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Viola Market by End-user and Geography - Forecast and Analysis 2022-2026

  • Published: Jul 2022
  • Pages: 123
  • SKU: IRTNTR73931
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The viola market share is expected to increase to USD 5.77 million from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 2.13%.

This viola market research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers viola market segmentation by end-user (professional and amateur) and geography (North America, APAC, Europe, South America, and Middle East and Africa). The viola market report also offers information on several market vendors, including BELLAFINA, Christina Violin, Crystalcello Musical Instruments, D Z Strad, David Milward Violas, Eastman Music Co., EMD Music, GLIGA Violins USA Inc., Jay Haide, Karl Hofner GmbH and Co. KG, Knilling Violins, Maple Leaf Strings, NS Design, Palatino USA, Stentor Music Co. Ltd., Stringworks Inc., Thrasio LLC, and Yamaha Corp. among others.

What will the Viola Market Size be During the Forecast Period?

Viola Market Size

Download the Free Report Sample to Unlock the Viola Market Size for the Forecast Period and Other Important Statistics

 

Viola Market: Key Drivers, Trends, and Challenges

The availability of web-based learning material is notably driving the viola market growth, although factors such as the high manufacturing cost and long replacement cycle of viola may impede the market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the viola industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Viola Market Driver

One of the key factors driving growth in the viola market is the availability of web-based learning material. With advancements in web technology, a number of online tutorial sites use videos, reference articles, and other teaching methodologies to help individuals learn how to play viola. This has also simplified the learning process for individuals who have busy work schedules and do not find time to join classes. Also, this helps individuals who cannot afford to pay a high fee for these music classes by offering courses at no or minimal cost. The availability of learning materials online encourages individuals to buy, learn, and play viola and, hence, is expected to drive the market during the forecast period.

Key Viola Market Trend

The rising preference for pre-owned violas among musicians is a viola market trend that is expected to have a positive impact in the coming years. Consumers often purchase pre-owned musical instruments like guitars, violins, and violas due to cost limitations. As the cost of new musical instruments is quite high, individuals prefer purchasing used instruments at a reduced cost. Due to the reduced rate, the demand for used instruments is rising, posing a challenge to the demand for new instruments. These refurbished instruments can be purchased from offline as well as online stores such as eBay and Reverb.

Key Viola Market Challenge

The high manufacturing cost and long replacement cycle of viola will be a major challenge for the viola market during the forecast period. The increasing cost of raw materials has led to a rise in the manufacturing cost of electronic musical instruments such as electric viola. The price of raw materials such as wood or timber, and metal, materials used to manufacture high-quality precision violas, has increased significantly over the past few years. Also, governments of various countries have restricted tree cutting and imposed numerous trade restrictions, which compels small manufacturers to use cheaper substitutes to make musical instruments. The long replacement cycle of musical instruments is a major challenge for musical instrument vendors. The maintenance costs are low and do not require the complete replacement of the instrument. Factors like these have negatively impacted the global viola market.

This viola market analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop growth strategies for 2022-2026.

Parent Market Analysis

Technavio categorizes the global viola market as a part of the global leisure products industry within the global household durables market. Our research report has extensively covered external factors influencing the parent market growth potential in the coming years, which will determine the levels of growth of the viola market during the forecast period.

Who are the Major Viola Market Vendors?

The report analyzes the market's competitive landscape and offers information on several market vendors, including:

 

  • BELLAFINA
  • Christina Violin
  • Crystalcello Musical Instruments
  • D Z Strad
  • David Milward Violas
  • Eastman Music Co.
  • EMD Music
  • GLIGA Violins USA Inc.
  • Jay Haide
  • Karl Hofner GmbH and Co. KG
  • Knilling Violins
  • Maple Leaf Strings
  • NS Design
  • Palatino USA
  • Stentor Music Co. Ltd.
  • Stringworks Inc.
  • Thrasio LLC
  • Yamaha Corp.

