Video Streaming Software Market by Streaming Type and Geography - Forecast and Analysis 2020-2024

The global video streaming software market has the potential to grow by USD 6.38 billion during 2020-2024, and the market’s growth momentum will accelerate throughout the forecast period because of the steady increase in year-over-year growth.

This report provides a detailed analysis of the market by streaming type (video on demand and live) and geography (APAC, Europe, MEA, North America, and South America). Also, the report analyzes the market’s competitive landscape and offers information on several market vendors, including Brightcove Inc., International Business Machines Corp., Microsoft Corp., Mirillis Ltd., NCH Software Inc., NVIDIA Corp., Panopto Inc., SplitmediaLabs Ltd., Telestream LLC, and Wowza Media Systems LLC.

Market Overview

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Market Competitive Analysis

The video streaming software market is fragmented, and the degree of fragmentation will increase during the forecast period. The market’s competitive landscape is quite intense, and video streaming service providers are focusing on offering attractive pricing for on-demand services and competitive packages for consumers to choose from. Brightcove Inc., International Business Machines Corp., and Microsoft Corp. are some of the major market participants. Although the availability of improved digital infrastructure will offer immense growth opportunities, the growing privacy and security concerns will challenge the growth of the market participants. To increase their video streaming software market share, companies should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

To help clients improve their market position, this video streaming software market forecast report provides a detailed analysis of the market leaders and offers information on the competencies and capacities of these companies. The report also covers details on the market’s competitive landscape and provides information on the products offered by various companies. Moreover, this video streaming software market analysis report also includes information on the upcoming trends and challenges that will influence market growth. This will help companies create strategies to make the most of future growth opportunities.

This report provides information on the production, sustainability, and prospects of several leading video streaming software companies, including:

• Brightcove Inc.
• International Business Machines Corp.
• Microsoft Corp.
• Mirillis Ltd.
• NCH Software Inc.
• NVIDIA Corp.
• Panopto Inc.
• SplitmediaLabs Ltd.
• Telestream LLC
• Wowza Media Systems LLC

Video Streaming Software Market: Segmentation by Region

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North America was the largest market for video streaming software in 2019, and the region will offer several growth opportunities to market vendors during the forecast period. Growing media and entertainment, telecom, and education industries, increasing investments in smart classes, and rising demand for easily accessible software services are contributing to the video streaming software market growth in this region.

Over 28% of the market’s growth will originate from North America during the forecast period. The US is a key market for video streaming software in North America. However, market growth in this region will be slower than the growth of the market in other geographies.

Video Streaming Software Market: Segmentation by Streaming Type

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Video-on-demand software providers are offering various subscription options and premium content. The extensive development in high-speed broadband and telecom network infrastructure and the emergence of 4G and 5G technologies in emerging economies are some of the factors boosting the growth of the video streaming software market in the video on-demand segment.

However, market growth in this segment will be slower than the growth of the market in the live segment. This report provides an accurate prediction of the contribution of all the segments to the growth of the video streaming software market size.

Video Streaming Software Market: Key Drivers and Trends

The availability of improved digital infrastructure will be a significant factor in driving the growth of the video streaming software market. Streaming service providers are increasingly using cloud services for transcoding live streams promptly and fulfilling the viewer’s demand for quality services. The education, telecom, and media and entertainment industry have also undergone digital transformation with the emergence of advanced internet technologies and the introduction of low-latency video streaming services. The education industry is increasingly adopting advanced technologies such as IoT, cloud computing, big data and analytics, and augmented reality (AR). The adoption of such advanced technologies has enabled video streaming software providers to integrate the horizontal and vertical structures of an organization with advances in IT. Thus, technological advances and increasing digitization are expected to fuel the growth of the video streaming software market during the forecast period.

• Advanced technologies such as artificial intelligence (AI), deep learning (DL), and machine learning (ML) are being used to develop chatbots and digital CRM agents and provide VR-powered shop floor demos.
• Video streaming software providers are increasingly using AI, DL, and ML technologies to regulate the streaming of illicit content and prevent copyright infringement.
• The use of AI in video streaming software will allow market vendors to identify more efficient ways to encode, distribute, and organize data and streamline the digital landscape.
• The increased application of AI, DL, and ML technologies, which is one of the critical video streaming software market trends will have a positive impact on the growth of the market.
• During 2020-2024, the video streaming software market will grow at a CAGR of over 19%.

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Video Streaming Software Market: Key Highlights of the Report for the Forecast Period 2020-2024

• CAGR of the market during the forecast period 2020-2024
• Detailed information on factors that will accelerate the growth of the video streaming software market during the next five years
• Precise estimation of the global video streaming software market worth and its contribution to the parent market
• Accurate predictions on upcoming trends and changes in consumer behavior
• The growth of the video streaming software industry across APAC, Europe, MEA, North America, and South America
• A thorough analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of video streaming software vendors  

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