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The Americas tennis apparel market size is forecast to increase by USD 91 million at a CAGR of 3.94% between 2023 and 2028. The market is experiencing significant growth due to several key drivers. The increasing awareness about the health benefits of sports and the adoption of a healthy lifestyle are major factors fueling market growth. Tennis, as a sport, offers numerous health advantages, including improved cardiovascular health, enhanced flexibility, and increased muscle strength. Additionally, advancements in product technology aim to improve functionality and comfort, making tennis apparel more appealing to consumers. However, poor infrastructure for tennis courts and limited availability of tennis facilities in certain regions pose challenges to market growth. Despite these challenges, the market is expected to witness steady expansion due to the growing popularity of tennis as a sport and the continuous innovation in apparel technology.
The market is a significant segment of the athletic wear industry, catering to the specific needs of tennis players. Tennis clothing includes upper garments such as shirts and jackets, as well as lower garments like shorts, skirts, and dresses. Tennis socks, hats, and shoes are essential tennis accessories. Tennis apparel is designed to provide comfort, flexibility, and protection during matches. Eco-friendly materials and biobased textiles are increasingly being used in tennis wear to reduce the environmental impact. The market for tennis apparel is driven by the growing number of youth tennis participants and core tennis players. Tennis apparel is not limited to men; there is a vast selection of tennis attire for male tennis players, as well as for women and children. Other sports, such as basketball and cricket, also have their dedicated apparel markets, but tennis apparel stands out for its focus on lightweight, breathable materials and stylish designs. The market for tennis apparel includes a wide range of tops, undergarments, and accessories, ensuring that tennis players have the best possible equipment for their game.
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million " for the period 2024-2028, as well as historical data from 2018 - 2022 for the following segments.
The offline segment is estimated to witness significant growth during the forecast period. The market encompasses a range of athletic wear, including tennis shirts, shorts, skirts, dresses, socks, hats, and shoes. Tennis clothing is designed for optimal performance, incorporating features such as moisture management, UV protection, and biobased textiles like recycled polyester and organic cotton blends. Sustainable materials are increasingly popular, with closed-loop manufacturing and eco-friendly materials gaining traction.
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The offline segment was the largest segment and was valued at USD 359.50 million in 2018. The market caters to various tennis player segments, from professional athletes to amateur and recreational players. Brick-and-mortar sales, including dealer stores and retail outlets, are a significant distribution channel. companies are expanding their dealer store networks to cater to consumers' preference for physically inspecting product quality and ensuring value for money. Tennis apparel also experiences an athleisure crossover, with trends influencing basketball, cricket, sports and fitness activities. Innovations such as 3D printing, body scanning, and AI-powered recommendation engines further enhance the shopping experience. Hence, such factors are fuelling the growth of thiss egment during the forecast period.
Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.
Increasing awareness about health benefits of sports and growing adoption of healthy lifestyle is notably driving market growth. The market is witnessing significant growth due to the increasing popularity of tennis as a sport among people, particularly those seeking a healthy lifestyle. Tennis clothing, including tennis shirts, shorts, skirts, dresses, socks, hats, and shoes, is in high demand.
Moreover, athletic wear, such as tennis apparel, made from ecofriendly materials like biobased textiles and recycled polyester, organic cotton blends, and sustainable materials, is gaining popularity. The athleisure crossover and hyperpersonalization trends are influencing the market, with 3D printing, body scanning, and AI-powered recommendation engines used to create custom-fit tennis wear. Tennis apparel is not only used by professional tennis players but also by amateur and recreational players, as well as youth tennis participants and core tennis players Thus, such factors are driving the growth of the market during the forecast period.
Advancement of products to improve functionality is the key trend in the market. The market is witnessing significant growth due to the increasing focus on enhancing the technology and features of tennis clothing to cater to evolving customer preferences. Tennis apparel encompasses a range of items, including tennis shirts, shorts, skirts, dresses, socks, hats, and shoes. companies are prioritizing the use of ecofriendly materials, such as biobased textiles and recycled polyester, as well as organic cotton blends, to produce sustainable tennis wear.