 

This statistical study of the viola market encompasses successful business strategies deployed by the key vendors. The viola market is fragmented and the vendors are deploying growth strategies such as investing significantly in procuring high-quality raw materials and focus on product-related R&D to compete in the market.

Product Insights and News

  • BELLAFINA - BELLAFINA is a privately held company headquartered in US. It is a global company, with limited information regarding its financials and limited information regarding its employee strength is available. Its revenue from the global viola market contributes to its overall revenues along with its other offerings, but it is not a key revenue stream for the company. 
  • BELLAFINA - The company offers violas such as Bellafina Musicale, Educator, Prelude, Roma Select, Electric, and MA 20 Niccolo Series. 

To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

The viola market forecast report offers in-depth insights into key vendor profiles. The profiles include information on the production, sustainability, and prospects of the leading companies.

Viola Market Value Chain Analysis

Our report provides extensive information on the value chain analysis for the viola market, which vendors can leverage to gain a competitive advantage during the forecast period. The end-to-end understanding of the value chain is essential in profit margin optimization and evaluation of business strategies. The data available in our value chain analysis segment can help vendors drive costs and enhance customer services during the forecast period.

Which are the Key Regions for Viola Market?

Viola Market Market segmentation by region

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38% of the market's growth will originate from APAC during the forecast period. Japan and China are the key markets for viola in APAC. Market growth in this region will be faster than the growth of the market in the European and North American regions.

The growing demand for musical instruments in countries such as China, Japan, Australia, India, and Taiwan will facilitate the viola market growth in APAC over the forecast period. This market research report entails detailed information on the competitive intelligence, marketing gaps, and regional opportunities in store for vendors, which will assist in creating efficient business plans.

COVID Impact and Recovery Analysis

The rising threat of COVID-19 led to a complete lockdown in the region in 2020. Several countries, such as China, India, Nepal, Pakistan, South Korea, Malaysia, Sri Lanka, and the Philippines, were under a partial or full lockdown. The regional viola market started to recover in 2021, with the advent of vaccines against COVID-19. The region has also witnessed an increasing demand for viola in offline retail outlets. The growing trend of live performances and concerts by globally recognized artists and musicians across countries such as India, Australia, and South Korea is expected to complement the growth of the viola market in the region during the forecast period.

What are the Revenue-generating End-user Segments in the Viola Market?

Viola Market Segmentation

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The viola market share growth by the professional segment will be significant during the forecast period. Vendors are investing substantially in research and development to integrate better features in professional musical instruments such as string musical instruments and percussions. However, the high adoption of digital music by musicians and less interference from artists have resulted in the diminishing growth rate of the professional end-user segment.

This report provides an accurate prediction of the contribution of all the segments to the growth of the viola market size and actionable market insights on post COVID-19 impact on each segment.

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Electronic Musical Instruments market - Market share is expected to increase by USD 505.09 million from 2021 to 2026, and the market's growth momentum will accelerate at a CAGR of 3.09%.

&

Musical Instrument market - Market size growth is expected to progress at a CAGR of 3.15% and is estimated at USD 1.55 million from 2021 to 2026. 

Viola Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Accelerate at a CAGR of 2.13%

Market growth 2022-2026

$ 5.77 million

Market structure

Fragmented

YoY growth (%)

1.56

Regional analysis

North America, APAC, Europe, South America, and Middle East and Africa

Performing market contribution

APAC at 38%

Key consumer countries

US, Japan, China, Germany, and France

Competitive landscape

Leading companies, Competitive strategies, Consumer engagement scope

Key companies profiled

BELLAFINA, Christina Violin, Crystalcello Musical Instruments, D Z Strad, David Milward Violas, Eastman Music Co., EMD Music, GLIGA Violins USA Inc., Jay Haide, Karl Hofner GmbH and Co. KG, Knilling Violins, Maple Leaf Strings, NS Design, Palatino USA, Stentor Music Co. Ltd., Stringworks Inc., Thrasio LLC, and Yamaha Corp.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and recovery analysis and future consumer dynamics, Market condition analysis for the forecast period

Customization purview

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What are the Key Data Covered in this Viola Market Report?

