendors should focus on grabbing business opportunities from the offline segment as it accounted for the largest market share in the base year.
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