Additionally, the integration of advanced technologies like moisture management, UV protection, 3D printing, body scanning, and AI-powered recommendation engines is becoming increasingly common. These innovations aim to provide superior comfort, flexibility, and durability to tennis players, from professional athletes to amateur and recreational participants. Thus, such trends will shape the growth of the market during the forecast period.
Poor infrastructure for tennis is the major challenge that affects the growth of the market. The market encompasses a range of athletic wear designed specifically for the sport, including tennis shirts, shorts, skirts, dresses, socks, hats, and shoes. Tennis clothing is engineered for moisture management, UV protection, and flexibility to enhance players' performance.
Moreover, ecofriendly materials, such as biobased textiles and recycled polyester, are increasingly popular in tennis apparel due to their sustainability. The market also caters to the athleisure crossover trend, offering stylish and functional tennis wear for both professional and amateur tennis players, as well as recreational players. Sustainable materials, such as organic cotton blends, are gaining traction as consumers prioritize eco-consciousness. Technological advancements, including 3D printing, body scanning, and AI-powered recommendation engines, enable hyperpersonalization and customization. Hence, the above factors will impede the growth of the market during the forecast period.
The market forecasting report includes the adoption lifecycle of the market, covering from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their market growth analysis strategies.
Customer Landscape
Companies are implementing various strategies, such as strategic alliances, partnerships, mergers and acquisitions, geographical expansion, and product/service launches, to enhance their presence in the market.
Adidas AG: The company offers tennis apparel such as tennis clothing and outfit.
The market research and growth report also includes detailed analyses of the competitive landscape of the market and information about key companies, including:
Qualitative and quantitative analysis of companies has been conducted to help clients understand the wider business environment as well as the strengths and weaknesses of key market players. Data is qualitatively analyzed to categorize companies as pure play, category-focused, industry-focused, and diversified; it is quantitatively analyzed to categorize companies as dominant, leading, strong, tentative, and weak.
Tennis apparel, also known as tennis clothing, is a significant market encompassing various items such as tennis shirts, shorts, skirts, dresses, socks, hats, and shoes. These garments cater to professional tennis players, amateur players, and recreational participants. Tennis apparel is increasingly merging with athletic wear, giving rise to the athleisure crossover. Sustainable materials like eco-friendly fabrics, biobased textiles, recycled polyester, and organic cotton blends are gaining popularity. Moisture management and UV protection are essential features for tennis apparel. Technological advancements include 3D printing, body scanning, and AI-powered recommendation engines. Tennis wear also includes upper garments for male tennis players. The market extends to youth tennis participants and core tennis players. Tennis apparel is also used in other sports like basketball, cricket, and fitness activities. The focus on sustainability and personalization continues to shape the market.
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Market Scope |
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Report Coverage |
Details |
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Page number |
162 |
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Base year |
2023 |
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Historic period |
2018 - 2022 |
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Forecast period |
2024-2028 |
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Growth momentum & CAGR |
Accelerate at a CAGR of 3.94% |
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Market growth 2024-2028 |
USD 91 million |
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Market structure |
Fragmented |
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YoY growth 2023-2024(%) |
3.73 |
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Competitive landscape |
Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks |
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Key companies profiled |
Adidas AG, ANTA Sports Products Ltd., ASICS Corp., Babolat, Bjorn Borg AB, BloqUV, FILA Holdings Corp., Jofit LLC, Loriet LLC, Lotto sport Italia Spa, Mizuno Corp., New Balance Athletics Inc., Nike Inc., PUMA SE, Serigo Tacchini Operations Inc., Solinco Sports, Sumitomo Rubber Industries Ltd., Under Armour Inc., Uniqlo Co. Ltd., and Yonex Co. Ltd. |
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Market dynamics |
Parent market analysis, market report , market forecast , Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, Market condition analysis for forecast period |
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Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
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1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation by Distribution Channel
7 Market Segmentation by End-user
8 Customer Landscape
9 Geographic Landscape
10 Drivers, Challenges, and Opportunity/Restraints
11 Competitive Landscape
12 Competitive Analysis
13 Appendix
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