  • CAGR of the market during the forecast period 2022-2026
  • Detailed information on factors that will drive viola market growth during the next five years
  • Precise estimation of the viola market size and its contribution to the parent market
  • Accurate predictions on upcoming trends and changes in consumer behavior
  • The growth of the viola industry across North America, APAC, Europe, South America, and Middle East and Africa
  • A thorough analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of viola market vendors

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1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
    • 3.4 Market outlook: Forecast for 2021-2026
      • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
      • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
      • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

    4 Five Forces Analysis

    • 4.1 Five forces summary
      • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
    • 4.2 Bargaining power of buyers
      • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
    • 4.3 Bargaining power of suppliers
      • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
    • 4.4 Threat of new entrants
      • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
    • 4.5 Threat of substitutes
      • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
    • 4.6 Threat of rivalry
      • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
    • 4.7 Market condition
      • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

    5 Market Segmentation by End-user

    • 5.1 Market segments
      • Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
      • Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)
    • 5.2 Comparison by End-user
      • Exhibit 26: Chart on Comparison by End-user
      • Exhibit 27: Data Table on Comparison by End-user
    • 5.3 Professional - Market size and forecast 2021-2026
      • Exhibit 28: Chart on Professional - Market size and forecast 2021-2026 ($ million)
      • Exhibit 29: Data Table on Professional - Market size and forecast 2021-2026 ($ million)
      • Exhibit 30: Chart on Professional - Year-over-year growth 2021-2026 (%)
      • Exhibit 31: Data Table on Professional - Year-over-year growth 2021-2026 (%)
    • 5.4 Amateur - Market size and forecast 2021-2026
      • Exhibit 32: Chart on Amateur - Market size and forecast 2021-2026 ($ million)
      • Exhibit 33: Data Table on Amateur - Market size and forecast 2021-2026 ($ million)
      • Exhibit 34: Chart on Amateur - Year-over-year growth 2021-2026 (%)
      • Exhibit 35: Data Table on Amateur - Year-over-year growth 2021-2026 (%)
    • 5.5 Market opportunity by End-user
      • Exhibit 36: Market opportunity by End-user ($ million)

    6 Customer Landscape

    • 6.1 Customer landscape overview
      • Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

    7 Geographic Landscape

    • 7.1 Geographic segmentation
      • Exhibit 38: Chart on Market share by geography 2021-2026 (%)
      • Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
    • 7.2 Geographic comparison
      • Exhibit 40: Chart on Geographic comparison
      • Exhibit 41: Data Table on Geographic comparison
    • 7.3 North America - Market size and forecast 2021-2026
      • Exhibit 42: Chart on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
      • Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
    • 7.4 APAC - Market size and forecast 2021-2026
      • Exhibit 46: Chart on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 47: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
      • Exhibit 48: Chart on APAC - Year-over-year growth 2021-2026 (%)
      • Exhibit 49: Data Table on APAC - Year-over-year growth 2021-2026 (%)
    • 7.5 Europe - Market size and forecast 2021-2026
      • Exhibit 50: Chart on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 51: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
      • Exhibit 52: Chart on Europe - Year-over-year growth 2021-2026 (%)
      • Exhibit 53: Data Table on Europe - Year-over-year growth 2021-2026 (%)
    • 7.6 South America - Market size and forecast 2021-2026
      • Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
      • Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
      • Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
    • 7.7 Middle East and Africa - Market size and forecast 2021-2026
      • Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
      • Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
      • Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • 7.8 US - Market size and forecast 2021-2026
      • Exhibit 62: Chart on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 63: Data Table on US - Market size and forecast 2021-2026 ($ million)
      • Exhibit 64: Chart on US - Year-over-year growth 2021-2026 (%)
      • Exhibit 65: Data Table on US - Year-over-year growth 2021-2026 (%)
    • 7.9 Japan - Market size and forecast 2021-2026
      • Exhibit 66: Chart on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 67: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
      • Exhibit 68: Chart on Japan - Year-over-year growth 2021-2026 (%)
      • Exhibit 69: Data Table on Japan - Year-over-year growth 2021-2026 (%)
    • 7.10 China - Market size and forecast 2021-2026
      • Exhibit 70: Chart on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 71: Data Table on China - Market size and forecast 2021-2026 ($ million)
      • Exhibit 72: Chart on China - Year-over-year growth 2021-2026 (%)
      • Exhibit 73: Data Table on China - Year-over-year growth 2021-2026 (%)
    • 7.11 Germany - Market size and forecast 2021-2026
      • Exhibit 74: Chart on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 75: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
      • Exhibit 76: Chart on Germany - Year-over-year growth 2021-2026 (%)
      • Exhibit 77: Data Table on Germany - Year-over-year growth 2021-2026 (%)
    • 7.12 France - Market size and forecast 2021-2026
      • Exhibit 78: Chart on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 79: Data Table on France - Market size and forecast 2021-2026 ($ million)
      • Exhibit 80: Chart on France - Year-over-year growth 2021-2026 (%)
      • Exhibit 81: Data Table on France - Year-over-year growth 2021-2026 (%)
    • 7.13 Market opportunity by geography
      • Exhibit 82: Market opportunity by geography ($ million)

    8 Drivers, Challenges, and Trends

    • 8.1 Market drivers
      • 8.2 Market challenges
        • 8.3 Impact of drivers and challenges
          • Exhibit 83: Impact of drivers and challenges in 2021 and 2026
        • 8.4 Market trends

          9 Vendor Landscape

          • 9.1 Overview
            • 9.2 Vendor landscape
              • Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
            • 9.3 Landscape disruption
              • Exhibit 85: Overview on factors of disruption
            • 9.4 Industry risks
              • Exhibit 86: Impact of key risks on business

            10 Vendor Analysis

            • 10.1 Vendors covered
              • Exhibit 87: Vendors covered
            • 10.2 Market positioning of vendors
              • Exhibit 88: Matrix on vendor position and classification
            • 10.3 BELLAFINA
              • Exhibit 89: BELLAFINA - Overview
              • Exhibit 90: BELLAFINA - Product / Service
              • Exhibit 91: BELLAFINA - Key offerings
            • 10.4 Christina Violin
              • Exhibit 92: Christina Violin - Overview
              • Exhibit 93: Christina Violin - Product / Service
              • Exhibit 94: Christina Violin - Key offerings
            • 10.5 Crystalcello Musical Instruments
              • Exhibit 95: Crystalcello Musical Instruments - Overview
              • Exhibit 96: Crystalcello Musical Instruments - Product / Service
              • Exhibit 97: Crystalcello Musical Instruments - Key offerings
            • 10.6 D Z Strad
              • Exhibit 98: D Z Strad - Overview
              • Exhibit 99: D Z Strad - Product / Service
              • Exhibit 100: D Z Strad - Key offerings
            • 10.7 Eastman Music Co.
              • Exhibit 101: Eastman Music Co. - Overview
              • Exhibit 102: Eastman Music Co. - Product / Service
              • Exhibit 103: Eastman Music Co. - Key offerings
            • 10.8 Jay Haide
              • Exhibit 104: Jay Haide - Overview
              • Exhibit 105: Jay Haide - Product / Service
              • Exhibit 106: Jay Haide - Key offerings
            • 10.9 Karl Hofner GmbH and Co. KG
              • Exhibit 107: Karl Hofner GmbH and Co. KG - Overview
              • Exhibit 108: Karl Hofner GmbH and Co. KG - Product / Service
              • Exhibit 109: Karl Hofner GmbH and Co. KG - Key offerings
            • 10.10 NS Design
              • Exhibit 110: NS Design - Overview
              • Exhibit 111: NS Design - Product / Service
              • Exhibit 112: NS Design - Key offerings
            • 10.11 Thrasio LLC
              • Exhibit 113: Thrasio LLC - Overview
              • Exhibit 114: Thrasio LLC - Key offerings
            • 10.12 Yamaha Corp.
              • Exhibit 115: Yamaha Corp. - Overview
              • Exhibit 116: Yamaha Corp. - Business segments
              • Exhibit 117: Yamaha Corp. - Key news
              • Exhibit 118: Yamaha Corp. - Key offerings
              • Exhibit 119: Yamaha Corp. - Segment focus

            11 Appendix

            • 11.1 Scope of the report
              • 11.2 Inclusions and exclusions checklist
                • Exhibit 120: Inclusions checklist
                • Exhibit 121: Exclusions checklist
              • 11.3 Currency conversion rates for US$
                • Exhibit 122: Currency conversion rates for US$
              • 11.4 Research methodology
                • Exhibit 123: Research methodology
                • Exhibit 124: Validation techniques employed for market sizing
                • Exhibit 125: Information sources
              • 11.5 List of abbreviations
                • Exhibit 126: List of abbreviations

              Research Framework

              Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The analysts have presented the various facets of the market with a particular focus on identifying the key industry influencers. The data thus presented is comprehensive, reliable, and the result of extensive research, both primary and secondary.

              TechnavioINFORMATION SOURCES

              Primary sources

              • Manufacturers and suppliers
              • Channel partners
              • Industry experts
              • Strategic decision makers

              Secondary sources

              • Industry journals and periodicals
              • Government data
              • Financial reports of key industry players
              • Historical data
              • Press releases
              Technavio

              TechnavioDATA ANALYSIS

              Data Synthesis

              • Collation of data
              • Estimation of key figures
              • Analysis of derived insights

              Data Validation

              • Triangulation with data models
              • Reference against proprietary databases
              • Corroboration with industry experts
              Technavio

              TechnavioREPORT WRITING

              Qualitative

              • Market drivers
              • Market challenges
              • Market trends
              • Five forces analysis

              Quantitative

              • Market size and forecast
              • Market segmentation
              • Geographical insights
              • Competitive landscape
              Interested in this report?
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              Viola Market market growth will increase by $5.77 mn during 2022-2026.
              The viola market market is expected to grow at a CAGR of 2.13% during 2022-2026.
              Technavio has segmented the viola market market by end-user (Professional and Amateur) and geography (North America, APAC, Europe, South America, and Middle East and Africa).
              BELLAFINA, Christina Violin, Crystalcello Musical Instruments, D Z Strad, David Milward Violas, Eastman Music Co., EMD Music, GLIGA Violins USA Inc., Jay Haide, Karl Hofner GmbH and Co. KG, Knilling Violins, Maple Leaf Strings, NS Design, Palatino USA, Stentor Music Co. Ltd., Stringworks Inc., Thrasio LLC, Yamaha Corp. are a few of the key vendors in the viola market market.
              APAC will register the highest growth rate of 38% among the other regions. Therefore, the viola market market in APAC is expected to garner significant business opportunities for the vendors during the forecast period.
              • US
              • Japan
              • China
              • Germany
              • France
              The key factors driving the viola market market growth are:
              • Availability of web-based learning material
              • Rising preference for pre-owned violas among musicians
              The viola market market vendors should focus on grabbing business opportunities from the professional segment as it accounted for the largest market share in the base year.
              • What are the key global market and the regional market share?
              • What are the revenue-generating key market segments?
              • What are the key factors driving and challenging this market’s growth?
              • Who are the key market vendors and their growth strategies?
              • What are the latest trends influencing the growth of this market?
              • What are the variables influencing the market growth in the primary regions?
              • What are the factors influencing the growth of the parent market?
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